{"id":3051,"date":"2019-04-23T22:38:13","date_gmt":"2019-04-23T22:38:13","guid":{"rendered":"https:\/\/pageloot.com\/?p=3051"},"modified":"2026-10-23T06:01:16","modified_gmt":"2026-10-23T06:01:16","slug":"newspapers-and-magazines","status":"publish","type":"post","link":"https:\/\/pageloot.com\/sr\/qr-codes-on\/newspapers-and-magazines\/","title":{"rendered":"Kako koristiti QR kodove u novinama i \u010dasopisima"},"content":{"rendered":"<p class=\"wp-block-paragraph\">QR kod u oglasu u novinama ili \u010dasopisu \u0161alje \u010ditaoce sa \u0161tampane stranice na veb-sajt, video, kupon ili PDF. Da biste ga dodali: kreirajte kod, od\u0161tampajte ga veli\u010dine najmanje 2 x 2 cm (0,8 x 0,8 in\u010da) sa praznom marginom oko njega, stavite kratak poziv na akciju pored njega i testirajte ga na stvarnom papiru pre \u0161tampanja. Ovaj vodi\u010d pokriva svaki korak za QR kodove za \u0161tampane oglase u \u010dasopisima i novinama.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Brzi odgovori za QR kodove u novinama i \u010dasopisima<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0412\u0435\u043b\u0438\u0447\u0438\u043d\u0430:<\/strong> najmanje 2 x 2 cm (0,8 x 0,8 in\u010da). Koristite 3 do 4 cm (1,2 do 1,6 in\u010da) za ve\u0107inu oglasa u \u010dasopisima i malo vi\u0161e za novinski papir.<\/li>\n<li><strong>Tiha zona:<\/strong> zadr\u017eite praznu marginu od najmanje \u010detiri modula (malih kvadrata) sa svake strane.<\/li>\n<li><strong>Boje:<\/strong> taman kod na svetloj, jednobojnoj pozadini. Crno na belom je najsigurniji izbor.<\/li>\n<li><strong>\u041f\u043e\u0441\u0442\u0430\u0432\u0459\u0430\u045a\u0435:<\/strong> srednji ili donji deo oglasa, dalje od prevoja ili poveza.<\/li>\n<li><strong>Tip koda:<\/strong> dinami\u010dki kod ako se oglas prikazuje nedeljama ili \u017eelite statistiku skeniranja. Stati\u010dki kod je dovoljan za jednokratnu vezu koja se nikada ne\u0107e promeniti.<\/li>\n<li><strong>Pre \u0161tampanja:<\/strong> skenirajte probni otisak na stvarnom papiru sa barem jednim iPhone-om i jednim Android telefonom.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Za\u0161to \u0161tampani mediji i dalje funkcioni\u0161u sa QR kodom<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u010citaoci novina i \u010dasopisa usporavaju i \u010ditaju. \u0160tampani oglas tako\u0111e ima prostora da objasni \u0161ta kod radi i za\u0161to bi ga \u010ditalac trebalo da skenira. Red poput \u201eSkenirajte da biste pogledali video recepta\u201c govori \u010ditaocu \u0161ta se dalje de\u0161ava, \u0161to sam kod ne \u010dini.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hrana, izdava\u0161tvo, obrazovanje, maloprodaja i lokalne usluge \u2013 svi koriste \u0161tampu. QR kod povezuje tu publiku sa va\u0161im veb-sajtom, video-snimkom, ponudom ili aplikacijom bez tra\u017eenja od ikoga da ukuca URL.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Pove\u017eite svoje \u0161tampane oglase sa digitalnim kampanjama<\/strong> \u041a\u043e\u0440\u0438\u0441\u0442\u0438\u0442\u0438 <a href=\"https:\/\/pageloot.com\/sr\/link-qr-code-generator\/\">Generator QR kodova za linkove<\/a> da kreirate QR kod za bilo koji URL, spreman za ubacivanje u va\u0161 slede\u0107i oglas u novinama ili \u010dasopisu.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Na \u0161ta povezati QR kod \u010dasopisa ili QR kod novina<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Odlu\u010dite \u0161ta kod radi pre nego \u0161to dizajnirate oglas. Odredi\u0161te odre\u0111uje poziv na akciju, veli\u010dinu i poziciju na stranici.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Veb-sajt ili odredi\u0161na stranica:<\/strong> stranica kampanje, stranica proizvoda ili obrazac za prijavu, napravljen sa <a href=\"https:\/\/pageloot.com\/sr\/link-qr-code-generator\/\">Generator QR kodova za linkove<\/a><\/li>\n<li><strong>PDF dokument:<\/strong> katalog, meni, press kit ili dodatak, napravljen sa <a href=\"https:\/\/pageloot.com\/sr\/pdf-qr-code-generator\/\">PDF QR kod generator<\/a><\/li>\n<li><strong>Video:<\/strong> video proizvoda, recepta ili intervjua, napravljen sa <a href=\"https:\/\/pageloot.com\/sr\/youtube-qr-code-generator\/\">YouTube QR kod generator<\/a><\/li>\n<li><strong>Kupon samo za \u0161tampu:<\/strong> ponuda koju mogu da iskoriste samo \u010ditaoci ovog izdanja, napravljena sa <a href=\"https:\/\/pageloot.com\/sr\/coupon-qr-code-generator\/\">Generator QR koda za kupone<\/a><\/li>\n<li><strong>Audio:<\/strong> MP3 snimak intervjua novinara ili segmenta podkasta<\/li>\n<li><strong>Dru\u0161tveni profil ili kontakt podaci:<\/strong> kod pored imena autora kako bi \u010ditaoci mogli da prate ili kontaktiraju saradnika<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Pravi primeri: magazin o hrani mo\u017ee da pove\u017ee stranicu sa receptom sa celim videom. Oglas u novinama mo\u017ee da se pove\u017ee sa oglasom za nekretnine sa fotografijama. Lokalna prodavnica mo\u017ee da od\u0161tampa kod kupona u nedeljnim novinama i prebroji koliko ga ljudi iskoristi. \u0160to je br\u017ei i relevantniji rezultat skeniranja, vi\u0161e skeniranja \u0107ete dobiti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kako dodati QR kod u oglas u novinama ili \u010dasopisu<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u041e\u0442\u0432\u043e\u0440\u0438 <a href=\"https:\/\/pageloot.com\/sr\/qr-code-generator\/\">\u0413\u0435\u043d\u0435\u0440\u0430\u0442\u043e\u0440 QR kodova<\/a> i odaberite tip: link, PDF, video ili kupon.<\/li>\n<li>Unesite odredi\u0161te. Koristite kratak, kona\u010dan URL. Du\u017ei URL-ovi stvaraju gu\u0161\u0107i kod koji zahteva vi\u0161e prostora u \u0161tampi.<\/li>\n<li>Izaberite tamnu boju koda i svetlu pozadinu. Dodajte logotip samo ako je kod i dalje lako skenirati. Nemojte dodavati logotip malom kodu na novinskoj hartiji.<\/li>\n<li>Preuzmite vektorsku datoteku (SVG ili PDF) za \u0161tampa\u010da. PNG bi trebalo da bude \u0161irok najmanje 1000 piksela ako vektorska datoteka nije mogu\u0107a.<\/li>\n<li>Postavite kod u raspored oglasa na 2 x 2 cm ili ve\u0107e, sa praznom tihom zonom oko njega.<\/li>\n<li>Dodajte poziv na akciju pored koda koji govori \u0161ta \u010ditalac dobija.<\/li>\n<li>Zatra\u017eite probni otisak od publikacije ili \u0161tampa\u010da, zatim ga skenirajte sa nekoliko telefona pre kona\u010dnog tira\u017ea.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Kako dizajnirati QR kod koji se skenira<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Vizuelno brendirajte kod<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Obi\u010dan crni kod se uklapa u stranicu. Boje brenda i mali logo u centru pokazuju \u010ditaocima kome kod pripada. Koristite <a href=\"https:\/\/pageloot.com\/sr\/qr-code-generator\/\">\u0413\u0435\u043d\u0435\u0440\u0430\u0442\u043e\u0440 QR kodova<\/a> da podesite boje, dodate logo i izaberete oblik koji odgovara rasporedu va\u0161eg oglasa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Odr\u017eavajte jak kontrast. Moduli koda moraju biti mnogo tamniji od pozadine. Crno na belom je najpouzdanije. Nemojte obr\u0107ati boje (svetli kod na tamnoj pozadini) i nemojte postavljati kod preko fotografije ili \u0161are.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Odaberite dinami\u010dki umesto stati\u010dkog<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410. <a href=\"https:\/\/pageloot.com\/sr\/dynamic-qr-code-generator\/\">\u0434\u0438\u043d\u0430\u043c\u0438\u0447\u043a\u0438 \u041a\u0420 \u043a\u043e\u0434<\/a> skladi\u0161ti kratak link za preusmeravanje umesto kona\u010dne adrese. Mo\u017eete promeniti na \u0161ta kod upu\u0107uje nakon \u0161to se od\u0161tampa na hiljade kopija, a od\u0161tampani kod ostaje isti. Dinami\u010dki kodovi tako\u0111e prikazuju statistiku skeniranja: kada, gde i na kom ure\u0111aju su ljudi skenirali. Saznajte vi\u0161e o <a href=\"https:\/\/pageloot.com\/sr\/how-to\/edit-qr-codes\/\">kako urediti QR kodove<\/a> nakon \u0161tampanja.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stati\u010dki kod je dovoljan kada se link nikada ne\u0107e promeniti i ne trebaju vam statistike, na primer, trajni link ka va\u0161oj po\u010detnoj stranici. Za oglas koji traje nedeljama, ili oglas \u010dija ponuda mo\u017ee iste\u0107i, dinami\u010dki kod se isplati. Stati\u010dki kod nikada ne isti\u010de. Dinami\u010dki kod na mese\u010dnom ili godi\u0161njem planu prestaje da radi kada se plan zavr\u0161i, zato odr\u017eavajte plan aktivnim dok je izdanje u opticaju.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dinami\u010dki kodovi imaju 14-dnevni besplatni probni period. Pogledajte planove na <a href=\"https:\/\/pageloot.com\/sr\/pricing\/\">pageloot.com\\\/pricing<\/a>.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>A\u017eurirajte svoje oglase bez ponovnog \u0161tampanja<\/strong> \u0422\u0445\u0435 <a href=\"https:\/\/pageloot.com\/sr\/dynamic-qr-code-generator\/\">Dinami\u010dki QR kod generator<\/a> omogu\u0107ava vam da promenite svoju odredi\u0161nu URL adresu u bilo kom trenutku i da vidite skeniranja po datumu, lokaciji i tipu ure\u0111aja.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Napi\u0161ite jasan poziv na akciju<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Stavite jedan kratak redak blizu koda koji govori \u0161ta \u010ditalac dobija. \u201eSkenirajte da pogledate video recepta\u201c ili \u201eSkenirajte za popust za \u010ditaoce\u201c funkcioni\u0161e. \u201eSkenirajte ovde\u201c ne govori ni\u0161ta. Ako \u010ditalac ne zna \u0161ta je iza koda, ve\u0107ina \u0107e ga presko\u010diti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Optimizujte odredi\u0161te za mobilne ure\u0111aje<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Svaki \u010ditalac koji skenira kod u \u0161tampi, sleti\u0107e na telefon. Stranica mora brzo da se u\u010dita, da se prilagodi malom ekranu i da prika\u017ee ponudu na vrhu. Pre nego \u0161to \u0161tampate, testirajte ceo put od skeniranja do odredi\u0161ne stranice na iOS i Android ure\u0111ajima.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Smernice za postavljanje i dimenzionisanje QR kodova na \u010dasopisima i novinama<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Veli\u010dina, polo\u017eaj i papir odlu\u010duju da li se kod skenira. Ovo su glavna pravila.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/staging.pageloot.com\/wp-content\/uploads\/2026\/05\/print-qr-guidelines-d8534d-42f62ebd1211.webp\" alt=\"Smernice za \u0161tampanje QR kodova\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Minimalna veli\u010dina<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Od\u0161tampajte kod barem <strong>2 x 2 cm (oko 0.8 x 0.8 in\u010da)<\/strong>. Radna veli\u010dina za ve\u0107inu oglasa u \u010dasopisima je 1.2 do 1.6 in\u010da (30 do 40 mm). Gusti kodovi, sa dugim URL-ovima, zahtevaju vi\u0161e prostora. Pogledajte <a href=\"https:\/\/pageloot.com\/sr\/blog\/qr-code-sizing-for-different-print-materials\/\">smernice za veli\u010dinu QR koda za razli\u010dite \u0161tampane materijale<\/a> za savete specifi\u010dne za format.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Novinski papir naspram sjajnog papira za \u010dasopise<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Novinski papir je porozan i upija mastilo, pa sitni detalji izgledaju mek\u0161e, a kod se mo\u017ee od\u0161tampati tamnije i mutnije nego na ekranu. Koristite ve\u0107i kod (3 cm ili vi\u0161e), jednostavan kvadratni dizajn, bez logotipa u sredini i \u010disto crnu boju na beloj pozadini. Sjajni magazin papir \u0161tampa o\u0161trije, ali odsjaj mo\u017ee ote\u017eati skeniranje. Zatra\u017eite mat podru\u010dje oko koda ako izdava\u010d to mo\u017ee u\u010diniti. Ove veli\u010dine su sigurna po\u010detna ta\u010dka. Va\u0161a proba odlu\u010duje o kona\u010dnoj veli\u010dini.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tiha zona<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ostavite praznu marginu od najmanje \u010detiri modula sa svih strana. Ova margina omogu\u0107ava kameri da prona\u0111e kod. Ne dozvolite da tekst, fotografije ili ivice u\u0111u u nju.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Postavljanje na stranici<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Postavite kod u srednji ili donji deo oglasa, gde \u010ditalac mo\u017ee dr\u017eati stranicu i usmeriti telefon. Uglovi se lako propu\u0161taju. Dr\u017eite kod dalje od poveza ili prevoja magazina, jer ga savijanje izobli\u010dava. Ne postavljajte kod na ivicu stranice koja se se\u010de. Pogledajte <a href=\"https:\/\/pageloot.com\/sr\/blog\/ultimate-guide-to-qr-code-placement-in-marketing\/\">najbolje prakse za postavljanje QR kodova u marketingu<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Kvalitet \u0161tampe<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Po\u0161aljite \u0161tampa\u010du vektorski fajl (SVG, PDF ili EPS) kako bi kod ostao o\u0161tar u bilo kojoj veli\u010dini. Kod niske rezolucije je naj\u010de\u0161\u0107i razlog neuspeha od\u0161tampanog koda. Pogledajte <a href=\"https:\/\/pageloot.com\/sr\/blog\/how-printing-techniques-impact-qr-code-scannability\/\">kako tehnike \u0161tampanja uti\u010du na skeniranje QR koda<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Uvek testirajte pre \u0161tampanja<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Skenirajte probu u njenoj kona\u010dnoj veli\u010dini, na stvarnom papiru, sa nekoliko telefona, na dnevnom svetlu i sobnom svetlu. Kod koji se skenira na va\u0161em monitoru mo\u017ee zakazati na papiru. Pogledajte <a href=\"https:\/\/pageloot.com\/sr\/blog\/best-practices-for-qr-code-readability\/\">najbolje prakse za \u010ditljivost QR kodova<\/a> za kontrolnu listu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ne skenira? Proverite ove uzroke<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Premalo:<\/strong> ispod 2 cm, ili manji nego \u0161to proba dozvoljava. Uve\u0107ajte ga.<\/li>\n<li><strong>Nema mirne zone:<\/strong> tekst ili slike dodiruju kod. Dodajte praznu marginu.<\/li>\n<li><strong>Nizak kontrast ili obrnute boje:<\/strong> koristite taman kod na svetloj pozadini.<\/li>\n<li><strong>Kod na prevoju:<\/strong> odmaknite ga od poveza.<\/li>\n<li><strong>Razlivanje mastila na novinskom papiru:<\/strong> uve\u0107ajte kod i uklonite logo.<\/li>\n<li><strong>Gust kod:<\/strong> skratite URL, ili koristite dinami\u010dki kod, koji ima kratak link i manje gust obrazac.<\/li>\n<li><strong>Mrtav link:<\/strong> dinami\u010dki kod na isteklom planu, ili odredi\u0161na stranica koja je uklonjena.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Kako pratiti i meriti va\u0161u \u0161tampanu QR kampanju<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160tampane reklame je te\u0161ko izmeriti. Kada \u010ditalac vidi reklamu i kasnije unese va\u0161u adresu, ne znate da li je reklama uzrokovala posetu. Skenirani kod vam to govori.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/staging.pageloot.com\/wp-content\/uploads\/2026\/05\/magazine-qr-analytics-1be624-3c6f7f430b0e.webp\" alt=\"Analitika QR kampanje\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0430 <a href=\"https:\/\/pageloot.com\/sr\/dynamic-qr-code-generator\/\">dinami\u010dki QR kodovi<\/a> mo\u017eete videti:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ukupno skeniranja i jedinstvena skeniranja:<\/strong> koliko puta je kod kori\u0161\u0107en<\/li>\n<li><strong>Datum i vreme skeniranja:<\/strong> koje izdanje ili dan je dalo najvi\u0161e skeniranja<\/li>\n<li><strong>Lokacija:<\/strong> koji regioni su odgovorili<\/li>\n<li><strong>Tip ure\u0111aja:<\/strong> iOS ili Android, \u0161to vam poma\u017ee da proverite mobilnu stranicu<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Napravite jedan kod za svaku publikaciju, izdanje ili poziciju oglasa. Zatim mo\u017eete uporediti naslove i pozicije. Nivo detalja zavisi od va\u0161eg plana. Saznajte vi\u0161e o <a href=\"https:\/\/pageloot.com\/sr\/blog\/how-qr-codes-track-print-ad-engagement\/\">kako QR kodovi prate anga\u017eovanje \u0161tampanih oglasa<\/a> \u0438 <a href=\"https:\/\/pageloot.com\/sr\/blog\/how-qr-codes-connect-print-and-digital-marketing\/\">kako QR kodovi povezuju \u0161tampani i digitalni marketing<\/a>.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Pogledajte Ko Skenira i Kada<\/strong> Pratite skeniranja po datumu, lokaciji i ure\u0111aju uz Pageloot\u2019s <a href=\"https:\/\/pageloot.com\/sr\/dynamic-qr-code-generator\/\">Dinami\u010dki QR kod generator<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Sastavljanje svega<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">QR kod u novinama ili \u010dasopisu funkcioni\u0161e kada \u010ditalac dobije ne\u0161to \u0161to vredi skeniranja: video, ponudu ili informaciju koja ne staje na stranicu. Neka kod bude dovoljno velik, zadr\u017eite praznu marginu, objasnite ga u jednom redu i testirajte ga na pravom papiru.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Koristite dinami\u010dki kod ako \u017eelite da promenite odredi\u0161te ili vidite rezultate. Koristite stati\u010dki kod za trajnu vezu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Za vi\u0161e o \u0161tampi, pogledajte <a href=\"https:\/\/pageloot.com\/sr\/how-to\/use-qr-codes-in-print-media\/\">\u043a\u0430\u043a\u043e \u043a\u043e\u0440\u0438\u0441\u0442\u0438\u0442\u0438 \u041a\u0420 \u043a\u043e\u0434\u043e\u0432\u0435 \u0443 \u0448\u0442\u0430\u043c\u043f\u0430\u043d\u0438\u043c \u043c\u0435\u0434\u0438\u0458\u0438\u043c\u0430<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u010cesto postavljana pitanja<\/h2>\n\n\n\n<div class=\"schema-faq\"><div class=\"schema-faq-section\" id=\"faq-question-0bde87feeccb\"><strong class=\"schema-faq-question\">Koje veli\u010dine treba da bude QR kod u oglasu u \u010dasopisu ili novinama?<\/strong> <p class=\"schema-faq-answer\">\u0160tampajte kod veli\u010dine najmanje 2 x 2 cm (pribli\u017eno 0.8 x 0.8 in\u010da). Za ve\u0107inu reklama u \u010dasopisima, 3 do 4 cm (1.2 do 1.6 in\u010da) je sigurnije. Na novinskom papiru, idite na ve\u0107u veli\u010dinu, jer se mastilo razliva po papiru. Uvek testirajte probni otisak.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-a7b9f430c59f\"><strong class=\"schema-faq-question\">Da li da koristim dinami\u010dki ili stati\u010dki QR kod u \u0161tampanoj kampanji?<\/strong> <p class=\"schema-faq-answer\">Koristite dinami\u010dki kod ako se oglas prikazuje dugo, ponuda se mo\u017ee promeniti ili \u017eelite statistiku skeniranja kao \u0161to su datum, lokacija i ure\u0111aj. Odredi\u0161te mo\u017eete urediti nakon \u0161tampanja. Koristite stati\u010dki kod za stalnu vezu koju nikada ne morate menjati. Stati\u010dki kodovi ne isti\u010du.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-b20720c01444\"><strong class=\"schema-faq-question\">Gde da postavim QR kod u oglasu u \u010dasopisu ili novinama?<\/strong> <p class=\"schema-faq-answer\">Postavite ga u srednji ili donji deo oglasa. Izbegavajte uglove, prevoj i hrbat \u010dasopisa. Ostavite praznu marginu od najmanje \u010detiri modula oko njega i dodajte kratak poziv na akciju.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-880270bca103\"><strong class=\"schema-faq-question\">Mo\u017eete li da stavite QR kod u novine?<\/strong> <p class=\"schema-faq-answer\">Da. Novinski oglasi, mali oglasi i \u010dlanci mogu svi sadr\u017eati QR kod. Koristite ve\u0107u veli\u010dinu, tamno mastilo na svetloj pozadini i bez logotipa, jer novinski papir upija mastilo i omek\u0161ava sitne detalje.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-2b7d9fa3c440\"><strong class=\"schema-faq-question\">Kako da pratim skeniranja sa QR koda \u010dasopisa?<\/strong> <p class=\"schema-faq-answer\">Koristite dinami\u010dki QR kod. Prikazuje kada, gde i na kom ure\u0111aju su ljudi skenirali. Svakom \u010dasopisu, izdanju ili oglasu dajte sopstveni kod kako biste ih mogli uporediti. Dinami\u010dki kodovi Pageloot imaju 14-dnevni besplatni probni period.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-6a40987fe26e\"><strong class=\"schema-faq-question\">Na \u0161ta treba da vodi QR kod u \u0161tampanom oglasu?<\/strong> <p class=\"schema-faq-answer\">Stranica prilago\u0111ena mobilnim ure\u0111ajima koja ispunjava obe\u0107anje poziva na akciju, kao \u0161to su video, kupon ili stranica proizvoda. Nemojte povezivati na op\u0161tu po\u010detnu stranicu.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-9a2f9253c4d6\"><strong class=\"schema-faq-question\">Za\u0161to se moj QR kod ne skenira sa stranice magazina?<\/strong> <p class=\"schema-faq-answer\">Uobi\u010dajeni uzroci su kod koji je premali, bez prazne margine oko njega, nizak kontrast, postavljanje na pregib ili slika niske rezolucije. Testirajte probni otisak na pravom papiru sa nekoliko telefona.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-51ec5fb5f806\"><strong class=\"schema-faq-question\">Da li QR kodovi u \u0161tampi isti\u010du?<\/strong> <p class=\"schema-faq-answer\">Stati\u010dki kod ne isti\u010de. Dinami\u010dki kod na mese\u010dnom ili godi\u0161njem planu postaje neaktivan nakon isteka plana, zato odr\u017eavajte plan aktivnim dok je izdanje u opticaju.<\/p> <\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Pretvorite \u0161tampane oglase u digitalnu interakciju QR kodovima za novine i \u010dasopise. Nau\u010dite najbolje prakse za dizajn, veli\u010dinu i pra\u0107enje skeniranja.<\/p>","protected":false},"author":17,"featured_media":54413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-3051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-codes-on"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Use QR Codes in Newspapers and Magazines<\/title>\n<meta name=\"description\" content=\"Turn print ads into digital interactions with QR codes for newspapers and magazines. 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Test a proof on the real paper with several phones.","inLanguage":"sr"},"inLanguage":"sr"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-51ec5fb5f806","position":8,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-51ec5fb5f806","name":"Da li QR kodovi u \u0161tampi isti\u010du?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"A static code does not expire. 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