{"id":9985,"date":"2020-05-11T12:58:01","date_gmt":"2020-05-11T12:58:01","guid":{"rendered":"https:\/\/pageloot.com\/?p=9985"},"modified":"2024-07-30T12:51:42","modified_gmt":"2024-07-30T12:51:42","slug":"create-qr-code-generator-marketing","status":"publish","type":"post","link":"https:\/\/pageloot.com\/ro\/qr-news\/create-qr-code-generator-marketing\/","title":{"rendered":"Top 9 secrete Cum codurile QR v\u0103 pot cre\u0219te marketingul"},"content":{"rendered":"

\u00cen 2011, c\u00e2nd QR Codes a \u00eencercat s\u0103 devin\u0103 popular, Best Buy \u0219i Macy's au fost primii care au urcat la bord crea\u021bi coduri QR<\/a>. Totu\u0219i, problema a fost c\u0103 tehnologia de consum pur \u0219i simplu nu era \u00eenc\u0103 acolo. Telefoanele celor mai mul\u021bi oameni aveau internet lent, mul\u021bi nici m\u0103car nu aveau un smartphone \u0219i camera era proast\u0103.<\/p>\n\n\n\n

Pentru a \u00eenr\u0103ut\u0103\u021bi lucrurile, nici con\u021binutul codurilor QR nu a fost chiar optimizat pentru mobil. Chiar dac\u0103 a\u021bi reu\u0219i s\u0103 scana\u021bi codul QR, acesta v\u0103 va redirec\u021biona c\u0103tre un oribil site de desktop<\/p>\n\n\n\n

Problema este c\u0103 codurile QR au fost cu mult \u00eenaintea timpului lor. \u0218i acel moment este acum, potrivit Revista WIRED<\/a>. Tindem s\u0103 fim de acord. \u00cen prezent, codurile QR sunt utilizate de aproape 3 miliarde de oameni \u00een 2020<\/a>. Majoritatea dintre noi avem internet de mare vitez\u0103 \u0219i un smartphone, \u00eempreun\u0103 cu o camer\u0103 decent\u0103 care scaneaz\u0103 deja \u00een mod nativ codurile QR. Putem spune c\u0103 au devenit o norm\u0103 \u00een ultimii ani.<\/p>\n\n\n\n

Deci, evident, \u00eentreprinderile au s\u0103rit la bord pentru a-\u0219i spori eforturile de marketing crearea codurilor QR<\/a> cu ajutorul unui Generator de coduri QR<\/strong> instrument. S\u0103 analiz\u0103m c\u00e2teva moduri \u00een care companiile sporesc implicarea clien\u021bilor \u0219i folosesc codurile QR pentru a cre\u0219te veniturile, profiturile \u0219i valoarea pe termen lung a unui client.<\/p>\n\n\n\n

De ce companiile creeaz\u0103 coduri QR?<\/h2>\n\n\n\n
\"generator
H&M India folose\u0219te coduri QR pentru a captura noi clien\u021bi poten\u021biali de e-mail<\/figcaption><\/figure>\n\n\n\n

#1 Aduce\u021bi clien\u021bii pe pagina dvs. de destina\u021bie<\/h3>\n\n\n\n

Pute\u021bi crea coduri QR pentru a conduce traficul pe aterizare sau pagina de stoarcere prin e-mail<\/a>. \u00cen acest fel, clien\u021bii nu trebuie s\u0103 introduc\u0103 site-ul dvs. web \u0219i sunt instantaneu acolo unde ave\u021bi nevoie. Totu\u0219i, au nevoie de un motiv pentru a scana codul, a\u0219a c\u0103 include\u021bi \u00eentotdeauna un \u00eendemn la ac\u021biune care \u00eei motiveaz\u0103 s\u0103 o fac\u0103.<\/p>\n\n\n\n

Sfat profesional!<\/em> Asigura\u021bi-v\u0103 c\u0103 \u00eentotdeauna crea\u021bi coduri QR dinamice<\/a> astfel \u00eenc\u00e2t s\u0103 v\u0103 pute\u021bi urm\u0103ri vizitatorii mai t\u00e2rziu \u0219i s\u0103 vede\u021bi ce coduri sunt cele mai performante \u0219i de ce.<\/p>\n\n\n\n

#2 Trimite\u021bi un mesaj direct<\/h3>\n\n\n\n

Acest lucru func\u021bioneaz\u0103 pentru toate tipurile de mesaje, \u00eencep\u00e2nd de la SMS-urile tradi\u021bionale vechi, p\u00e2n\u0103 la Whatsapp, grupuri Telegram \u0219i Facebook Messenger. Acest lucru ar depinde de datele demografice ale publicului dvs., care mediu func\u021bioneaz\u0103 cel mai bine pentru ei. \u00cen orice caz, aceasta este o metod\u0103 de marketing foarte subevaluat\u0103, deoarece ratele de deschidere \u0219i de conversie pentru orice mesaje smartphone sunt mult mai mari dec\u00e2t marketingul prin e-mail.<\/p>\n\n\n\n

#3 Convinge\u021bi utilizatorii s\u0103 lase recenzii \u0219i feedback<\/h3>\n\n\n\n

Dovezile sociale \u0219i recenziile sunt coloana vertebral\u0103 a oric\u0103rui comer\u021b \u00een zilele noastre. Peste 90% de persoane<\/a> cump\u0103r\u0103turile online \u021bin cont de recenzii \u00eenainte de a cump\u0103ra ceva, chiar \u0219i pentru deciziile de cump\u0103rare impulsiv\u0103. Majoritatea oamenilor iau recenziile ca recomand\u0103ri personale de la rude \u0219i prieteni.<\/p>\n\n\n\n

Pune\u021bi oamenii s\u0103 v\u0103 lase recenzii pe paginile dvs. de produse, pe re\u021belele sociale \u0219i pe Google Loca\u021bii. Acest lucru ofer\u0103 clien\u021bilor pentru prima dat\u0103 o rat\u0103 de conversie mai mare atunci c\u00e2nd \u00ee\u0219i cheltuiesc banii \u0219i fac cump\u0103r\u0103turi cu dvs.<\/p>\n\n\n\n

Un alt lucru este colectarea feedback-ului. Pute\u021bi crea coduri QR pentru a colecta feedback de la clien\u021bi, astfel \u00eenc\u00e2t s\u0103 nu ave\u021bi o gr\u0103mad\u0103 de clien\u021bi furio\u0219i care s\u0103 discute despre produsul sau serviciul dvs. r\u0103u pe internet. Acest lucru poate fi rezolvat prin colectarea de feedback \u00een stadiu incipient cu privire la produsele \u0219i serviciile dvs.<\/p>\n\n\n\n

Din nou, oferi\u021bi \u00eentotdeauna oamenilor un motiv pentru care ar face acest lucru. Oferi\u021bi-le un cod de reducere sau un cupon suplimentar pentru contribu\u021bia lor valoroas\u0103 \u00een calitate de client.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"crea\u021bi
Col Blanchet face din nou turismul distractiv! Crea\u021bi coduri QR pentru h\u0103r\u021bi, informa\u021bii \u0219i loca\u021bie.<\/figcaption><\/figure>\n\n\n\n

#4 Distribui\u021bi loca\u021bia companiei dvs.<\/h3>\n\n\n\n

Fie c\u0103 este o loca\u021bie Google Maps sau doar informa\u021bii de contact pentru ce or\u0103 este deschis biroul, crearea unui cod QR \u00een acest scop \u00eei ajut\u0103 pe oameni s\u0103 ob\u021bin\u0103 instantaneu aceste informa\u021bii. Nu trebuie s\u0103 piard\u0103 timpul c\u0103ut\u00e2ndu-l manual.<\/p>\n\n\n\n

#5 Trimite\u021bi-le pe pagina dvs. de socializare<\/h3>\n\n\n\n

Codurile QR pentru re\u021belele sociale au multe ac\u021biuni \u0219i func\u021bii diferite.<\/p>\n\n\n\n

Cea mai u\u0219oar\u0103 modalitate este de a crea doar un URL QR normal \/ un cod QR care s\u0103 indice una dintre paginile dvs. de socializare. Sau poate, alternativ, a\u021bi dori s\u0103 ave\u021bi o pagin\u0103 intermediar\u0103 care s\u0103 afi\u0219eze toate paginile dvs. Pute\u021bi verifica Linktree<\/a>, au un produs cu adev\u0103rat minunat \u00een acest scop.<\/p>\n\n\n\n

A doua op\u021biune este de a face ca codurile QR s\u0103 func\u021bioneze ca link-uri Facebook sau Youtube de abonare. A\u0219adar, odat\u0103 ce utilizatorul scaneaz\u0103 codul, acesta este automat \u00eentrebat dac\u0103 dore\u0219te s\u0103 \u00eei plac\u0103 sau s\u0103 se aboneze la con\u021binutul dvs. De\u0219i unii ar putea anula solicitarea, exist\u0103 multe care vor fi \u00een regul\u0103 \u0219i pute\u021bi vedea prezen\u021ba dvs. social\u0103 cresc\u00e2nd online.<\/p>\n\n\n\n

#6 Desc\u0103rca\u021bi aplica\u021bia sau magnetul de plumb<\/h3>\n\n\n\n

Fie c\u0103 ave\u021bi o aplica\u021bie \u00een magazinul Android \/ iOS sau doar un ghid PDF, este ceva ce doresc clien\u021bii. A\u0219adar, de ce s\u0103 nu le fie u\u0219or s\u0103 ajung\u0103 la acel con\u021binut doar cu glisarea unui telefon.<\/p>\n\n\n\n

Alternativ, pute\u021bi lua \u00een considerare crearea de coduri QR pentru con\u021binut video<\/a>. Aceasta poate ac\u021biona ca o pagin\u0103 intermediar\u0103 de canal care vorbe\u0219te mai mult despre aplica\u021bia sau produsul pe care urmeaz\u0103 s\u0103 \u00eel primeasc\u0103. De multe ori este logic s\u0103 ad\u0103uga\u021bi o pagin\u0103 de blog sau o pagin\u0103 de con\u021binut \u00eentre linkurile c\u0103tre desc\u0103rcarea final\u0103 sau pagina de v\u00e2nzare. De\u0219i sun\u0103 contraintuitiv, exist\u0103 p\u00e2lnii mai lungi dintr-un motiv. Oamenii care renun\u021b\u0103 nu vor cump\u0103ra oricum, dar ajut\u0103 la convingerea mult mai mult a persoanelor intermediare.<\/p>\n\n\n\n

#7 Trimite\u021bi un e-mail preumplut<\/h3>\n\n\n\n
\"cod
Polaroid partajeaz\u0103 instruc\u021biuni prin coduri QR.<\/figcaption><\/figure>\n\n\n\n

#8 Comer\u021b electronic \u0219i cump\u0103r\u0103turi<\/h3>\n\n\n\n

Codurile QR pot fi create pentru a face leg\u0103tura cu site-uri \u0219i produse de comer\u021b electronic. Alternativ, pot duce la pagina cu detalii despre produs, unde pot afla mai multe informa\u021bii despre acest produs. Poti de asemenea crea\u021bi codurile QR pe o bro\u0219ur\u0103<\/a> pe care \u00eel include\u021bi cu produsul mai degrab\u0103 dec\u00e2t cu cutia produsului \u00een sine, dac\u0103 acest lucru are mai mult sens.<\/p>\n\n\n\n

Este o idee minunat\u0103 crea\u021bi coduri QR pentru produse<\/a>. Aceasta \u00eenseamn\u0103 c\u0103 ave\u021bi mai pu\u021bine lucruri pe care trebuie s\u0103 le imprima\u021bi pe etichete \u0219i pe ambalajul produsului. Pute\u021bi sc\u0103pa de un produs mai curat \u0219i mai minimal, f\u0103r\u0103 a fi nevoie s\u0103-l umple\u021bi cu con\u021binut suplimentar. \u0218i acest lucru se transform\u0103 mult mai bine \u00een zilele noastre.<\/p>\n\n\n\n

#9 Partaja\u021bi conexiunea Wi-Fi<\/h3>\n\n\n\n

Aceasta este o modalitate excelent\u0103 de a atrage mai mul\u021bi clien\u021bi \u00een magazinul dvs. \u0219i s\u0103 r\u0103m\u00e2n\u0103 mai mult timp. Conexiunea Wi-Fi nu v\u0103 va costa mult, dar are un mare avantaj pentru a cre\u0219te veniturile \u0219i conversiile.<\/p>\n\n\n\n

Prin partajarea unui Cod QR WiFi<\/a>, v\u0103 pute\u021bi asigura c\u0103 oamenii trebuie s\u0103 vin\u0103 de fapt \u00een loca\u021bia dvs. \u0219i s\u0103 o scaneze pentru a se conecta, mai degrab\u0103 dec\u00e2t s\u0103 stea afar\u0103. Deci, cu siguran\u021b\u0103 dori\u021bi s\u0103 pune\u021bi o parol\u0103 pe WiFi-ul dvs., dar scrie\u021bi \u00een numele WiFi \u201eGratuit\u201d sau men\u021biona\u021bi-l cu un semn afar\u0103. Aceasta este una dintre cele mai ieftine \u0219i cele mai ignorate oportunit\u0103\u021bi de fidelizare sporit\u0103 a clien\u021bilor.<\/p>\n\n\n\n

\"semn
San Diego Apparel v\u0103 aduce cea mai recent\u0103 ofert\u0103 pe pagina lor de destina\u021bie QR Code, f\u0103r\u0103 a intra \u00een magazinul lor.<\/figcaption><\/figure>\n\n\n\n

\u00cen timp ce am vorbit despre modul \u00een care pute\u021bi crea coduri QR \u0219i le pute\u021bi utiliza, nu am acoperit cu adev\u0103rat psihologia consumatorului din spatele acestuia. Dac\u0103 sim\u021bi\u021bi c\u0103 trebuie s\u0103 afla\u021bi mai multe despre marketingul codului QR, consulta\u021bi ghidul nostru aprofundat pentru cele mai bune Marketing QR Code Generator<\/a> hacks.<\/p>\n\n\n\n

Aproape to\u021bi cei n\u0103scu\u021bi din anii '90 \u0219i mai departe folosesc codurile QR \u00een zilele noastre (at\u00e2t Millenials, c\u00e2t \u0219i Gen-Z). \u00centruc\u00e2t acestea reprezint\u0103 cea mai mare propor\u021bie de segmente de cump\u0103r\u0103tori actuale, este o decizie \u00een\u021beleapt\u0103 s\u0103 implementa\u021bi acest lucru \u00een marketingul dvs., pentru a facilita accesul oamenilor la g\u0103sirea \u0219i cump\u0103rarea produselor \u0219i serviciilor dvs.<\/p>\n\n\n\n

Lucrul grozav despre crearea codurilor QR este c\u0103 de obicei nu expir\u0103. Dac\u0103 nu se rupe leg\u0103tura din spatele ei. De aceea, este \u00eentotdeauna recomandat s\u0103 utiliza\u021bi un instrument QR Code Generator pentru codurile QR dinamice. Aceasta \u00eenseamn\u0103 c\u0103 pute\u021bi edita \u00eentotdeauna con\u021binutul codului mai t\u00e2rziu, chiar dac\u0103 ceva se schimb\u0103 sau se rupe.<\/p>","protected":false},"excerpt":{"rendered":"

Back in 2011, when QR Codes tried to become popular, Best buy and Macy’s were the first to hop on board to create QR Codes. The problem though was that the consumer tech just wasn’t there yet. Most peoples’ phones had slow internet, many didn’t even have a smartphone and the camera was bad. To … Cite\u015fte mai mult<\/a><\/p>","protected":false},"author":17,"featured_media":10446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1593],"tags":[],"class_list":["post-9985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-news"],"yoast_head":"\nTop 9 Secrets to Increase Marketing<\/title>\n<meta name=\"description\" content=\"Learn how creating QR Codes can boost your marketing. Discover why you should be using a QR Code Generator.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pageloot.com\/ro\/qr-news\/create-qr-code-generator-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 9 Secrets How QR Codes can Increase your Marketing\" \/>\n<meta property=\"og:description\" content=\"Learn how creating QR Codes can boost your marketing. 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