{"id":45007,"date":"2025-08-10T01:49:04","date_gmt":"2025-08-10T01:49:04","guid":{"rendered":"https:\/\/staging.pageloot.com\/uncategorized\/sustainability-in-qr-code-marketing\/"},"modified":"2026-06-10T08:17:15","modified_gmt":"2026-06-10T08:17:15","slug":"sustainability-in-qr-code-marketing","status":"publish","type":"post","link":"https:\/\/pageloot.com\/sl\/blog\/sustainability-in-qr-code-marketing\/","title":{"rendered":"Ali so kode QR okolju prijazne za tr\u017eenje?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Ali prehod na QR kode dejansko zmanj\u0161a okoljski odtis va\u0161ega marketinga ali gre le za prikrito zeleno pranje? Tiskarska proizvodnja prina\u0161a realne stro\u0161ke virov \u2013 papir, \u010drnilo, energijo in transport \u2013 nepotrebni ponatisi pa ta vpliv \u0161e pove\u010dujejo. Ta \u010dlanek raz\u010dlenjuje, kako lahko QR kode podpirajo resni\u010dno bolj zelene kampanje, od kod prihajajo resni\u010dni prihranki in kaj je treba upo\u0161tevati pred prehodom.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kako tiskani materiali povzro\u010dajo marketin\u0161ke odpadke<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Preden ocenimo QR kode kot re\u0161itev, je koristno razumeti problem. Tiskani marketin\u0161ki materiali \u2013 bro\u0161ure, meniji, vlo\u017eki izdelkov, letaki za dogodke in signalizacija \u2013 zahtevajo papir, \u010drnilo in energijo za proizvodnjo, poleg logistike za distribucijo in ravnanje z odpadki, ko so zavr\u017eeni.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Papirna industrija ni enotno \u0161kodljiva. Ameri\u0161ko zdru\u017eenje za gozdarstvo in papir poro\u010da, da so ameri\u0161ke tovarne celuloze in papirja zmanj\u0161ale skupne emisije obsega 1 in 2 za 36 % med letoma 2005 in 2022 ter da se v ZDA letno ponovno posadi ve\u010d kot 1 milijarda dreves. Vendar pa WWF in druge okoljske organizacije opozarjajo na globalne dobavne verige celuloze in papirja kot na stalne povzro\u010ditelje kr\u010denja gozdov v regijah s \u0161ibkej\u0161o za\u0161\u010dito zemlji\u0161\u010d. Ve\u010d virov trajnosti se strinja o eni to\u010dki: zmanj\u0161anje koli\u010dine papirja, ki ga natisnete, je naju\u010dinkovitej\u0161i korak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To\u010dno tam QR kode ustvarjajo neposredno vrednost. Ne odpravijo tiskanja v celoti, vendar dramati\u010dno zmanj\u0161ajo potrebo po ponovnem tiskanju \u2013 enega najve\u010djih virov izogibnih odpadkov v marketingu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Okoljski argument za dinami\u010dne QR kode<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Okoljska korist QR kod ni inherentna sami tehnologiji \u2013 odvisna je od <em>kako<\/em> tega, kako jih uporabljate. Stati\u010dna QR koda, natisnjena na letaku, ki postane zastarel in ga je treba zavre\u010di ter ponovno natisniti, ponuja omejeno trajnostno korist. Pomemben dobi\u010dek prihaja iz <strong>dinami\u010dne QR kode<\/strong>, ki lo\u010dijo fizi\u010dno kodo od vsebine, ki jo dostavlja.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/dynamic-qr-codes-bc5431-bd693bb4dc4a.webp\" alt=\"Dinami\u010dna QR trajnost\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Z <a href=\"https:\/\/pageloot.com\/sl\/dynamic-qr-code-generator\/\">dinami\u010dna QR koda<\/a>, natisnjena koda ka\u017ee na preusmeritveno povezavo. Ko morate posodobiti destinacijo \u2013 spremeniti ceno menija, posodobiti urnik dogodka ali osve\u017eiti promocijo \u2013 spremenite povezavo na svoji nadzorni plo\u0161\u010di. Tiskani material ostane v obtoku. Ni\u010d ne gre na odlagali\u0161\u010de.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ta ena sama zmo\u017enost obravnava najpogostej\u0161i vir tiskarskih odpadkov v marketingu: informacije, ki se spreminjajo hitreje kot materiali, na katerih so natisnjene.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Primeri iz resni\u010dnega sveta ponazarjajo obseg potencialnega vpliva:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Patagonia je zamenjala natisnjena navodila za nego in vlo\u017eke izdelkov s QR kodami na svoji embala\u017ei, s \u010dimer je letno prihranila pribli\u017eno 100.000 funtov papirja, stranke pa so ohranile popoln dostop do informacij o izdelkih.<\/li>\n<li>Marriott Aruba je zamenjal natisnjene menije s QR kodami, s \u010dimer je prihranil pribli\u017eno 150.000 $ stro\u0161kov tiskanja \u2013 \u0161tevilka, ki odra\u017ea tako prihranke materiala kot zmanj\u0161ane cikle ponovnega tiskanja.<\/li>\n<li>Tata Power v Indiji je integrirala QR kode v ra\u010dune za elektriko, da bi omogo\u010dila digitalna pla\u010dila, s \u010dimer je zmanj\u0161ala papirne odpadke in potrebo po fizi\u010dni pla\u010dilni infrastrukturi.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">To niso hipoteti\u010dne u\u010dinkovitosti. Predstavljajo dokumentirane odlo\u010ditve resni\u010dnih organizacij za zmanj\u0161anje njihovega materialnega odtisa z uporabo QR kod.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Zmanj\u0161ajte ponatise, ne le papir<\/strong> \u017delite posodobiti svojo marketin\u0161ko vsebino, ne da bi zavrgli en sam natisnjen kos? The <a href=\"https:\/\/pageloot.com\/sl\/dynamic-qr-code-generator\/\">QR generator za dinami\u010dne QR kode<\/a> vam omogo\u010da spreminjanje destinacij kadarkoli \u2013 ponatis ni potreben.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Kjer QR kode nadome\u0161\u010dajo fizi\u010dne materiale<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">QR kode lahko nadomestijo tiskane materiale v \u0161irokem spektru marketin\u0161kih in operativnih kontekstov. Pogosteje kot se kos vsebine spreminja, ve\u010dja je trajnostna korist dinami\u010dnega povezovanja namesto ponatisa.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/eco-cafe-qr-54b8c4-2580f8ca751b.webp\" alt=\"Skeniranje trajnostne embala\u017ee\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Pogoste aplikacije vklju\u010dujejo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Meniji restavracij<\/strong> \u2013 Dnevne posebnosti, spremembe cen in sezonske artikle je mogo\u010de takoj posodobiti brez ponatisa fizi\u010dnih menijev<\/li>\n<li><strong>Embala\u017ea izdelka<\/strong> \u2013 Navodila, garancijske informacije in razkritja o trajnosti se lahko pove\u017eejo na digitalne strani namesto na tiskane vlo\u017eke; a <a href=\"https:\/\/pageloot.com\/sl\/pdf-qr-code-generator\/\">Koda QR PDF<\/a> omogo\u010da preprosto deljenje celotne dokumentacije brez vklju\u010ditve tiskane kopije<\/li>\n<li><strong>Dogodkovni materiali<\/strong> \u2013 Urniki, biografije govorcev in zemljevidi prizori\u0161\u010d so lahko dostopni digitalno, kar zmanj\u0161uje koli\u010dino natisnjenih programov dogodkov<\/li>\n<li><strong>Vizitke<\/strong> \u2013 QR koda, ki se povezuje na digitalni profil ali vCard, odpravlja potrebo po ponatisu, ko se spremenijo kontaktni podatki<\/li>\n<li><strong>Etikete izdelkov in embala\u017ea<\/strong> \u2013 Blagovne znamke, kot je Hala Tree Coffee, so uporabljale QR kode na kompostabilni embala\u017ei za deljenje zgodb o izvoru in certifikatov, s \u010dimer so v celoti nadomestile tiskane vlo\u017eke<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Vpra\u0161anje <a href=\"https:\/\/pageloot.com\/sl\/blog\/brands-sustainable-qr-code-printing\/\">blagovne znamke, ki uporabljajo trajnostno tiskanje QR kod<\/a> si delijo skupno strategijo: uporabljajo okolju prijazne materiale za fizi\u010dno tiskano komponento in se zana\u0161ajo na dinami\u010dne QR kode za obravnavo vseh vsebin, ki bi jih morda bilo treba posodobiti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kako QR kode podpirajo transparentno trajnostno tr\u017eenje<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Poleg zmanj\u0161anja odpadkov, QR kode blagovnim znamkam nudijo prakti\u010den kanal za sporo\u010danje njihovih okoljskih zavez. Prostor na embala\u017ei je omejen, vendar se QR koda lahko pove\u017ee na:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strani o transparentnosti dobavne verige<\/li>\n<li>Posodobitve programov za izravnavo ogljika<\/li>\n<li>Navodila za programe recikliranja in vra\u010dila<\/li>\n<li>Poro\u010dila o vplivu na okolje<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ta pristop odmeva pri potro\u0161nikih, ki \u017eelijo specifi\u010dne informacije namesto splo\u0161nih zelenih trditev. Omogo\u010da tudi, da informacije ostanejo aktualne \u2013 posodobitev projekta za izravnavo ogljika ali nov partner za recikliranje se lahko takoj odra\u017ea v tem, kar stranke vidijo ob skeniranju, brez ponovnega tiskanja.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Za podjetja, ki \u017eelijo povezati svoje fizi\u010dno tr\u017eenje z digitalnim pripovedovanjem zgodb, je to eden najjasnej\u0161ih primerov <a href=\"https:\/\/pageloot.com\/sl\/blog\/how-qr-codes-connect-print-and-digital-marketing\/\">kako QR kode povezujejo tiskano in digitalno tr\u017eenje<\/a> na na\u010din, ki dodaja resni\u010dno vrednost.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Stati\u010dne proti dinami\u010dnim QR kodam: Katera je bolj zelena izbira?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vse QR kode ne ponujajo enakih okoljskih koristi. Razumevanje razlike je pomembno, preden se zave\u017eete strategiji.<\/p>\n\n\n\n<figure>\n<table>\n<thead>\n<tr>\n<th>Vidik<\/th>\n<th>Dinami\u010dne kode QR<\/th>\n<th>Stati\u010dne QR kode<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Posodobitve vsebine<\/td>\n<td>Spremenite destinacijo kadar koli brez ponovnega tiskanja<\/td>\n<td>Fiksno ob ustvarjanju; za spremembo je potrebno ponovno tiskanje<\/td>\n<\/tr>\n<tr>\n<td>Odpadki zaradi ponovnega tiskanja<\/td>\n<td>Minimalno \u2013 materiali ostanejo v uporabi dlje<\/td>\n<td>Vi\u0161je \u2013 zastarele kode zahtevajo nove tiske<\/td>\n<\/tr>\n<tr>\n<td>ANALITIKA<\/td>\n<td>Popolno sledenje skeniranju, lokacija, podatki o napravi<\/td>\n<td>Brez<\/td>\n<\/tr>\n<tr>\n<td>Dolgoro\u010dni stro\u0161ki<\/td>\n<td>Ni\u017eji zaradi zmanj\u0161anega ponovnega tiskanja<\/td>\n<td>Vi\u0161ji za pogosto spreminjajo\u010do se vsebino<\/td>\n<\/tr>\n<tr>\n<td>Najbolj\u0161e za<\/td>\n<td>Kampanje, meniji, embala\u017ea, dogodki<\/td>\n<td>Trajne informacije, kot so poverilnice za Wi-Fi<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Za ve\u010dino tr\u017enih primerov uporabe, osredoto\u010denih na trajnost, so dinami\u010dne QR kode mo\u010dnej\u0161a izbira. Stati\u010dne kode \u0161e vedno slu\u017eijo namenu za resni\u010dno trajne informacije \u2013 dostop do Wi-Fi, fiksni URL spletne strani ali stabilna kontaktna stran \u2013 kjer ponovno tiskanje sploh ne bi bilo potrebno. Za popolno raz\u010dlenitev kompromisov glej <a href=\"https:\/\/pageloot.com\/sl\/qr-code-marketing\/static-vs-dynamic-qr-codes\/\">primerjava stati\u010dnih in dinami\u010dnih QR kod<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Odlo\u010ditev naj temelji na tem, kako pogosto se spreminja osnovna vsebina. \u010ce je odgovor \u201credno\u201d, je dinami\u010dna mo\u017enost trajnostna izbira. \u010ce je odgovor \u201cnikoli\u201d, stati\u010dna deluje v redu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Merjenje vpliva va\u0161ih kampanj s QR kodami<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ena podcenjena trajnostna korist QR kod je, da odpravljajo potrebo po tiskanih orodjih za povratne informacije. Ankete, odzivne kartice in metode sledenja ob\u010dinstvu, ki so prej zahtevale papir, je mogo\u010de nadomestiti z analitiko skeniranja.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dinami\u010dne QR kode zagotavljajo podatke v realnem \u010dasu o obsegu skeniranja, geografski lokaciji, vrsti naprave in \u010dasu anga\u017eiranja. To podpira bolj\u0161e odlo\u010ditve o kampanjah \u2013 pomaga vam razumeti, kateri tiskani materiali dejansko spodbujajo anga\u017eiranost in katere je mogo\u010de zmanj\u0161ati ali odpraviti. Zmanj\u0161anje slab\u0161e uspe\u0161nih tiskovin je samo po sebi strategija zmanj\u0161evanja odpadkov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lahko uporabite <a href=\"https:\/\/pageloot.com\/sl\/how-to\/use-qr-codes-in-print-media\/\">QR kode v tiskanih medijih<\/a> za sledenje ROI-ju brez povezave z enako natan\u010dnostjo kot digitalne kampanje in prerazporeditev virov stran od materialov, ki se ne pretvarjajo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kaj je treba upo\u0161tevati<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">QR kode niso popoln nadomestek za vse tiskane materiale in njihova okoljska korist je odvisna od premi\u0161ljene implementacije. Nekaj prakti\u010dnih premislekov:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Fizi\u010dni tisk \u0161e vedno \u0161teje<\/strong> \u2013 Izbira recikliranega ali FSC-certificiranega papirja in okolju prijaznih \u010drnil za materiale, ki se tiskajo, pove\u010da korist uporabe dinami\u010dnih QR kod<\/li>\n<li><strong>Postavitev vpliva na dolgo \u017eivljenjsko dobo<\/strong> \u2013 QR koda, name\u0161\u010dena na trajni embala\u017ei ali znaku za ve\u010dkratno uporabo, ima dalj\u0161o \u017eivljenjsko dobo kot tista na letaku za enkratno uporabo; oblikujte za najdalj\u0161o mo\u017eno \u017eivljenjsko dobo materiala<\/li>\n<li><strong>Dinami\u010dne kode zahtevajo platformo<\/strong> \u2013 Za razliko od stati\u010dnih kod, dinami\u010dne QR kode ka\u017eejo na gostujo\u010di preusmeritveni URL, zato potrebujete zanesljivo platformo, da jih ohranite aktivne in posodobljene<\/li>\n<li><strong>Relevantnost vsebine podalj\u0161uje \u017eivljenjsko dobo materiala<\/strong> \u2013 Zmo\u017enost posodabljanja destinacije QR kode pomeni, da lahko natisnjen kos izpred \u0161estih mesecev \u0161e vedno usmerja stranke k va\u0161i trenutni ponudbi; to je eden najneposrednej\u0161ih na\u010dinov, kako QR kode zmanj\u0161ujejo odpadke<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Pogosta vpra\u0161anja<\/h2>\n\n\n\n<div class=\"schema-faq\"><div class=\"schema-faq-section\" id=\"faq-question-aa6a326e3443\"><strong class=\"schema-faq-question\">Ali QR kode dejansko zmanj\u0161ujejo porabo papirja ali gre bolj za marketin\u0161ko trditev?<\/strong> <p class=\"schema-faq-answer\">QR kode zmanj\u0161ujejo papirne odpadke predvsem z odpravo potrebe po ponovnem tiskanju materialov, ko se vsebina spremeni. Dinami\u010dna QR koda vam omogo\u010da posodobitev ciljnega URL-ja, ne da bi se dotaknili natisnjenega kosa, kar neposredno podalj\u0161uje \u017eivljenjsko dobo fizi\u010dnih materialov in zmanj\u0161uje pogostost tiskovin. Korist je resni\u010dna, vendar sorazmerna s tem, kako pogosto bi va\u0161a vsebina sicer zahtevala ponovno tiskanje.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-e01279630624\"><strong class=\"schema-faq-question\">Kak\u0161na je razlika med stati\u010dno in dinami\u010dno QR kodo za trajnostne namene?<\/strong> <p class=\"schema-faq-answer\">Stati\u010dna QR koda kodira fiksno destinacijo, ki je ni mogo\u010de spremeniti po tiskanju. \u010ce se vsebina, na katero ka\u017ee, spremeni, jo morate ponovno natisniti. Dinami\u010dna QR koda uporablja preusmeritveno povezavo, ki jo lahko kadar koli posodobite z nadzorne plo\u0161\u010de \u2013 tako fizi\u010dni tisk ostane veljaven, tudi ko se vsebina za njim spremeni. Za vsak primer uporabe, kjer se informacije s\u010dasoma razvijajo, so dinami\u010dne kode okolju prijaznej\u0161a izbira.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-ebd41f320f57\"><strong class=\"schema-faq-question\">Ali lahko uporabim QR kode za sporo\u010danje zavez moje blagovne znamke glede trajnosti?<\/strong> <p class=\"schema-faq-answer\">Da. QR kode na embala\u017ei ali tiskanih materialih se lahko neposredno pove\u017eejo s poro\u010dili o trajnosti, navodili za recikliranje, stranmi o transparentnosti dobavne verige ali podrobnostmi programov prevzema. Ker je destinacija posodobljiva z dinami\u010dnimi kodami, lahko te informacije vedno odra\u017eajo va\u0161e trenutne zaveze namesto tistega, kar je bilo to\u010dno v \u010dasu tiskanja \u2013 kar jo dela verodostojno orodje za transparentno komunikacijo o trajnosti.<\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>Razi\u0161\u010dite vpliv QR kod na okolje v marketingu. Nau\u010dite se, kako dinami\u010dne kode zmanj\u0161ujejo koli\u010dino papirnih odpadkov, saj omogo\u010dajo posodobitve vsebine, ne da bi bilo treba ponovno tiskati.<\/p>","protected":false},"author":17,"featured_media":54085,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2635],"tags":[],"class_list":["post-45007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sustainability in QR Code Marketing<\/title>\n<meta name=\"description\" content=\"Explore how eco-friendly QR codes enhance marketing efficiency and sustainability, offering real-time updates while reducing waste.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pageloot.com\/sl\/blog\/sustainability-in-qr-code-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are QR Codes Environmentally Friendly for Marketing?\" \/>\n<meta property=\"og:description\" content=\"Explore how eco-friendly QR codes enhance marketing efficiency and sustainability, offering real-time updates while reducing waste.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pageloot.com\/sl\/blog\/sustainability-in-qr-code-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Pageloot\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pageloot\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-10T01:49:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-10T08:17:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pageloot.com\/wp-content\/uploads\/2025\/08\/image_58d09f4eb493280526ee44ec4ae293ff-1024x683.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Siim T\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:site\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Siim T\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/\"},\"author\":{\"name\":\"Siim T\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\"},\"headline\":\"Are QR Codes Environmentally Friendly for Marketing?\",\"datePublished\":\"2025-08-10T01:49:04+00:00\",\"dateModified\":\"2026-06-10T08:17:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/\"},\"wordCount\":1539,\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/eco-friendly-retail-3cde19-f0cc0df691f6.webp\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"sl\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/\",\"name\":\"Sustainability in QR Code Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/eco-friendly-retail-3cde19-f0cc0df691f6.webp\",\"datePublished\":\"2025-08-10T01:49:04+00:00\",\"dateModified\":\"2026-06-10T08:17:15+00:00\",\"description\":\"Explore how eco-friendly QR codes enhance marketing efficiency and sustainability, offering real-time updates while reducing waste.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-aa6a326e3443\"},{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-e01279630624\"},{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-ebd41f320f57\"}],\"inLanguage\":\"sl\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sl\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/eco-friendly-retail-3cde19-f0cc0df691f6.webp\",\"contentUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/eco-friendly-retail-3cde19-f0cc0df691f6.webp\",\"width\":1024,\"height\":1024,\"caption\":\"Eco QR marketing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/pageloot.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/pageloot.com\\\/c\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Sustainability in QR Code Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/pageloot.com\\\/es\\\/\",\"name\":\"Pageloot\",\"description\":\"Create Free QR Codes Online\",\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/pageloot.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sl\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\",\"name\":\"Pageloot\",\"url\":\"https:\\\/\\\/pageloot.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sl\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg\",\"contentUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg\",\"width\":1,\"height\":1,\"caption\":\"Pageloot\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/pageloot\\\/\",\"https:\\\/\\\/x.com\\\/getpageloot\",\"https:\\\/\\\/www.instagram.com\\\/getpageloot\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/pageloot\\\/\",\"http:\\\/\\\/pinterest.com\\\/pageloot\",\"https:\\\/\\\/www.youtube.com\\\/pageloot\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\",\"name\":\"Siim T\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sl\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/litespeed\\\/avatar\\\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369\",\"url\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/litespeed\\\/avatar\\\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369\",\"contentUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/litespeed\\\/avatar\\\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369\",\"caption\":\"Siim T\"},\"description\":\"Siim Tiigim\u00e4gi is a part of the innovative QR code generator services at Pageloot. With a profound expertise spanning over 5 years solely on QR codes, Siim has become a subject matter expert in the field. He makes significant strides in leveraging QR technology to simplify and augment digital interactions. His journey didn\u2019t just start here. Siim has an extensive digital background with over 10 years of robust experience in the Software as a Service (SaaS) sector, a testament to his deep-seated knowledge in digital solutions.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/siim-tiigimagi\\\/\"]},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-aa6a326e3443\",\"position\":1,\"url\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-aa6a326e3443\",\"name\":\"Do QR codes actually reduce paper waste, or is it more of a marketing claim?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"QR codes reduce paper waste primarily by eliminating the need to reprint materials when content changes. A dynamic QR code lets you update the destination URL without touching the printed piece, which directly extends the useful life of physical materials and reduces the frequency of print runs. The benefit is real but proportional to how often your content would otherwise require reprinting.\",\"inLanguage\":\"sl\"},\"inLanguage\":\"sl\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-e01279630624\",\"position\":2,\"url\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-e01279630624\",\"name\":\"What is the difference between a static and a dynamic QR code for sustainability purposes?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"A static QR code encodes a fixed destination that cannot be changed after printing. If the content it points to changes, you need to reprint. A dynamic QR code uses a redirect link that you can update anytime from a dashboard \u2013 so the physical print stays valid even when the content behind it changes. For any use case where information evolves over time, dynamic codes are the environmentally sounder choice.\",\"inLanguage\":\"sl\"},\"inLanguage\":\"sl\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-ebd41f320f57\",\"position\":3,\"url\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/sustainability-in-qr-code-marketing\\\/#faq-question-ebd41f320f57\",\"name\":\"Can I use QR codes to communicate my brand's sustainability commitments?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. QR codes on packaging or printed materials can link directly to sustainability reports, recycling instructions, supply chain transparency pages, or take-back program details. Because the destination is updatable with dynamic codes, that information can always reflect your current commitments rather than what was accurate at print time \u2013 making it a credible tool for transparent sustainability communication.\",\"inLanguage\":\"sl\"},\"inLanguage\":\"sl\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Trajnost pri tr\u017eenju s QR kodami","description":"Explore how eco-friendly QR codes enhance marketing efficiency and sustainability, offering real-time updates while reducing waste.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pageloot.com\/sl\/blog\/sustainability-in-qr-code-marketing\/","og_locale":"sl_SI","og_type":"article","og_title":"Are QR Codes Environmentally Friendly for Marketing?","og_description":"Explore how eco-friendly QR codes enhance marketing efficiency and sustainability, offering real-time updates while reducing waste.","og_url":"https:\/\/pageloot.com\/sl\/blog\/sustainability-in-qr-code-marketing\/","og_site_name":"Pageloot","article_publisher":"https:\/\/www.facebook.com\/pageloot\/","article_published_time":"2025-08-10T01:49:04+00:00","article_modified_time":"2026-06-10T08:17:15+00:00","og_image":[{"width":1024,"height":683,"url":"https:\/\/pageloot.com\/wp-content\/uploads\/2025\/08\/image_58d09f4eb493280526ee44ec4ae293ff-1024x683.png","type":"image\/png"}],"author":"Siim T","twitter_card":"summary_large_image","twitter_creator":"@getpageloot","twitter_site":"@getpageloot","twitter_misc":{"Written by":"Siim T","Est. reading time":"8 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#article","isPartOf":{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/"},"author":{"name":"Siim T","@id":"https:\/\/pageloot.com\/es\/#\/schema\/person\/fa28992c2e52546f0812833bac852dfe"},"headline":"Are QR Codes Environmentally Friendly for Marketing?","datePublished":"2025-08-10T01:49:04+00:00","dateModified":"2026-06-10T08:17:15+00:00","mainEntityOfPage":{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/"},"wordCount":1539,"publisher":{"@id":"https:\/\/pageloot.com\/es\/#organization"},"image":{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/eco-friendly-retail-3cde19-f0cc0df691f6.webp","articleSection":["Blog"],"inLanguage":"sl"},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/","url":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/","name":"Trajnost pri tr\u017eenju s QR kodami","isPartOf":{"@id":"https:\/\/pageloot.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#primaryimage"},"image":{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/eco-friendly-retail-3cde19-f0cc0df691f6.webp","datePublished":"2025-08-10T01:49:04+00:00","dateModified":"2026-06-10T08:17:15+00:00","description":"Explore how eco-friendly QR codes enhance marketing efficiency and sustainability, offering real-time updates while reducing waste.","breadcrumb":{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-aa6a326e3443"},{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-e01279630624"},{"@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-ebd41f320f57"}],"inLanguage":"sl","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"sl","@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#primaryimage","url":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/eco-friendly-retail-3cde19-f0cc0df691f6.webp","contentUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/eco-friendly-retail-3cde19-f0cc0df691f6.webp","width":1024,"height":1024,"caption":"Eco QR marketing"},{"@type":"BreadcrumbList","@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/pageloot.com\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/pageloot.com\/c\/blog\/"},{"@type":"ListItem","position":3,"name":"Sustainability in QR Code Marketing"}]},{"@type":"WebSite","@id":"https:\/\/pageloot.com\/es\/#website","url":"https:\/\/pageloot.com\/es\/","name":"Pageloot","description":"Ustvarite brezpla\u010dne QR kode na spletu","publisher":{"@id":"https:\/\/pageloot.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pageloot.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sl"},{"@type":"Organization","@id":"https:\/\/pageloot.com\/es\/#organization","name":"Pageloot","url":"https:\/\/pageloot.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"sl","@id":"https:\/\/pageloot.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/pageloot.com\/wp-content\/uploads\/2020\/03\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg","contentUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2020\/03\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg","width":1,"height":1,"caption":"Pageloot"},"image":{"@id":"https:\/\/pageloot.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/pageloot\/","https:\/\/x.com\/getpageloot","https:\/\/www.instagram.com\/getpageloot\/","https:\/\/www.linkedin.com\/company\/pageloot\/","http:\/\/pinterest.com\/pageloot","https:\/\/www.youtube.com\/pageloot"]},{"@type":"Person","@id":"https:\/\/pageloot.com\/es\/#\/schema\/person\/fa28992c2e52546f0812833bac852dfe","name":"Siim T","image":{"@type":"ImageObject","inLanguage":"sl","@id":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369","url":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369","contentUrl":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369","caption":"Siim T"},"description":"Siim Tiigim\u00e4gi je del inovativnih storitev generatorja kod QR pri podjetju Pageloot. S svojim ve\u010d kot petletnim strokovnim znanjem in izku\u0161njami na podro\u010dju kod QR je Siim postal strokovnjak na tem podro\u010dju. Pomembno prispeva k izkori\u0161\u010danju tehnologije QR za poenostavitev in pove\u010danje digitalnih interakcij. Njegova pot pa se ni za\u010dela \u0161ele tukaj. Siim ima obse\u017eno digitalno ozadje z ve\u010d kot 10 leti trdnih izku\u0161enj v sektorju programske opreme kot storitve (SaaS), kar pri\u010da o njegovem poglobljenem znanju na podro\u010dju digitalnih re\u0161itev.","sameAs":["https:\/\/www.linkedin.com\/in\/siim-tiigimagi\/"]},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-aa6a326e3443","position":1,"url":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-aa6a326e3443","name":"Ali QR kode dejansko zmanj\u0161ujejo porabo papirja ali gre bolj za marketin\u0161ko trditev?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"QR codes reduce paper waste primarily by eliminating the need to reprint materials when content changes. A dynamic QR code lets you update the destination URL without touching the printed piece, which directly extends the useful life of physical materials and reduces the frequency of print runs. The benefit is real but proportional to how often your content would otherwise require reprinting.","inLanguage":"sl"},"inLanguage":"sl"},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-e01279630624","position":2,"url":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-e01279630624","name":"Kak\u0161na je razlika med stati\u010dno in dinami\u010dno QR kodo za trajnostne namene?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"A static QR code encodes a fixed destination that cannot be changed after printing. If the content it points to changes, you need to reprint. A dynamic QR code uses a redirect link that you can update anytime from a dashboard \u2013 so the physical print stays valid even when the content behind it changes. For any use case where information evolves over time, dynamic codes are the environmentally sounder choice.","inLanguage":"sl"},"inLanguage":"sl"},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-ebd41f320f57","position":3,"url":"https:\/\/pageloot.com\/blog\/sustainability-in-qr-code-marketing\/#faq-question-ebd41f320f57","name":"Ali lahko uporabim kode QR za sporo\u010danje trajnostnih zavez moje blagovne znamke?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes. QR codes on packaging or printed materials can link directly to sustainability reports, recycling instructions, supply chain transparency pages, or take-back program details. Because the destination is updatable with dynamic codes, that information can always reflect your current commitments rather than what was accurate at print time \u2013 making it a credible tool for transparent sustainability communication.","inLanguage":"sl"},"inLanguage":"sl"}]}},"_links":{"self":[{"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/posts\/45007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/comments?post=45007"}],"version-history":[{"count":7,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/posts\/45007\/revisions"}],"predecessor-version":[{"id":54899,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/posts\/45007\/revisions\/54899"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/media\/54085"}],"wp:attachment":[{"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/media?parent=45007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/categories?post=45007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pageloot.com\/sl\/wp-json\/wp\/v2\/tags?post=45007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}