{"id":9985,"date":"2020-05-11T12:58:01","date_gmt":"2020-05-11T12:58:01","guid":{"rendered":"https:\/\/pageloot.com\/?p=9985"},"modified":"2024-07-30T12:51:42","modified_gmt":"2024-07-30T12:51:42","slug":"create-qr-code-generator-marketing","status":"publish","type":"post","link":"https:\/\/pageloot.com\/sv\/qr-news\/create-qr-code-generator-marketing\/","title":{"rendered":"Topp 9 hemligheter Hur QR-koder kan \u00f6ka din marknadsf\u00f6ring"},"content":{"rendered":"

Tillbaka 2011, n\u00e4r QR-koder f\u00f6rs\u00f6kte bli popul\u00e4ra, var Best buy och Macy's de f\u00f6rsta att hoppa ombord p\u00e5 skapa QR-koder<\/a>. Problemet var dock att konsumenttekniken bara inte var d\u00e4r \u00e4n. De flesta m\u00e4nniskors telefoner hade l\u00e5ngsamt internet, m\u00e5nga hade inte ens en smartphone och kameran var d\u00e5lig.<\/p>\n\n\n\n

F\u00f6r att g\u00f6ra saker v\u00e4rre var inte inneh\u00e5llet i QR-koderna riktigt mobiloptimerat heller. \u00c4ven om du lyckades skanna QR-koden skulle det omdirigera dig till en hemsk skrivbordswebbplats<\/p>\n\n\n\n

Saken \u00e4r att QR-koder var precis f\u00f6re sin tid. Och den tiden \u00e4r nu, enligt WIRED-tidningen<\/a>. Vi brukar h\u00e5lla med. Numera anv\u00e4nds QR-koder av n\u00e4stan 3 miljarder m\u00e4nniskor 2020<\/a>. De flesta av oss har h\u00f6ghastighetsinternet och en smartphone i kombination med en anst\u00e4ndig kamera som redan inbyggt skannar QR-koder. Vi kan s\u00e4ga att de har blivit ganska normen under de senaste \u00e5ren.<\/p>\n\n\n\n

S\u00e5 uppenbarligen har f\u00f6retag hoppat ombord f\u00f6r att \u00f6ka sina marknadsf\u00f6ringsinsatser genom skapa QR-koder<\/a> med hj\u00e4lp av en QR-kodgenerator<\/strong> verktyg. L\u00e5t oss titta p\u00e5 n\u00e5gra s\u00e4tt hur f\u00f6retag \u00f6kar kundengagemang och anv\u00e4nder QR-koder f\u00f6r att \u00f6ka int\u00e4kter, vinster och en kunds l\u00e5ngsiktiga v\u00e4rde.<\/p>\n\n\n\n

Varf\u00f6r skapar f\u00f6retag QR-koder?<\/h2>\n\n\n\n
\"qr-kodgenerator
H&M India anv\u00e4nder QR-koder f\u00f6r att f\u00e5nga nya e-postledningar<\/figcaption><\/figure>\n\n\n\n

#1 F\u00e5 kunder p\u00e5 din m\u00e5lsida<\/h3>\n\n\n\n

Du kan skapa QR-koder f\u00f6r att leda trafik p\u00e5 din landning eller e-postpress sida<\/a>. P\u00e5 s\u00e5 s\u00e4tt beh\u00f6ver kunder inte skriva in din webbplats och de \u00e4r direkt d\u00e4r du beh\u00f6ver dem. De beh\u00f6ver dock en anledning att skanna koden, s\u00e5 inkludera alltid en uppmaning till handling som motiverar dem att g\u00f6ra det.<\/p>\n\n\n\n

Proffstips!<\/em> Se till att alltid skapa QR-koder som \u00e4r dynamiska<\/a> s\u00e5 att du kan sp\u00e5ra dina bes\u00f6kare senare och se vilka koder som fungerar b\u00e4st och varf\u00f6r.<\/p>\n\n\n\n

#2 Skicka ett direktmeddelande<\/h3>\n\n\n\n

Detta fungerar f\u00f6r alla typer av meddelanden, fr\u00e5n det traditionella oldschool SMS, hela v\u00e4gen till Whatsapp, Telegram-grupper och Facebook Messenger. Detta beror p\u00e5 din publiks demografi, vilket medium som fungerar b\u00e4st f\u00f6r dem. I vilket fall som helst \u00e4r detta en mycket underskattad marknadsf\u00f6ringsmetod, eftersom \u00f6ppen och konverteringsfrekvensen f\u00f6r alla smarttelefonmeddelanden \u00e4r mycket h\u00f6gre \u00e4n e-postmarknadsf\u00f6ring.<\/p>\n\n\n\n

#3 F\u00e5 anv\u00e4ndare att l\u00e4mna recensioner och feedback<\/h3>\n\n\n\n

Socialt bevis och recensioner \u00e4r ryggraden i all handel idag. Mer \u00e4n 90% m\u00e4nniskor<\/a> shopping online ta h\u00e4nsyn till recensioner innan du k\u00f6per n\u00e5got, \u00e4ven f\u00f6r beslut om impulsk\u00f6p. De flesta tar recensioner som personliga rekommendationer fr\u00e5n sl\u00e4ktingar och v\u00e4nner.<\/p>\n\n\n\n

F\u00e5 m\u00e4nniskor att l\u00e4mna recensioner p\u00e5 dina produktsidor, sociala medier och Google Places. Detta ger f\u00f6rstag\u00e5ngskunder en h\u00f6gre konverteringsfrekvens n\u00e4r de spenderar sina pengar och handlar med dig.<\/p>\n\n\n\n

En annan sak \u00e4r att samla in feedback. Du kan skapa QR-koder f\u00f6r att samla in feedback fr\u00e5n kunder s\u00e5 att du inte har ett g\u00e4ng arga kunder som lutar om din d\u00e5liga produkt eller tj\u00e4nst p\u00e5 internet. Detta kan \u00e5tg\u00e4rdas genom att samla in tidig feedback om dina produkter och tj\u00e4nster.<\/p>\n\n\n\n

\u00c5terigen, ge alltid m\u00e4nniskor en anledning till varf\u00f6r de skulle g\u00f6ra det. Erbjud dem en rabattkod eller ytterligare kupong f\u00f6r deras v\u00e4rdefulla input som kund.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"skapa
Col Blanchet g\u00f6r turismen kul igen! Skapa QR-koder f\u00f6r kartor, info och plats.<\/figcaption><\/figure>\n\n\n\n

#4 Dela din f\u00f6retagsplats<\/h3>\n\n\n\n

Oavsett om det \u00e4r en Google Maps-plats eller bara kontaktinformation under vilka timmar kontoret \u00e4r \u00f6ppet, skapar en QR-kod f\u00f6r detta \u00e4ndam\u00e5l m\u00e4nniskor kan direkt f\u00e5 denna information. De beh\u00f6ver inte sl\u00f6sa tid manuellt p\u00e5 att leta efter det.<\/p>\n\n\n\n

#5 Skicka dem till din sociala mediesida<\/h3>\n\n\n\n

QR-koder f\u00f6r sociala medier har m\u00e5nga olika \u00e5tg\u00e4rder och funktioner.<\/p>\n\n\n\n

Det enklaste s\u00e4ttet \u00e4r att bara skapa en vanlig URL \/ webbplats QR-kod som pekar p\u00e5 en av dina sociala mediesidor. Eller kanske vill du ha en mellansida som visar alla dina sidor. Du kan kolla in Linktree<\/a>, de har en riktigt fantastisk produkt f\u00f6r det \u00e4ndam\u00e5let.<\/p>\n\n\n\n

Det andra alternativet \u00e4r att f\u00e5 QR-koder att fungera som Facebook-liknande eller Youtube-prenumerationsl\u00e4nkar. S\u00e5 n\u00e4r anv\u00e4ndaren skannar koden, fr\u00e5gas de automatiskt om de vill gilla eller prenumerera p\u00e5 ditt inneh\u00e5ll. Medan vissa kan avbryta beg\u00e4ran, finns det m\u00e5nga som kommer att vara ok med det och du kan se din sociala n\u00e4rvaro stiga online.<\/p>\n\n\n\n

#6 Ladda ner din app eller blymagnet<\/h3>\n\n\n\n

Oavsett om du har en app i Android \/ iOS-butiken eller bara n\u00e5gon PDF-guide \u00e4r det n\u00e5got som kunderna \u00f6nskar. S\u00e5 varf\u00f6r inte g\u00f6ra det enkelt f\u00f6r dem att komma till det inneh\u00e5llet med bara svep p\u00e5 en telefon.<\/p>\n\n\n\n

Alternativt kan du \u00f6verv\u00e4ga skapa QR-koder f\u00f6r videoinneh\u00e5ll<\/a>. Detta kan fungera som en mellanliggande tratt-sida som pratar mer om appen eller produkten som de ska ta emot. Ofta \u00e4r det vettigt att l\u00e4gga till en bloggsida eller inneh\u00e5llssida d\u00e4remellan som l\u00e4nkar till den slutliga nedladdnings- eller f\u00f6rs\u00e4ljningssidan. Medan det l\u00e5ter kontraintuitivt finns det l\u00e4ngre trattar av en anledning. De som hoppar av skulle inte k\u00f6pa \u00e4nd\u00e5, men det hj\u00e4lper till att \u00f6vertyga m\u00e4nniskorna d\u00e4remellan mycket mer.<\/p>\n\n\n\n

#7 Skicka ett f\u00f6rfylld e-post<\/h3>\n\n\n\n
\"qr-kod
Polaroid delar instruktioner via QR-koder.<\/figcaption><\/figure>\n\n\n\n

#8 E-handel och shopping<\/h3>\n\n\n\n

QR-koder kan skapas f\u00f6r att l\u00e4nka till e-handelssajter och produkter. Alternativt kan de leda till produktinformationssidan, d\u00e4r de kan f\u00e5 mer information om den h\u00e4r produkten. Du kan ocks\u00e5 skapa QR-koder i en broschyr<\/a> som du inkluderar med produkten snarare \u00e4n sj\u00e4lva produktl\u00e5dan om det \u00e4r vettigare.<\/p>\n\n\n\n

Det \u00e4r en bra id\u00e9 att skapa QR-koder f\u00f6r produkter<\/a>. Det betyder att du har mindre saker du beh\u00f6ver skriva ut p\u00e5 etiketterna och produktf\u00f6rpackningen. Du kan komma undan med en renare och mer minimal produkt utan att beh\u00f6va fylla den med extra inneh\u00e5ll. Och detta omvandlas b\u00e4ttre nuf\u00f6rtiden.<\/p>\n\n\n\n

#9 Dela din Wi-Fi-anslutning<\/h3>\n\n\n\n

Detta \u00e4r ett utm\u00e4rkt s\u00e4tt att f\u00e5 fler kunder att komma in i din butik och stanna l\u00e4ngre. Wi-Fi-anslutningen kommer inte att kosta dig mycket, men den har en stor uppg\u00e5ng f\u00f6r att \u00f6ka int\u00e4kterna och omvandlingarna.<\/p>\n\n\n\n

Genom att dela en WiFi QR-kod<\/a>kan du se till att m\u00e4nniskor faktiskt m\u00e5ste komma in i din plats och skanna den f\u00f6r att ansluta, snarare \u00e4n att st\u00e5 utanf\u00f6r. S\u00e5 du vill definitivt s\u00e4tta ett l\u00f6senord p\u00e5 din WiFi, men skriv i WiFi-namnet "Gratis" eller n\u00e4mna det med en skylt utanf\u00f6r. Detta \u00e4r en av de billigaste och mest f\u00f6rbises m\u00f6jligheterna till \u00f6kad kundretention.<\/p>\n\n\n\n

\"butikstecken
San Diego Apparel ger dig den senaste produkten p\u00e5 deras QR-kodlandningssida utan att g\u00e5 in i deras butik.<\/figcaption><\/figure>\n\n\n\n

Medan vi pratade om hur du kan skapa QR-koder och anv\u00e4nda dem, t\u00e4ckte vi inte riktigt konsumentpsykologin bakom den. Om du k\u00e4nner att du beh\u00f6ver l\u00e4ra dig mer om QR-kodmarknadsf\u00f6ring, kolla in v\u00e5r djupg\u00e5ende guide f\u00f6r det b\u00e4sta QR-kod Generator marknadsf\u00f6ring<\/a> hackar.<\/p>\n\n\n\n

N\u00e4stan alla f\u00f6dda fr\u00e5n 90-talet och fram\u00e5t anv\u00e4nder QR-koder idag (b\u00e5de Millenials och Gen-Z). Eftersom de utg\u00f6r den st\u00f6rsta delen av nuvarande k\u00f6parsegment \u00e4r det ett klokt beslut att implementera detta i din marknadsf\u00f6ring f\u00f6r att g\u00f6ra det l\u00e4ttare f\u00f6r m\u00e4nniskor att hitta och k\u00f6pa dina produkter och tj\u00e4nster.<\/p>\n\n\n\n

Det fantastiska med att skapa QR-koder \u00e4r att de vanligtvis inte g\u00e5r ut. Om inte l\u00e4nken bakom den bryts. Det \u00e4r d\u00e4rf\u00f6r det alltid rekommenderas att anv\u00e4nda ett QR-kodgeneratorverktyg f\u00f6r dynamiska QR-koder. Det betyder att du alltid kan redigera inneh\u00e5llet i koden senare, \u00e4ven om n\u00e5got \u00e4ndras eller g\u00e5r s\u00f6nder.<\/p>","protected":false},"excerpt":{"rendered":"

Redan 2011, n\u00e4r QR-koder f\u00f6rs\u00f6kte bli popul\u00e4ra, var Best buy och Macy's de f\u00f6rsta som hoppade ombord f\u00f6r att skapa QR-koder. Problemet var dock att konsumenttekniken bara inte var d\u00e4r \u00e4n. De flestas telefoner hade l\u00e5ngsamt internet, m\u00e5nga hade inte ens en smartphone och kameran var d\u00e5lig. Att\u2026 L\u00e4s mer<\/a><\/p>","protected":false},"author":17,"featured_media":10446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1593],"tags":[],"class_list":["post-9985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-news"],"yoast_head":"\nTop 9 Secrets to Increase Marketing<\/title>\n<meta name=\"description\" content=\"Learn how creating QR Codes can boost your marketing. 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