{"id":41847,"date":"2025-07-16T10:36:38","date_gmt":"2025-07-16T10:36:38","guid":{"rendered":"https:\/\/staging.pageloot.com\/uncategorized\/5-use-cases-for-ar-qr-codes-in-marketing\/"},"modified":"2026-04-22T13:17:36","modified_gmt":"2026-04-22T13:17:36","slug":"5-use-cases-for-ar-qr-codes-in-marketing","status":"publish","type":"post","link":"https:\/\/pageloot.com\/vi\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/","title":{"rendered":"C\u00e1ch s\u1eed d\u1ee5ng M\u00e3 QR AR trong Ti\u1ebfp th\u1ecb: V\u00ed d\u1ee5 th\u1ef1c t\u1ebf"},"content":{"rendered":"<p class=\"wp-block-paragraph\">B\u1ea1n c\u00f3 \u0111ang g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c k\u1ebft n\u1ed1i gi\u1eefa t\u00e0i li\u1ec7u ti\u1ebfp th\u1ecb v\u1eadt l\u00fd v\u00e0 t\u01b0\u01a1ng t\u00e1c k\u1ef9 thu\u1eadt s\u1ed1? \u1ea4n ph\u1ea9m t\u0129nh th\u01b0\u1eddng kh\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd, d\u1eabn \u0111\u1ebfn b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i chuy\u1ec3n \u0111\u1ed5i v\u00e0 l\u00e3ng ph\u00ed chi ph\u00ed qu\u1ea3ng c\u00e1o. H\u01b0\u1edbng d\u1eabn n\u00e0y tr\u00ecnh b\u00e0y c\u00e1ch m\u00e3 QR h\u1ed7 tr\u1ee3 AR bi\u1ebfn ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u1ed1ng th\u00e0nh tr\u1ea3i nghi\u1ec7m s\u1ed1ng \u0111\u1ed9ng, mang l\u1ea1i k\u1ebft qu\u1ea3 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bao b\u00ec s\u1ea3n ph\u1ea9m t\u01b0\u01a1ng t\u00e1c v\u00e0 k\u1ec3 chuy\u1ec7n<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bao b\u00ec \u0111\u00f3ng vai tr\u00f2 l\u00e0 \u0111i\u1ec3m ti\u1ebfp x\u00fac v\u1eadt l\u00fd ch\u00ednh gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng. B\u1eb1ng c\u00e1ch t\u00edch h\u1ee3p th\u1ef1c t\u1ebf t\u0103ng c\u01b0\u1eddng th\u00f4ng qua m\u00e3 QR, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 mang \u0111\u1ebfn chi\u1ec1u s\u00e2u c\u00e2u chuy\u1ec7n v\u01b0\u1ee3t xa gi\u1edbi h\u1ea1n v\u1eadt l\u00fd c\u1ee7a m\u1ed9t nh\u00e3n m\u00e1c ti\u00eau chu\u1ea9n. C\u00f4ng ngh\u1ec7 n\u00e0y cho ph\u00e9p m\u1ed9t h\u1ed9p ho\u1eb7c chai \u0111\u01a1n gi\u1ea3n tr\u1edf th\u00e0nh m\u1ed9t c\u1ed5ng th\u00f4ng tin v\u1ec1 l\u1ecbch s\u1eed th\u01b0\u01a1ng hi\u1ec7u, n\u1ed9i dung gi\u00e1o d\u1ee5c ho\u1eb7c gi\u1ea3i tr\u00ed \u0111\u01b0\u1ee3c tr\u00f2 ch\u01a1i h\u00f3a.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>R\u01b0\u1ee3u vang 19 Crimes<\/strong>: Th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 ti\u00ean phong k\u1ec3 chuy\u1ec7n b\u1eb1ng AR m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 b\u1eb1ng c\u00e1ch cho ph\u00e9p c\u00e1c \u201ct\u1ed9i ph\u1ea1m\u201d \u0111\u01b0\u1ee3c kh\u1eafc h\u1ecda tr\u00ean nh\u00e3n m\u00e1c c\u1ee7a h\u1ecd tr\u1edf n\u00ean s\u1ed1ng \u0111\u1ed9ng v\u00e0 k\u1ec3 nh\u1eefng c\u00e2u chuy\u1ec7n c\u00e1 nh\u00e2n c\u1ee7a h\u1ecd. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y \u0111\u00e3 g\u00f3p ph\u1ea7n l\u00e0m t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng \u0111\u00e1ng k\u1ec3, t\u1eeb 4 tri\u1ec7u l\u00ean 18 tri\u1ec7u chai ch\u1ec9 trong 18 th\u00e1ng.<\/li>\n<li><strong>S\u00f4 c\u00f4 la Kinder<\/strong>: Tr\u00ean bao b\u00ec to\u00e0n c\u1ea7u c\u1ee7a m\u00ecnh, Kinder \u0111\u00e3 tri\u1ec3n khai m\u00e3 QR m\u1edf ra m\u1ed9t phong c\u1ea3nh ch\u00e2u Phi \u1ea3o. Tr\u1ea3i nghi\u1ec7m n\u00e0y \u0111\u00e3 t\u0103ng c\u01b0\u1eddng s\u1ef1 g\u1eafn k\u1ebft gia \u0111\u00ecnh b\u1eb1ng c\u00e1ch cung c\u1ea5p gi\u1ea3i tr\u00ed t\u01b0\u01a1ng t\u00e1c li\u00ean quan tr\u1ef1c ti\u1ebfp \u0111\u1ebfn ch\u1ee7 \u0111\u1ec1 c\u1ee7a s\u1ea3n ph\u1ea9m.<\/li>\n<li><strong>Hang \u0111\u1ed9ng \u00f4ng gi\u00e0 Noel c\u1ee7a Verizon<\/strong>: Trong m\u00f9a l\u1ec5, Verizon \u0111\u00e3 s\u1eed d\u1ee5ng bao b\u00ec \u0111\u1ec3 m\u1edf kh\u00f3a m\u1ed9t Hang \u0111\u1ed9ng \u00f4ng gi\u00e0 Noel \u1ea3o. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 ch\u1ee5p \u1ea3nh t\u1ef1 s\u01b0\u1edbng v\u1edbi c\u00e1c nh\u00e2n v\u1eadt AR, \u0111i\u1ec1u n\u00e0y \u0111\u00e3 th\u00fac \u0111\u1ea9y vi\u1ec7c chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u trong d\u1ecbp l\u1ec5.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">S\u1eed d\u1ee5ng m\u1ed9t <a href=\"https:\/\/pageloot.com\/vi\/blog\/ultimate-guide-to-qr-codes-for-product-labels\/\">h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 m\u00e3 QR cho nh\u00e3n s\u1ea3n ph\u1ea9m<\/a> c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n duy tr\u00ec thi\u1ebft k\u1ebf g\u1ecdn g\u00e0ng, t\u1ed1i gi\u1ea3n trong khi v\u1eabn cung c\u1ea5p n\u1ed9i dung k\u1ef9 thu\u1eadt s\u1ed1 g\u1ea7n nh\u01b0 kh\u00f4ng gi\u1edbi h\u1ea1n cho kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1eed \u0111\u1ed3 \u1ea3o v\u00e0 Tr\u00ecnh di\u1ec5n s\u1ea3n ph\u1ea9m<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb th\u01b0\u1eddng \u0111\u1ed1i m\u1eb7t v\u1edbi th\u00e1ch th\u1ee9c v\u1ec1 s\u1ef1 do d\u1ef1 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m y\u00eau c\u1ea7u c\u1ea3m gi\u00e1c v\u1ec1 quy m\u00f4 ho\u1eb7c h\u00ecnh th\u1ee9c. M\u00e3 QR AR gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y b\u1eb1ng c\u00e1ch cho ph\u00e9p kh\u00e1ch h\u00e0ng \u201cth\u1eed tr\u01b0\u1edbc khi mua\u201d ch\u1ec9 b\u1eb1ng camera \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh c\u1ee7a h\u1ecd. M\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 gi\u00fap t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00ean t\u1edbi 94% khi ng\u01b0\u1eddi mua h\u00e0ng t\u1ef1 tin h\u01a1n v\u00e0o quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Dior Beauty<\/strong>: B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng b\u1ed9 l\u1ecdc AR, Dior \u0111\u00e3 cho ph\u00e9p kh\u00e1ch h\u00e0ng th\u1eed \u1ea3o c\u00e1c m\u00e0u son kh\u00e1c nhau. Chi\u1ebfn d\u1ecbch n\u00e0y \u0111\u00e3 mang l\u1ea1i h\u01a1n 400.000 l\u01b0\u1ee3t \u201cth\u1eed\u201d \u1ea3o, t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a h\u1ecd.<\/li>\n<li><strong>Porsche Taycan<\/strong>: Porsche \u0111\u00e3 \u0111\u1eb7t m\u00e3 QR AR trong c\u00e1c t\u1ea1p ch\u00ed in cao c\u1ea5p nh\u01b0 <em>Vogue<\/em> v\u00e0 <em>GQ<\/em>. \u0110\u1ed9c gi\u1ea3 c\u00f3 th\u1ec3 qu\u00e9t m\u00e3 \u0111\u1ec3 h\u00ecnh dung m\u00f4 h\u00ecnh 3D c\u1ee7a chi\u1ebfc Taycan \u0111i\u1ec7n \u0111\u1eadu trong \u0111\u01b0\u1eddng l\u00e1i xe c\u1ee7a ri\u00eang h\u1ecd, mang l\u1ea1i c\u1ea3m gi\u00e1c s\u1edf h\u1eefu tr\u01b0\u1edbc khi h\u1ecd gh\u00e9 th\u0103m \u0111\u1ea1i l\u00fd.<\/li>\n<li><strong>C\u1eeda h\u00e0ng Puma<\/strong>: T\u1ea1i c\u00e1c \u0111\u1ecba \u0111i\u1ec3m h\u00e0ng \u0111\u1ea7u c\u1ee7a m\u00ecnh, Puma \u0111\u00e3 \u0111\u1eb7t m\u00e3 QR tr\u00ean th\u1ebb gi\u00e0y \u0111\u1ec3 tri\u1ec7u h\u1ed3i m\u1ed9t linh v\u1eadt m\u00e8o AR. Linh v\u1eadt n\u00e0y cung c\u1ea5p c\u1ea3 \u0111i\u1ec1u h\u01b0\u1edbng c\u1eeda h\u00e0ng v\u00e0 m\u1ed9t c\u01a1 h\u1ed9i th\u00fa v\u1ecb \u0111\u1ec3 t\u1ea1o n\u1ed9i dung do ng\u01b0\u1eddi d\u00f9ng t\u1ea1o th\u00f4ng qua \u1ea3nh t\u1ef1 ch\u1ee5p.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Chuy\u1ec3n \u0111\u1ed5i tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ngay h\u00f4m nay.<\/strong> D\u00f9ng c\u1ee7a ch\u00fang t\u00f4i <a href=\"https:\/\/pageloot.com\/vi\/website-qr-code-generator\/\">Tr\u00ecnh t\u1ea1o m\u00e3 QR trang web<\/a> \u0111\u1ec3 li\u00ean k\u1ebft c\u00e1c s\u1ea3n ph\u1ea9m v\u1eadt l\u00fd c\u1ee7a b\u1ea1n v\u1edbi tr\u1ea3i nghi\u1ec7m AR t\u01b0\u01a1ng t\u00e1c, d\u1ef1a tr\u00ean web.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">C\u01a1 ch\u1ebf chi ti\u1ebft c\u1ee7a c\u00e1c t\u01b0\u01a1ng t\u00e1c n\u00e0y \u0111\u01b0\u1ee3c kh\u00e1m ph\u00e1 th\u00eam trong h\u01b0\u1edbng d\u1eabn c\u1ee7a ch\u00fang t\u00f4i v\u1ec1 c\u00e1ch <a href=\"https:\/\/pageloot.com\/vi\/blog\/ar-qr-codes-for-product-demos-how-they-work\/\">m\u00e3 QR AR cho b\u1ea3n demo s\u1ea3n ph\u1ea9m<\/a> c\u00f3 th\u1ec3 gi\u1ea3m t\u1ef7 l\u1ec7 tr\u1ea3 h\u00e0ng v\u00e0 t\u0103ng m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">N\u00e2ng cao s\u1ef1 ki\u1ec7n tr\u1ef1c ti\u1ebfp v\u00e0 kh\u00f4ng gian c\u00f4ng c\u1ed9ng<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c s\u1ef1 ki\u1ec7n tr\u1ef1c ti\u1ebfp ph\u00e1t tri\u1ec3n m\u1ea1nh nh\u1edd t\u01b0\u01a1ng t\u00e1c x\u00e3 h\u1ed9i, nh\u01b0ng duy tr\u00ec s\u1ef1 tham gia c\u1ee7a ng\u01b0\u1eddi tham d\u1ef1 trong th\u1eddi gian ch\u1ebft l\u00e0 m\u1ed9t tr\u1edf ng\u1ea1i ph\u1ed5 bi\u1ebfn. M\u00e3 QR AR bi\u1ebfn c\u00e1c \u0111\u1ecba \u0111i\u1ec3m v\u1eadt l\u00fd th\u00e0nh s\u00e2n ch\u01a1i t\u01b0\u01a1ng t\u00e1c, t\u0103ng th\u1eddi gian l\u01b0u tr\u00fa trung b\u00ecnh l\u00ean 118 gi\u00e2y. Nh\u1eefng tr\u1ea3i nghi\u1ec7m n\u00e0y khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi tham d\u1ef1 chia s\u1ebb t\u01b0\u01a1ng t\u00e1c c\u1ee7a h\u1ecd tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn c\u1ee7a s\u1ef1 ki\u1ec7n v\u01b0\u1ee3t xa c\u00e1c b\u1ee9c t\u01b0\u1eddng v\u1eadt l\u00fd c\u1ee7a \u0111\u1ecba \u0111i\u1ec3m.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>V\u1eadt ph\u1ea9m s\u01b0u t\u1ea7m Comic-Con<\/strong>: T\u1ea1i c\u00e1c s\u1ef1 ki\u1ec7n Comic-Con, c\u00e1c nh\u00e0 t\u1ed5 ch\u1ee9c \u0111\u00e3 s\u1eed d\u1ee5ng m\u00e3 QR AR \u0111\u1ec3 cung c\u1ea5p c\u00e1c v\u1eadt ph\u1ea9m s\u01b0u t\u1ea7m 3D ho\u1ea1t h\u00ecnh v\u1edbi ch\u1ebf \u0111\u1ed9 xem 360 \u0111\u1ed9. \u0110i\u1ec1u n\u00e0y \u0111\u00e3 d\u1eabn \u0111\u1ebfn m\u1ee9c t\u0103ng 47% trong s\u1ef1 tham gia c\u1ee7a ng\u01b0\u1eddi tham d\u1ef1 v\u00e0 m\u1ed9t l\u01b0\u1ee3ng l\u1edbn l\u01b0\u1ee3t chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n<li><strong>Amazon Prime Video<\/strong>: Trong L\u1ec5 trao gi\u1ea3i Emmy, Amazon \u0111\u00e3 s\u1eed d\u1ee5ng m\u00e3 AR \u0111\u1ec3 t\u1ea1o ra c\u00e1c c\u1ed5ng \u201ch\u1eadu tr\u01b0\u1eddng\u201d. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p nh\u1eefng ng\u01b0\u1eddi tham d\u1ef1 b\u01b0\u1edbc v\u00e0o c\u00e1c phi\u00ean b\u1ea3n \u1ea3o c\u1ee7a phim tr\u01b0\u1eddng y\u00eau th\u00edch c\u1ee7a h\u1ecd, k\u1ebft h\u1ee3p s\u1ef1 ki\u1ec7n v\u1eadt l\u00fd v\u1edbi n\u1ed9i dung ph\u00e1t tr\u1ef1c tuy\u1ebfn k\u1ef9 thu\u1eadt s\u1ed1.<\/li>\n<li><strong>Tranh t\u01b0\u1eddng AR \u1edf Alabama<\/strong>: C\u00e1c d\u1ef1 \u00e1n ngh\u1ec7 thu\u1eadt c\u00f4ng c\u1ed9ng \u1edf Alabama \u0111\u00e3 s\u1eed d\u1ee5ng m\u00e3 QR \u0111\u1ec3 l\u00e0m s\u1ed1ng \u0111\u1ed9ng c\u00e1c b\u1ee9c tranh t\u01b0\u1eddng quy m\u00f4 l\u1edbn. S\u00e1ng ki\u1ebfn n\u00e0y \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c ROI gi\u00e1 tr\u1ecb truy\u1ec1n th\u00f4ng ki\u1ebfm \u0111\u01b0\u1ee3c l\u00e0 4:1 b\u1eb1ng c\u00e1ch khuy\u1ebfn kh\u00edch du kh\u00e1ch chia s\u1ebb tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u00e1c c\u1ee7a h\u1ecd tr\u1ef1c tuy\u1ebfn.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u1ec3 c\u00f3 th\u00eam l\u1eddi khuy\u00ean chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn thu\u1eadt n\u00e0y cho s\u1ef1 ki\u1ec7n ti\u1ebfp theo c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecdc v\u1ec1 c\u00e1ch <a href=\"https:\/\/pageloot.com\/vi\/blog\/how-ar-qr-codes-transform-events\/\">m\u00e3 QR AR bi\u1ebfn \u0111\u1ed5i c\u00e1c s\u1ef1 ki\u1ec7n<\/a> \u0111\u1ec3 h\u1ee3p l\u00fd h\u00f3a ho\u1ea1t \u0111\u1ed9ng v\u00e0 t\u0103ng c\u01b0\u1eddng k\u1ebft n\u1ed1i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Qu\u1ea3ng c\u00e1o in \u1ea5n v\u00e0 Th\u01b0 tr\u1ef1c ti\u1ebfp nh\u1eadp vai<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ph\u01b0\u01a1ng ti\u1ec7n in \u1ea5n truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng thi\u1ebfu c\u00e1ch tr\u1ef1c ti\u1ebfp \u0111\u1ec3 \u0111o l\u01b0\u1eddng l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0. B\u1eb1ng c\u00e1ch <a href=\"https:\/\/pageloot.com\/vi\/blog\/how-qr-codes-connect-print-and-digital-marketing\/\">k\u1ebft n\u1ed1i ti\u1ebfp th\u1ecb in \u1ea5n v\u00e0 k\u1ef9 thu\u1eadt s\u1ed1<\/a> th\u00f4ng qua AR, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 theo d\u00f5i ch\u00ednh x\u00e1c s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c v\u1edbi th\u01b0 qu\u1ea3ng c\u00e1o, bi\u1ec3n qu\u1ea3ng c\u00e1o ho\u1eb7c \u00e1p ph\u00edch c\u1ee7a h\u1ecd. C\u00e1ch ti\u1ebfp c\u1eadn d\u1ef1a tr\u00ean d\u1eef li\u1ec7u n\u00e0y bi\u1ebfn m\u1ed9t qu\u1ea3ng c\u00e1o t\u0129nh th\u00e0nh m\u1ed9t t\u00e0i s\u1ea3n k\u1ef9 thu\u1eadt s\u1ed1 c\u00f3 th\u1ec3 theo d\u00f5i \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/simple-clean-infographic-aspect-ratio-9-16-white-background-with-blue-and-ligh-7411-d50434bba447.webp\" alt=\"Infographic QR AR\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>B\u01b0u thi\u1ebfp Vodafone<\/strong>: Vodafone \u0111\u00e3 g\u1eedi nh\u1eefng t\u1ea5m b\u01b0u thi\u1ebfp m\u00e0, sau khi \u0111\u01b0\u1ee3c qu\u00e9t, d\u01b0\u1eddng nh\u01b0 \u201cm\u1edf g\u00f3i\u201d m\u1ed9t m\u00f3n qu\u00e0 k\u1ef9 thu\u1eadt s\u1ed1. \u0110i\u1ec1u n\u00e0y \u0111\u00e3 bi\u1ebfn m\u1ed9t th\u01b0 tr\u1ef1c ti\u1ebfp ti\u00eau chu\u1ea9n th\u00e0nh m\u1ed9t t\u01b0\u01a1ng t\u00e1c \u0111\u00e1ng nh\u1edb, c\u00f3 gi\u00e1 tr\u1ecb cao.<\/li>\n<li><strong>Mecca Cosmetica<\/strong>: Th\u01b0\u01a1ng hi\u1ec7u l\u00e0m \u0111\u1eb9p n\u00e0y \u0111\u00e3 \u0111\u1eb7t m\u00e3 QR tr\u00ean c\u00e1c \u00e1p ph\u00edch \u0111\u01b0\u1eddng ph\u1ed1 \u0111\u1ec3 d\u1eabn ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn c\u00e1c c\u00e2u \u0111\u1ed1 v\u1ec1 ch\u0103m s\u00f3c da v\u00e0 c\u00e1c \u01b0u \u0111\u00e3i k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ed9c quy\u1ec1n. Chi\u1ebfn d\u1ecbch \u0111\u00e3 gi\u00fap t\u0103ng 22% doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn v\u00e0 t\u0103ng 17% l\u01b0\u1ee3ng kh\u00e1ch gh\u00e9 th\u0103m c\u1eeda h\u00e0ng th\u1ef1c t\u1ebf.<\/li>\n<li><strong>Bi\u1ec3n qu\u1ea3ng c\u00e1o Shake Shack<\/strong>: S\u1eed d\u1ee5ng m\u00e3 QR \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau theo \u0111\u1ecba l\u00fd tr\u00ean c\u00e1c bi\u1ec3n qu\u1ea3ng c\u00e1o \u1edf NYC, Shake Shack \u0111\u00e3 cung c\u1ea5p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i \u0111\u1ed9c \u0111\u00e1o cho ng\u01b0\u1eddi qua \u0111\u01b0\u1eddng. Chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3 theo \u0111\u1ecba \u0111i\u1ec3m n\u00e0y \u0111\u00e3 d\u1eabn \u0111\u1ebfn s\u1ef1 gia t\u0103ng \u0111\u01a1n h\u00e0ng g\u1ea5p 4 l\u1ea7n g\u1ea7n c\u00e1c v\u1ecb tr\u00ed bi\u1ec3n qu\u1ea3ng c\u00e1o \u0111\u00f3.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ea1i sao c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111ang \u00e1p d\u1ee5ng m\u00e3 QR h\u1ed7 tr\u1ee3 AR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch n\u00e0y ph\u1ea7n l\u1edbn l\u00e0 nh\u1edd s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a \u201cWebAR.\u201d Kh\u00f4ng gi\u1ed1ng nh\u01b0 c\u00e1c phi\u00ean b\u1ea3n th\u1ef1c t\u1ebf t\u0103ng c\u01b0\u1eddng tr\u01b0\u1edbc \u0111\u00e2y y\u00eau c\u1ea7u ng\u01b0\u1eddi d\u00f9ng t\u1ea3i xu\u1ed1ng m\u1ed9t \u1ee9ng d\u1ee5ng chuy\u00ean bi\u1ec7t, WebAR ho\u1ea1t \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp th\u00f4ng qua camera g\u1ed1c v\u00e0 tr\u00ecnh duy\u1ec7t web c\u1ee7a \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh. Vi\u1ec7c lo\u1ea1i b\u1ecf ma s\u00e1t n\u00e0y r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a t\u1ef7 l\u1ec7 qu\u00e9t v\u00e0 s\u1ef1 tham gia c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/simple-modern-illustration-square-1-1-aspect-ratio-white-background-with-blue-9165-8d2832b50703.webp\" alt=\"Minh h\u1ecda ti\u1ebfp th\u1ecb WebAR\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Khi x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn d\u1ecbch n\u00e0y, vi\u1ec7c s\u1eed d\u1ee5ng <a href=\"https:\/\/pageloot.com\/vi\/qr-code-marketing\/static-vs-dynamic-qr-codes\/\">m\u00e3 QR \u0111\u1ed9ng<\/a> l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho th\u00e0nh c\u00f4ng l\u00e2u d\u00e0i. M\u00e3 \u0111\u1ed9ng cho ph\u00e9p b\u1ea1n c\u1eadp nh\u1eadt n\u1ed9i dung AR b\u1ea5t c\u1ee9 l\u00fac n\u00e0o m\u00e0 kh\u00f4ng c\u1ea7n in l\u1ea1i t\u00e0i li\u1ec7u c\u1ee7a m\u00ecnh. Ch\u00fang c\u0169ng cung c\u1ea5p kh\u1ea3 n\u0103ng <a href=\"https:\/\/pageloot.com\/vi\/blog\/how-to-track-qr-code-scans-in-real-time\/\">theo d\u00f5i c\u00e1c l\u1ea7n qu\u00e9t m\u00e3 QR theo th\u1eddi gian th\u1ef1c<\/a>, cung c\u1ea5p cho b\u1ea1n th\u00f4ng tin chi ti\u1ebft t\u1ee9c th\u00ec v\u1ec1 th\u1eddi gian, \u0111\u1ecba \u0111i\u1ec3m v\u00e0 lo\u1ea1i thi\u1ebft b\u1ecb cho m\u1ed7i t\u01b0\u01a1ng t\u00e1c.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>S\u1eb5n s\u00e0ng xem d\u1eef li\u1ec7u \u0111\u1eb1ng sau c\u00e1c chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n?<\/strong> T\u1ea1o chi\u1ebfn d\u1ecbch c\u00f3 th\u1ec3 theo d\u00f5i \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea1n v\u1edbi <a href=\"https:\/\/pageloot.com\/vi\/dynamic-qr-code-generator\/\">Tr\u00ecnh t\u1ea1o m\u00e3 QR \u0111\u1ed9ng c\u1ee7a ch\u00fang t\u00f4i<\/a> v\u00e0 c\u00f3 quy\u1ec1n truy c\u1eadp v\u00e0o ph\u00e2n t\u00edch th\u1eddi gian th\u1ef1c cho c\u00e1c t\u00e0i s\u1ea3n ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00e1c c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-f17630472624\"><strong class=\"schema-faq-question\">Kh\u00e1ch h\u00e0ng c\u00f3 c\u1ea7n t\u1ea3i xu\u1ed1ng m\u1ed9t \u1ee9ng d\u1ee5ng \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 xem n\u1ed9i dung AR kh\u00f4ng?<\/strong> <p class=\"schema-faq-answer\">H\u1ea7u h\u1ebft c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb AR hi\u1ec7n \u0111\u1ea1i \u0111\u1ec1u s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 WebAR. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng qu\u00e9t m\u00e3 QR b\u1eb1ng \u1ee9ng d\u1ee5ng camera \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh ti\u00eau chu\u1ea9n c\u1ee7a h\u1ecd v\u00e0 xem n\u1ed9i dung 3D tr\u1ef1c ti\u1ebfp trong tr\u00ecnh duy\u1ec7t di \u0111\u1ed9ng nh\u01b0 Safari ho\u1eb7c Chrome, lo\u1ea1i b\u1ecf nhu c\u1ea7u v\u1ec1 m\u1ed9t \u1ee9ng d\u1ee5ng chuy\u00ean d\u1ee5ng.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-65dc35ddb4f7\"><strong class=\"schema-faq-question\">K\u00edch th\u01b0\u1edbc khuy\u1ebfn ngh\u1ecb cho m\u00e3 QR tr\u00ean bao b\u00ec s\u1ea3n ph\u1ea9m l\u00e0 bao nhi\u00eau?<\/strong> <p class=\"schema-faq-answer\">\u0110\u1ec3 \u0111\u1ea3m b\u1ea3o m\u00e3 c\u00f3 th\u1ec3 qu\u00e9t d\u1ec5 d\u00e0ng, n\u00f3 ph\u1ea3i c\u00f3 k\u00edch th\u01b0\u1edbc \u00edt nh\u1ea5t 1 inch (2.5 cm) vu\u00f4ng. \u0110\u1ed1i v\u1edbi c\u00e1c \u0111\u1ecbnh d\u1ea1ng l\u1edbn h\u01a1n nh\u01b0 bi\u1ec3n qu\u1ea3ng c\u00e1o ho\u1eb7c \u00e1p ph\u00edch, k\u00edch th\u01b0\u1edbc ph\u1ea3i \u0111\u01b0\u1ee3c t\u0103ng l\u00ean t\u01b0\u01a1ng \u1ee9ng v\u1edbi kho\u1ea3ng c\u00e1ch xem \u0111\u1ec3 duy tr\u00ec ch\u1ee9c n\u0103ng.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-dfd21f457eed\"><strong class=\"schema-faq-question\">L\u00e0m c\u00e1ch n\u00e0o t\u00f4i c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch m\u00e3 QR AR?<\/strong> <p class=\"schema-faq-answer\">B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u00e3 QR \u0111\u1ed9ng, b\u1ea1n c\u00f3 quy\u1ec1n truy c\u1eadp v\u00e0o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n qu\u1ea3n l\u00fd theo d\u00f5i t\u1ed5ng s\u1ed1 l\u01b0\u1ee3t qu\u00e9t, kh\u00e1ch truy c\u1eadp duy nh\u1ea5t, v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd v\u00e0 th\u1eddi gian c\u1ee5 th\u1ec3 trong ng\u00e0y ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c v\u1edbi n\u1ed9i dung c\u1ee7a b\u1ea1n. D\u1eef li\u1ec7u n\u00e0y c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u1edbi Google Analytics \u0111\u1ec3 theo d\u00f5i to\u00e0n b\u1ed9 \u0111\u01b0\u1eddng d\u1eabn chuy\u1ec3n \u0111\u1ed5i.<\/p> <\/div> <\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u1ec3 b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch t\u01b0\u01a1ng t\u00e1c c\u1ee7a ri\u00eang b\u1ea1n, h\u00e3y kh\u00e1m ph\u00e1 c\u00e1ch c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y ho\u1ea1t \u0111\u1ed9ng cho ng\u00e0nh c\u1ee5 th\u1ec3 c\u1ee7a b\u1ea1n v\u00e0 b\u1eaft \u0111\u1ea7u bi\u1ebfn c\u00e1c \u0111i\u1ec3m ti\u1ebfp x\u00fac v\u1eadt l\u00fd c\u1ee7a b\u1ea1n th\u00e0nh tr\u1ea3i nghi\u1ec7m k\u1ef9 thu\u1eadt s\u1ed1 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c. S\u1eed d\u1ee5ng m\u1ed9t n\u1ec1n t\u1ea3ng chuy\u00ean nghi\u1ec7p \u0111\u1ea3m b\u1ea3o m\u00e3 c\u1ee7a b\u1ea1n v\u1eabn ho\u1ea1t \u0111\u1ed9ng, c\u00f3 th\u1ec3 ch\u1ec9nh s\u1eeda v\u00e0 an to\u00e0n khi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n.<\/p>","protected":false},"excerpt":{"rendered":"<p>Kh\u00e1m ph\u00e1 c\u00e1ch m\u00e3 QR AR bi\u1ebfn \u0111\u1ed5i ph\u01b0\u01a1ng ti\u1ec7n v\u1eadt l\u00fd th\u00e0nh nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u00e1c. 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Siim c\u00f3 n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 s\u00e2u r\u1ed9ng v\u1edbi h\u01a1n 10 n\u0103m kinh nghi\u1ec7m v\u1eefng ch\u1eafc trong l\u0129nh v\u1ef1c Ph\u1ea7n m\u1ec1m d\u01b0\u1edbi d\u1ea1ng d\u1ecbch v\u1ee5 (SaaS), m\u1ed9t minh ch\u1ee9ng cho ki\u1ebfn th\u1ee9c s\u00e2u r\u1ed9ng c\u1ee7a \u00f4ng v\u1ec1 c\u00e1c gi\u1ea3i ph\u00e1p k\u1ef9 thu\u1eadt s\u1ed1.","sameAs":["https:\/\/www.linkedin.com\/in\/siim-tiigimagi\/"]},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/#faq-question-f17630472624","position":1,"url":"https:\/\/pageloot.com\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/#faq-question-f17630472624","name":"Kh\u00e1ch h\u00e0ng c\u00f3 c\u1ea7n t\u1ea3i xu\u1ed1ng m\u1ed9t \u1ee9ng d\u1ee5ng \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 xem n\u1ed9i dung AR kh\u00f4ng?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Most modern AR marketing campaigns utilize WebAR technology. This allows users to scan the QR code with their standard smartphone camera app and view the 3D content directly in a mobile browser like Safari or Chrome, eliminating the need for a dedicated app.","inLanguage":"vi"},"inLanguage":"vi"},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/#faq-question-65dc35ddb4f7","position":2,"url":"https:\/\/pageloot.com\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/#faq-question-65dc35ddb4f7","name":"K\u00edch th\u01b0\u1edbc khuy\u1ebfn ngh\u1ecb cho m\u00e3 QR tr\u00ean bao b\u00ec s\u1ea3n ph\u1ea9m l\u00e0 bao nhi\u00eau?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"To ensure the code is easily scannable, it should be at least 1 inch (2.5 cm) square. For larger formats like billboards or posters, the size must be increased relative to the viewing distance to maintain functionality.","inLanguage":"vi"},"inLanguage":"vi"},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/#faq-question-dfd21f457eed","position":3,"url":"https:\/\/pageloot.com\/blog\/5-use-cases-for-ar-qr-codes-in-marketing\/#faq-question-dfd21f457eed","name":"L\u00e0m c\u00e1ch n\u00e0o t\u00f4i c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch m\u00e3 QR AR?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"By using dynamic QR codes, you gain access to a management dashboard that tracks total scans, unique visitors, geographic locations, and the specific times of day users interact with your content. This data can also be integrated with Google Analytics to monitor the full conversion path.","inLanguage":"vi"},"inLanguage":"vi"}]}},"_links":{"self":[{"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/posts\/41847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/comments?post=41847"}],"version-history":[{"count":8,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/posts\/41847\/revisions"}],"predecessor-version":[{"id":52849,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/posts\/41847\/revisions\/52849"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/media\/50984"}],"wp:attachment":[{"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/media?parent=41847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/categories?post=41847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pageloot.com\/vi\/wp-json\/wp\/v2\/tags?post=41847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}