Facebook Link Shortener: shorten & clean up your Facebook links
Facebook post, group, and event URLs are some of the longest on the web. Shorten any Facebook link into a clean, trackable URL with a QR code, free. And for your profile or Page, here's how to set a custom Facebook URL natively.
Shorten a Facebook link free → See plans →On this page
How to change your Facebook URL (username)
For your profile or Page, Facebook lets you set a username for free, turning a long default link into a clean one like facebook.com/yourname. Facebook moves its menus around often, but the path is roughly:
- Profile: open Settings & privacy → Settings, find Username (under your account/general settings), pick a username, and save.
- Page: go to your Page, open its settings, and set a unique username under the Page's identity/about section.
- Usernames need at least 5 characters and must be unique. Pick something close to your brand.
When you need a link shortener instead
Facebook username (free, native)
Cleans your profile or Page link only. No click tracking, no QR code, no editing. Set it once and you're done.
Link shortener (Pageloot)
Shortens any Facebook link, posts, groups, events, Marketplace, plus tracks clicks, adds a QR code, lets you add a custom keyword, and (on paid) lets you edit where the link points later.
Facebook post and photo URLs include long IDs and parameters like story_fbid, which makes them messy to share. Shortening turns that into a clean link you can put anywhere.
How to shorten a Facebook link
Three steps, and it works for posts, groups, and events:
- Copy the Facebook link — open the post, group, or event, use the ⋯ or Share → Copy link option, or copy the URL from the address bar.
- Paste and shorten — drop it into the URL shortener and click Shorten. You get a short
pageloot.com/s/link instantly, with a matching QR code. - Share and track — post it, send it, or print its QR code, then watch the clicks.
Want it branded? Add your own keyword to the link for free (for example pageloot.com/s/my-event).
Why shorten Facebook links
Clean, shareable links
Swap a long post or event URL for a short, branded link that's easy to read and share across channels.
Track the clicks
Facebook doesn't show click data on links you share. A short link does, basic free, detailed (location, device, time) on paid.
A QR code too
Every short link comes with a QR code, perfect for flyers, posters, packaging, and in-store signs that point to your Page or event.
On a paid Pageloot plan, links are also editable, so a QR code on a printed flyer can point to next month's event without reprinting anything.
Where to use short Facebook links
- Posts and comments — share an event, group, or external page with a clean link.
- Groups and events — give members a short link that's easy to remember and pass around.
- Facebook & Instagram ads — a clean, trackable link reads better and lets you measure click-throughs.
- Cross-platform — promote a Facebook post or event on Instagram, X/Twitter, or email with one short link.
- Print & in-store — drop the link's QR code on flyers, posters, or window signs. → QR code generator
Facebook links + QR codes
Every short link comes with its own QR code. Print it on a flyer, poster, or in-store sign and anyone who scans it lands on your Facebook Page, group, or event. On a paid plan you can change that destination later without reprinting, so the same QR can point to your next event whenever you want.
See all URL shortener featuresFrequently asked questions
Copy the Facebook link — a post, group, event, or Page URL — paste it into Pageloot’s URL shortener, and click Shorten. You’ll get a short link plus a QR code instantly, ready to share or print.
For your profile, open Settings & privacy → Settings, find Username, pick a username, and save. For a Page, set a unique username in the Page’s settings under its identity/about section. Usernames need at least 5 characters and must be unique.
A username only cleans up your profile or Page link, with no tracking or QR code. A shortener works for any Facebook link — posts, groups, events, Marketplace — and adds click tracking, a QR code, and editable destinations on paid plans.
Facebook post and photo URLs include long IDs and parameters like story_fbid, which makes them messy to share. Shortening turns that into a clean link you can post or print.
Yes. Any Facebook link works — profiles, Pages, posts, groups, and events. Just copy the URL and shorten it.
Yes. You can shorten unlimited Facebook links for free, with basic click stats and a QR code on every link. A paid Pageloot plan adds editable links, detailed analytics, and a white-label short domain.
Yes. Facebook doesn’t show click data on links you share, but a short link does, basic stats free and detailed location, device, and time data on a paid plan.
Yes. Every short link comes with a downloadable QR code, ideal for flyers, posters, packaging, and in-store signs.
Shorten your Facebook link free
Clean links for posts, groups, and events, a QR code on every link, and the click tracking Facebook doesn't give you. No credit card required.
Shorten a link → See plans →Pageloot is a link and QR code platform used by 20,000+ brands across 110 countries. The Facebook link shortener is free: shorten unlimited links, get basic click stats, and a QR code on every link. Editable links, detailed analytics, and a white-label short domain are available on paid Pageloot plans. The username steps reflect Facebook's interface at the time of writing and may change. Facebook is a trademark of Meta Platforms, Inc.; Pageloot is not affiliated with or endorsed by Facebook or Meta.
