Twitter (X) Link Shortener: shorten, brand & track your X links
X already wraps every link in its own t.co, but that's for X, not you. Shorten any Twitter/X link into a clean, branded URL you can track and turn into a QR code, free.
On this page
X already shortens your links (t.co)
Here's the part most articles skip: when you post a link on Twitter/X, X automatically wraps it in its own shortener, t.co. Every link counts as 23 characters no matter how long the original is, and you can't turn it off.
So on X itself, a separate shortener won't save you characters. What it does do is give you everything t.co doesn't.
When a link shortener still helps on X
t.co (X's own)
Automatic on every posted link, counts as 23 characters. X's brand, no click data for you, no QR code, no editing, and it only applies inside X.
Link shortener (Pageloot)
A clean, branded link you control. Tracks clicks, adds a QR code, lets you add a custom keyword, works everywhere (bio, off-platform, print), and (on paid) is editable.
It's especially worth it for your bio link, for sharing a tweet or profile off X, and anywhere you want to measure clicks or print a QR code.
How to shorten a Twitter/X link
Three steps:
- Copy the X link — a tweet, profile, or any URL (use the Share icon on a post → Copy link, or grab it from the address bar).
- Paste and shorten — drop it into the URL shortener and click Shorten. You get a short
pageloot.com/s/link instantly, with a matching QR code. - Use it — put it in your bio, post it (it shows as your branded link), or share it anywhere, then watch the clicks.
Want it branded? Add your own keyword to the link for free (for example pageloot.com/s/my-thread).
Why shorten X links
A branded display link
A pre-shortened link shows your own short URL in the tweet instead of a bare domain or X's t.co.
Click data you can actually see
X keeps t.co stats to itself. Your own short link shows clicks, basic free, detailed (location, device, time) on paid.
A QR code too
Every short link comes with a QR code, so you can point print, slides, or packaging at a tweet, thread, or your profile.
On a paid Pageloot plan, links are also editable, so a link in your bio or on a printed QR can point somewhere new without you touching the original.
Where to use short X links
- Your bio — a clean, branded, trackable link in your profile's website field or bio text.
- Tweets and threads — show a branded link instead of a bare URL, and measure the click-through.
- Off-platform — share a tweet, thread, or your X profile on Instagram, LinkedIn, or email with one short link.
- Print, slides & packaging — drop the link's QR code on a deck, flyer, or product. → QR code generator
X links + QR codes
Every short link comes with its own QR code. Print it on a slide, flyer, or product and anyone who scans it lands on your tweet, thread, or X profile. On a paid plan you can change that destination later without reprinting, so the same QR can point to your latest post whenever you want.
See all URL shortener featuresFrequently asked questions
Copy the X link: a tweet, profile or any other URL. On a post, use the Share icon and choose Copy link. Paste it into the Pageloot URL shortener and click Shorten URL. Then click Copy URL and paste the short link into your bio, post or message.
Yes. X wraps every link you post in its own t.co link, and it counts as 23 characters however long the original is. t.co is made for X. You cannot edit it, you do not see its click numbers, and it cannot become a QR code.
No. X counts every link as 23 characters, so a short link does not save space in a post. A short link helps in other ways: it looks cleaner, it works outside X, it can show a visit count, and it can become a QR code.
t.co is applied by X automatically and only inside X. A link shortener gives you a short link you can use anywhere: in your bio, in other apps, in emails and on print. Short links from a Pageloot account can also be edited, and they show detailed stats.
Yes. Put the short link in the website field or in the bio text. A link in your bio is shared again and again, so it is a good place for a short link. With a Pageloot account you can change where the link points without touching your bio.
Yes. You can shorten unlimited X links for free, without an account. A Pageloot account adds more, such as editing where a link points and detailed stats. You can try an account free for 14 days, and the plans have a 30-day money-back guarantee.
Yes. X keeps the t.co click data for itself. Add a + to the end of your short link to open a public page with its total number of visits. For when, where and on what device people clicked, use a link in a Pageloot account.
Yes. Paste your tweet, thread or profile link into the QR code generator on Pageloot and download the code as PNG, SVG or PDF. When someone scans it with a phone camera, it opens your X page. A code made from a short link is simpler and scans more easily than one made from a long URL.
Shorten your X link free
Branded links, a QR code on every link, and the click data t.co keeps from you. No credit card required.
Shorten a link → See plans →Pageloot is a link and QR code platform used by 20,000+ brands across 110 countries. The Twitter/X link shortener is free: shorten unlimited links, get basic click stats, and a QR code on every link. Editable links, detailed analytics, and a white-label short domain are available on paid Pageloot plans. t.co behavior (automatic link wrapping, 23-character count) reflects X at the time of writing and may change. X, Twitter, and t.co are trademarks of X Corp.; Pageloot is not affiliated with or endorsed by X.
