Pageloot

50% From All Plans is Donated to Ukraine! Flag: Ukraine on Apple iOS 14.6

-50% Discount From Pricing Plans! 

Days
:
:
Sorry! Offer ended.

All created QR codes are working as intended.
We are currently updating our application with new awesome features! Stay tuned.

How to Use QR Codes for Publishers?

QR Codes for Publishers
✅ Learn how to make a QR Code for publishers.
✅ Use QR Codes for books, newspapers and media!

Table Of Contents

QR Codes for Publishers

Prior to the digital revolution, book fans have no option but to flip through books within the restricted boundary of print technology. Despite this, it was engaging for a few readers to read the printed informative sections, stories, or experiences even if they crossed 200 pages.

This became evident when the digital revolution transformed the way books are accessed and read. With it, books are no longer restricted to the shelves of library or store. Further, they are no longer confined to those typical paper pages. Today, publishers are crossing the limitations of print technology by leveraging smartphone technology for maximizing readers’ engagement. 

Latest Technology of QR Codes into Action

Considering that countless people have started using mobile gadgets, publishers are trying to connect print and digital technologies to maximize engagement. They are doing so with the help of QR codes.

For example, Atria Books has already used this 2D technology for engaging readers. According to scanlife.com, the publisher has printed them in The Nerdy Nummies Cookbook through which it gained almost 40,000 viewers from over 90 nations. Isn’t that inspiring?

By just introducing a QR Code, publishers can easily get the benefit of more engagement, which otherwise was limited in the era of print technology. This new media of interaction can easily make them reach more readers in no time. This is because QR codes facilitate readers to interact like never before.

A prompt scan can deliver interesting and engaging content such as audio reading the whole book, a video revealing the author’s words, a game making a narrated story go live, or an infographic showing the main book milestones. It takes no time for a reader to ask her or his friends or relatives to scan and spread a word about that book and publisher.

Books Suitable for QR Codes

QR codes can be customized for suiting a myriad of books, ranging right from children’s stories to cookbooks, novels, and textbooks. For a self-publishing writer or author, these 2D codes are an ideal branding tool.

Travel, educational, linguistic, and guides are some books on which printing QR codes can add value to the overall reading experience. For example, in case of a travel book, a QR code can open a gallery of photos and videos of the places covered in the book. This is likely to persuade the reader to plan a vacation at that destination.

Let’s say there is a travel book dedicated to the top European museums. The publisher can have a QR code printed near each museum content. Scanning a code of a particular museum directly takes the reader to that museum’s website for visitor information. Isn’t this a perfect value addition?

If it an educational book, a QR code can connect the students to a quiz or exam preparation resources. Similarly, a QR code on different pages of a linguistic book can play an audio or a video to translate the content or explain the meaning of tough words.

Ideas for Using QR Codes for Publishers

Publishers can link their QR codes to useful content for the readers in different ways. Following are ways to consider and implement:

  • Add a video at different pages of a non-fiction book for narrating a specific scene or showing the actual place where the scene has taken place. This is applicable to books dedicated to travel sagas, historical tales, or real stories.
  • Share a promotion offer via an audio file. For example, hold a competition for creating the best video for a specific section of a book on sale and the best video will be linked forever to a QR code inside the book.
  • Share existing customer reviews by adding a QR code to a popular book title when printing it for the Xth time.
  • Add a QR code to a book so that the readers can promptly leave ratings and reviews and share the same on different social networking sites. This can make the experience truly interactive between the readers and the author.
  • Add a QR code on the display window of a book store for inviting readers to an upcoming book release event or a trailer of a new release.
  • Share a discount coupon that book buyers can redeem on their next purchase.
  • Allow downloading a few initial pages of an upcoming new book of the same author.

Conclusion

The aforementioned capabilities were previously unavailable during the era of print technology. The core part here is to provide useful content to the readers through QR codes so that it adds value to the reading experience.

About the author

Siim Tiigimägi is the Content Lead at Pageloot. He writes about our innovative QR code generator services. With a profound expertise spanning over 5 years on QR codes, Siim is a subject matter expert in the field. He makes significant strides in leveraging QR technology to simplify and augment digital interactions.

Category
Learn more about
How to Print Generated QR Codes

Make QR Codes for Print Media

Make a QR Code for Restaurant Menu Ordering

QR Codes for Restaurant Menus

Illustration showcasing how to convert PDF files and other document types into QR codes using a QR Code Generator

Make QR Codes for PDF Files

Table Of Contents

✅ The #1 Solution for QR Codes

If you need to create QR Codes online, you can Make a QR Code right here for free!
Pageloot is the #1 Go-To Solution to create and scan QR Codes.

QF-08

blog-gen

Trusted by top brands
Make a Media QR Code

Free 14-day trial. No credit card required.

See More QR Codes

Main header image illustrating the effortless way to share contact information through QR codes

Make QR Codes for Contact Info

How Much Data Can Be Stored in a QR Code?

QR Code Data Limitations

How Do You Create Custom QR Codes?

Make QR Codes with Custom Design

QR Code Generator with logo

Print QR Codes for Product labels

Menu

Share your MP3 files

Sign up to create PDF QR codes

Upload and display everything you need:

  • Audio files
  • Podcasts
  • Music
sign up to create an audio mp3 QR code

Get more scans with frames

Sign up to add more frames to your QR codes

Call-to-action frames help your customers interact with the QR Code easily. Try them out!

Sign up to add more frames to your QR codes

Add more style with shapes

Signup to create more shapes

QR Codes don’t have to be square. Try switching it up to fit your brand’s image.

Signup to create more shapes

Add a logo to your QR Code

Sign up to add your logo to QR codes

Make your QR code stand out by adding your logo and brand to it.

Sign up to add your logo to QR codes

Smart App Store redirects

Sign up to create an app store QR code

Add your App links to our smart App Store QR Code. The users are redirected based on their device.

Sign up to create an app store QR code

Upload an image to a QR Code

Sign up to create image QR codes

Share your images easily. Change any image dynamically within seconds.

Sign up to create image QR codes

Share your PDF files

Sign up to create PDF QR codes

Upload and display everything you need:

  • Menus & price lists
  • Instructions
  • Any documents
Sign up to create PDF QR codes

Edit later without printing

Sign up to edit your QR codes without printing again

Dynamic QR Codes let you change the contents of your QR Code without having to print new ones.

Sign up to edit your QR codes without printing again

When? Where? Track your QR Code scans

Sign up to track your QR codes

Discover which of your QR Codes receive the most scans and what excites your clients the most.

Sign up to track your QR codes

Print ready files available

Sign up to create vector QR codes like PDF and SVG

.EPS, .PDF, .SVG

Want to download your QR Codes in HD resolution? Get vector or pixel formats that are ready to be printed.

Sign up to create vector QR codes like PDF and SVG

Please wait. Your QR Code is loading... loading...

Make it your own

Sign up to save your QR code for later

Get more scans by creating awesome QR Codes with different colors, logos and call-to-action frames.

Sign up to save your QR code for later