{"id":2326,"date":"2019-04-22T11:37:27","date_gmt":"2019-04-22T11:37:27","guid":{"rendered":"https:\/\/pageloot.com\/?p=2326"},"modified":"2026-04-29T10:15:23","modified_gmt":"2026-04-29T10:15:23","slug":"flyers","status":"publish","type":"post","link":"https:\/\/pageloot.com\/pt\/qr-codes-on\/flyers\/","title":{"rendered":"Como adicionar um c\u00f3digo QR a um folheto"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Est\u00e1 a ter dificuldades em acompanhar a efic\u00e1cia dos seus folhetos impressos? Materiais impressos est\u00e1ticos muitas vezes deixam potenciais clientes sem um pr\u00f3ximo passo claro, levando a oportunidades de envolvimento perdidas. Adicionar um c\u00f3digo QR transforma um folheto simples numa porta de entrada mensur\u00e1vel para o seu conte\u00fado digital.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Porqu\u00ea os C\u00f3digos QR Pertencem aos Folhetos<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Os folhetos t\u00eam espa\u00e7o f\u00edsico limitado, e tentar incluir todos os detalhes do produto ou especifica\u00e7\u00f5es do evento leva a designs desorganizados e dif\u00edceis de ler. Um c\u00f3digo QR resolve isso, dando aos leitores acesso instant\u00e2neo a informa\u00e7\u00f5es de alta densidade \u2013 menus digitais, formul\u00e1rios de inscri\u00e7\u00e3o para eventos, cat\u00e1logos de produtos completos \u2013 sem sacrificar a clareza visual. \u00c9 assim que <a href=\"https:\/\/pageloot.com\/pt\/blog\/how-qr-codes-connect-print-and-digital-marketing\/\">os c\u00f3digos QR conectam o marketing impresso e digital<\/a>, transformando um leitor passivo num participante digital ativo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m da conveni\u00eancia, os c\u00f3digos QR permitem-lhe medir o retorno do seu investimento em publicidade f\u00edsica. Ao usar c\u00f3digos QR din\u00e2micos, pode rastrear exatamente quando e onde os seus materiais est\u00e3o a ser digitalizados, transformando uma campanha de folhetos tradicional numa estrat\u00e9gia orientada por dados com insights de envolvimento em tempo real.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3digos QR Est\u00e1ticos vs. Din\u00e2micos: Qual Deve Usar?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Antes de finalizar o design do seu folheto, \u00e9 \u00fatil entender a diferen\u00e7a entre estes dois tipos. <a href=\"https:\/\/pageloot.com\/pt\/qr-code-marketing\/static-vs-dynamic-qr-codes\/\">C\u00f3digos QR est\u00e1ticos e din\u00e2micos<\/a> funcionam de forma muito diferente, e escolher o tipo errado pode limitar a sua campanha.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u00f3digos QR est\u00e1ticos<\/strong> incorporam os dados de destino diretamente no padr\u00e3o. Uma vez impresso, o destino n\u00e3o pode ser alterado. Funcionam bem para informa\u00e7\u00f5es permanentes e inalter\u00e1veis, como uma palavra-passe de Wi-Fi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u00f3digos QR din\u00e2micos<\/strong> funcionam atrav\u00e9s de um URL de redirecionamento curto gerido a partir de um painel central. Isso significa que pode atualizar o link de destino mesmo depois de o folheto ter sido distribu\u00eddo \u2013 sem necessidade de reimpress\u00e3o. Se estiver a promover um evento semanal, pode trocar a p\u00e1gina de registo ligada todas as semanas sem tocar nos materiais f\u00edsicos. Os c\u00f3digos din\u00e2micos tamb\u00e9m tendem a ter padr\u00f5es menos complexos, tornando-os mais f\u00e1ceis de digitalizar por smartphones em diversas condi\u00e7\u00f5es de ilumina\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para a maioria das campanhas de marketing, os c\u00f3digos din\u00e2micos s\u00e3o a melhor escolha porque lhe d\u00e3o flexibilidade e <a href=\"https:\/\/pageloot.com\/pt\/qr-code-marketing\/tracking-qr-codes\/\">Rastreamento de c\u00f3digo QR<\/a> que mostra digitaliza\u00e7\u00f5es, localiza\u00e7\u00f5es e dados de envolvimento.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Como Criar um C\u00f3digo QR para o Seu Folheto<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O processo \u00e9 simples quando se usa um gerador dedicado. Veja como abord\u00e1-lo passo a passo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Escolha o seu tipo de conte\u00fado.<\/strong> Decida o que o c\u00f3digo deve abrir \u2013 um URL de site, um <a href=\"https:\/\/pageloot.com\/pt\/pdf-qr-code-generator\/\">documento PDF<\/a>, uma <a href=\"https:\/\/pageloot.com\/pt\/google-form-qr-code-generator\/\">Formul\u00e1rio Google<\/a>, ou um <a href=\"https:\/\/pageloot.com\/pt\/vcard-qr-code-generator\/\">p\u00e1gina de contato vCard<\/a>. Use o gerador que corresponde ao seu caso de uso.<\/li>\n<li><strong>Gere e personalize.<\/strong> Usando um <a href=\"https:\/\/pageloot.com\/pt\/qr-code-generator-with-logo\/\">gerador de c\u00f3digo QR com logotipo<\/a> permite-lhe incorporar a sua marca diretamente no c\u00f3digo. Esta personaliza\u00e7\u00e3o cria confian\u00e7a visual com os utilizadores e pode aumentar significativamente as taxas de leitura.<\/li>\n<li><strong>Descarregue em formato vetorial.<\/strong> Exporte o c\u00f3digo como um ficheiro SVG ou EPS. Os ficheiros vetoriais escalam para qualquer tamanho de impress\u00e3o sem perder clareza ou capacidade de leitura, o que \u00e9 essencial para a produ\u00e7\u00e3o de impress\u00e3o profissional.<\/li>\n<li><strong>Importe para a sua ferramenta de design.<\/strong> Traga o ficheiro para o Canva, Adobe Illustrator ou a sua aplica\u00e7\u00e3o de layout preferida. Posicione-o de forma que pare\u00e7a parte do design, n\u00e3o um acr\u00e9scimo \u2013 rodeado por espa\u00e7o em branco suficiente para o tornar visualmente distinto.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Crie o Seu C\u00f3digo QR Personalizado<\/strong> Pronto para adicionar um c\u00f3digo QR de marca e rastre\u00e1vel ao seu pr\u00f3ximo flyer? Use o <a href=\"https:\/\/pageloot.com\/pt\/qr-code-generator-with-logo\/\">Gerador de C\u00f3digo QR com Logotipo<\/a> para desenhar um c\u00f3digo que corresponda \u00e0 sua identidade de marca.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Padr\u00f5es de Design para Leitura Fi\u00e1vel<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mesmo o flyer mais bem desenhado ter\u00e1 um desempenho inferior se o pr\u00f3prio c\u00f3digo QR for dif\u00edcil de digitalizar. Seguir <a href=\"https:\/\/pageloot.com\/pt\/blog\/qr-code-sizing-for-different-print-materials\/\">as diretrizes de dimensionamento de c\u00f3digo QR para materiais impressos<\/a> garante que seu c\u00f3digo funcione de forma confi\u00e1vel em diferentes ambientes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/qr-flyer-design-0ad6c0-7729f57c41bd.webp\" alt=\"Padr\u00f5es de design de folhetos QR\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tamanho:<\/strong> Para um flyer padr\u00e3o de m\u00e3o, o c\u00f3digo deve ter pelo menos <strong>0,8 \u00d7 0,8 polegadas (2 \u00d7 2 cm)<\/strong>. Para formatos maiores ou c\u00f3digos destinados a serem digitalizados \u00e0 dist\u00e2ncia, use a <strong>propor\u00e7\u00e3o de 10:1<\/strong> \u2013 o c\u00f3digo deve ter uma polegada de largura para cada dez polegadas de dist\u00e2ncia de digitaliza\u00e7\u00e3o esperada. Um flyer digitalizado a 20 polegadas de dist\u00e2ncia precisa de um c\u00f3digo com pelo menos duas polegadas de largura.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Contraste:<\/strong> Os scanners distinguem entre m\u00f3dulos escuros e um fundo claro. Um <a href=\"https:\/\/pageloot.com\/pt\/blog\/qr-code-color-contrast-best-practices\/\">taxa de contraste<\/a> de pelo menos <strong>4.5:1<\/strong> \u00e9 recomendado para digitaliza\u00e7\u00e3o confi\u00e1vel; 7:1 ou superior \u00e9 excelente. Cores mais escuras absorvem a luz enquanto cores mais claras a refletem, ent\u00e3o um primeiro plano escuro em um fundo claro \u00e9 a configura\u00e7\u00e3o mais confi\u00e1vel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Zona de sil\u00eancio:<\/strong> Todo c\u00f3digo QR requer uma borda clara \u2013 chamada zona de sil\u00eancio \u2013 de pelo menos <strong>quatro m\u00f3dulos de largura em todos os quatro lados<\/strong>. Sem este buffer, texto ou gr\u00e1ficos circundantes podem interferir na capacidade do scanner de localizar e ler o c\u00f3digo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Posicionamento Estrat\u00e9gico e Escrita de um CTA Claro<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Onde voc\u00ea coloca o c\u00f3digo e o que voc\u00ea diz ao lado dele afetam se as pessoas realmente o escaneiam. <a href=\"https:\/\/pageloot.com\/pt\/blog\/ultimate-guide-to-qr-code-placement-in-marketing\/\">coloca\u00e7\u00e3o de c\u00f3digos QR no marketing<\/a> segue algumas regras pr\u00e1ticas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Em um flyer padr\u00e3o A4 ou A5, os c\u00f3digos t\u00eam melhor desempenho quando colocados em pontos focais naturais \u2013 o canto inferior direito, o centro, ou onde o olho naturalmente se fixa ap\u00f3s ler o t\u00edtulo. Evite colocar c\u00f3digos:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Perto de dobras ou bordas curvas onde a distor\u00e7\u00e3o f\u00edsica deforma o padr\u00e3o<\/li>\n<li>Em superf\u00edcies de papel texturizadas que reduzem o contraste do scanner<\/li>\n<li>Muito perto de outros elementos de design que lotam a zona de sil\u00eancio<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Um c\u00f3digo sozinho raramente impulsiona a a\u00e7\u00e3o. Voc\u00ea precisa de um <strong>call-to-action (CTA)<\/strong> que diz aos leitores exatamente o que eles obt\u00eam quando escaneiam. Exemplos como \u201cEscanear para 20% de Desconto\u201d ou \u201cEscanear para RSVP\u201d estabelecem uma expectativa clara e d\u00e3o ao leitor um motivo para agir. Adicionar uma instru\u00e7\u00e3o curta \u2013 \u201cAponte sua c\u00e2mera aqui\u201d \u2013 tamb\u00e9m ajuda a alcan\u00e7ar p\u00fablicos menos familiarizados com a tecnologia. Estes <a href=\"https:\/\/pageloot.com\/pt\/blog\/best-practices-for-qr-code-readability\/\">melhores pr\u00e1ticas para legibilidade de c\u00f3digos QR<\/a> reduzem a barreira ao engajamento em todas as demografias.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Rastreamento e An\u00e1lise do Desempenho de Flyers<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Um dos argumentos mais fortes para usar c\u00f3digos QR em flyers impressos \u00e9 a capacidade de medir o que de outra forma seria invis\u00edvel. Com <a href=\"https:\/\/pageloot.com\/pt\/blog\/utm-parameters-for-qr-codes-google-analytics-tips\/\">par\u00e2metros UTM<\/a> adicionado aos seus URLs de destino, voc\u00ea pode ver quais flyers espec\u00edficos ou locais de distribui\u00e7\u00e3o est\u00e3o gerando mais tr\u00e1fego no Google Analytics. Isso permite comparar o desempenho em diferentes locais \u2013 uma feira comercial versus uma loja de varejo, por exemplo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Uma plataforma de gerenciamento de c\u00f3digos QR leva isso adiante, permitindo que voc\u00ea <a href=\"https:\/\/pageloot.com\/pt\/blog\/how-to-track-qr-code-scans-in-real-time\/\">rastreie leituras de c\u00f3digos QR em tempo real<\/a>, fornecendo dados sobre o hor\u00e1rio da leitura, localiza\u00e7\u00e3o geogr\u00e1fica e tipo de dispositivo. Se o engajamento for baixo em uma \u00e1rea espec\u00edfica, voc\u00ea pode atualizar o URL de destino do seu c\u00f3digo din\u00e2mico para uma oferta local mais relevante \u2013 sem tocar nos materiais impressos. Isso mant\u00e9m suas campanhas impressas t\u00e3o \u00e1geis e responsivas quanto as suas digitais.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/flyer-qr-analytics-5c4798-9f4c711d79dd.webp\" alt=\"Painel de an\u00e1lise de QR\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Monitore o Desempenho da Sua Campanha<\/strong> Quer ver quais flyers est\u00e3o gerando mais tr\u00e1fego? Use o <a href=\"https:\/\/pageloot.com\/pt\/qr-code-generator\/\">Gerador de C\u00f3digo QR<\/a> para criar c\u00f3digos din\u00e2micos e rastre\u00e1veis e acessar um painel de an\u00e1lise completo com dados de leitura em tempo real.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Adicionar um c\u00f3digo QR a um folheto \u00e9 um passo simples com um retorno mensur\u00e1vel. Escolha um c\u00f3digo din\u00e2mico, siga os padr\u00f5es de tamanho e contraste, posicione-o intencionalmente e combine-o com uma CTA clara. O resultado \u00e9 uma pe\u00e7a impressa que ganha o seu lugar numa estrat\u00e9gia de marketing orientada por dados.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Perguntas Frequentes<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-7f8528f35c9c\"><strong class=\"schema-faq-question\">Qual \u00e9 o tamanho m\u00ednimo que um c\u00f3digo QR deve ter em um flyer?<\/strong> <p class=\"schema-faq-answer\">Para um folheto padr\u00e3o de m\u00e3o, o c\u00f3digo QR deve ter pelo menos 0,8 \u00d7 0,8 polegadas (2 \u00d7 2 cm). Se o folheto for destinado a ser digitalizado \u00e0 dist\u00e2ncia, aplique a propor\u00e7\u00e3o de 10:1: fa\u00e7a o c\u00f3digo com uma polegada de largura para cada dez polegadas de dist\u00e2ncia de digitaliza\u00e7\u00e3o esperada.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-d29f06662a15\"><strong class=\"schema-faq-question\">Posso alterar o link depois que os panfletos j\u00e1 estiverem impressos?<\/strong> <p class=\"schema-faq-answer\">Sim, mas apenas se voc\u00ea usou um c\u00f3digo QR din\u00e2mico. C\u00f3digos din\u00e2micos roteiam atrav\u00e9s de um URL de redirecionamento curto que voc\u00ea pode atualizar do seu painel a qualquer momento. C\u00f3digos est\u00e1ticos incorporam o destino diretamente no padr\u00e3o e n\u00e3o podem ser alterados ap\u00f3s a impress\u00e3o.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-6c4c996e708b\"><strong class=\"schema-faq-question\">Como posso saber quantas pessoas escanearam meu flyer?<\/strong> <p class=\"schema-faq-answer\">C\u00f3digos QR Din\u00e2micos incluem um painel de an\u00e1lise que mostra o total de leituras, usu\u00e1rios \u00fanicos, localiza\u00e7\u00f5es geogr\u00e1ficas e engajamento baseado no tempo. Voc\u00ea tamb\u00e9m pode anexar par\u00e2metros UTM \u00e0 sua URL de destino para rastrear essas intera\u00e7\u00f5es diretamente no Google Analytics.<\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>Aprenda como adicionar um c\u00f3digo QR a um flyer para transformar materiais impressos em portais digitais rastre\u00e1veis. Obtenha dicas de especialistas sobre dimensionamento, posicionamento e an\u00e1lise de digitaliza\u00e7\u00f5es.<\/p>","protected":false},"author":17,"featured_media":53861,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-codes-on"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Add a QR Code to a Flyer<\/title>\n<meta name=\"description\" content=\"Learn how to add a QR code to a flyer to transform print materials into trackable digital gateways. Get expert tips on sizing, placement, and scan analytics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pageloot.com\/pt\/qr-codes-on\/flyers\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Add a QR Code to a Flyer\" \/>\n<meta property=\"og:description\" content=\"Learn how to add a QR code to a flyer to transform print materials into trackable digital gateways. Get expert tips on sizing, placement, and scan analytics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pageloot.com\/pt\/qr-codes-on\/flyers\/\" \/>\n<meta property=\"og:site_name\" content=\"Pageloot\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pageloot\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-22T11:37:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-29T10:15:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/business-desk-flyer-1c13bd-a9adf92eecaa.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Siim T\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:site\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Siim T\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/\"},\"author\":{\"name\":\"Siim T\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\"},\"headline\":\"How to Add a QR Code to a Flyer\",\"datePublished\":\"2019-04-22T11:37:27+00:00\",\"dateModified\":\"2026-04-29T10:15:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/\"},\"wordCount\":1277,\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/business-desk-flyer-1c13bd-a9adf92eecaa.webp\",\"articleSection\":[\"Use cases\"],\"inLanguage\":\"pt\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/\",\"name\":\"How to Add a QR Code to a Flyer\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/business-desk-flyer-1c13bd-a9adf92eecaa.webp\",\"datePublished\":\"2019-04-22T11:37:27+00:00\",\"dateModified\":\"2026-04-29T10:15:23+00:00\",\"description\":\"Learn how to add a QR code to a flyer to transform print materials into trackable digital gateways. Get expert tips on sizing, placement, and scan analytics.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-7f8528f35c9c\"},{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-d29f06662a15\"},{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-6c4c996e708b\"}],\"inLanguage\":\"pt\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#primaryimage\",\"url\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/business-desk-flyer-1c13bd-a9adf92eecaa.webp\",\"contentUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/business-desk-flyer-1c13bd-a9adf92eecaa.webp\",\"width\":1024,\"height\":1024,\"caption\":\"Scanning flyer QR code\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/pageloot.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Use cases\",\"item\":\"https:\\\/\\\/pageloot.com\\\/c\\\/qr-codes-on\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How to Add a QR Code to a Flyer\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/pageloot.com\\\/es\\\/\",\"name\":\"Pageloot\",\"description\":\"Create Free QR Codes Online\",\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/pageloot.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\",\"name\":\"Pageloot\",\"url\":\"https:\\\/\\\/pageloot.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg\",\"contentUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2020\\\/03\\\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg\",\"width\":1,\"height\":1,\"caption\":\"Pageloot\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/pageloot\\\/\",\"https:\\\/\\\/x.com\\\/getpageloot\",\"https:\\\/\\\/www.instagram.com\\\/getpageloot\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/pageloot\\\/\",\"http:\\\/\\\/pinterest.com\\\/pageloot\",\"https:\\\/\\\/www.youtube.com\\\/pageloot\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\",\"name\":\"Siim T\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/litespeed\\\/avatar\\\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1780430193\",\"url\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/litespeed\\\/avatar\\\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1780430193\",\"contentUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/litespeed\\\/avatar\\\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1780430193\",\"caption\":\"Siim T\"},\"description\":\"Siim Tiigim\u00e4gi is a part of the innovative QR code generator services at Pageloot. With a profound expertise spanning over 5 years solely on QR codes, Siim has become a subject matter expert in the field. He makes significant strides in leveraging QR technology to simplify and augment digital interactions. His journey didn\u2019t just start here. Siim has an extensive digital background with over 10 years of robust experience in the Software as a Service (SaaS) sector, a testament to his deep-seated knowledge in digital solutions.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/siim-tiigimagi\\\/\"]},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-7f8528f35c9c\",\"position\":1,\"url\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-7f8528f35c9c\",\"name\":\"What is the minimum size a QR code should be on a flyer?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"For a standard handheld flyer, the QR code should be at least 0.8 \u00d7 0.8 inches (2 \u00d7 2 cm). If the flyer is meant to be scanned from a distance, apply the 10:1 ratio: make the code one inch wide for every ten inches of expected scanning distance.\",\"inLanguage\":\"pt\"},\"inLanguage\":\"pt\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-d29f06662a15\",\"position\":2,\"url\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-d29f06662a15\",\"name\":\"Can I change the link after the flyers are already printed?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, but only if you used a dynamic QR code. Dynamic codes route through a short redirect URL that you can update from your dashboard at any time. Static codes embed the destination directly into the pattern and cannot be changed after printing.\",\"inLanguage\":\"pt\"},\"inLanguage\":\"pt\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-6c4c996e708b\",\"position\":3,\"url\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/flyers\\\/#faq-question-6c4c996e708b\",\"name\":\"How can I tell how many people scanned my flyer?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Dynamic QR codes include an analytics dashboard that shows total scans, unique users, geographic locations, and time-based engagement. You can also attach UTM parameters to your destination URL to track these interactions directly within Google Analytics.\",\"inLanguage\":\"pt\"},\"inLanguage\":\"pt\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Como adicionar um c\u00f3digo QR a um folheto","description":"Aprenda como adicionar um c\u00f3digo QR a um flyer para transformar materiais impressos em portais digitais rastre\u00e1veis. Obtenha dicas de especialistas sobre dimensionamento, posicionamento e an\u00e1lise de digitaliza\u00e7\u00f5es.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pageloot.com\/pt\/qr-codes-on\/flyers\/","og_locale":"pt_BR","og_type":"article","og_title":"How to Add a QR Code to a Flyer","og_description":"Learn how to add a QR code to a flyer to transform print materials into trackable digital gateways. Get expert tips on sizing, placement, and scan analytics.","og_url":"https:\/\/pageloot.com\/pt\/qr-codes-on\/flyers\/","og_site_name":"Pageloot","article_publisher":"https:\/\/www.facebook.com\/pageloot\/","article_published_time":"2019-04-22T11:37:27+00:00","article_modified_time":"2026-04-29T10:15:23+00:00","og_image":[{"width":1024,"height":1024,"url":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/business-desk-flyer-1c13bd-a9adf92eecaa.webp","type":"image\/webp"}],"author":"Siim T","twitter_card":"summary_large_image","twitter_creator":"@getpageloot","twitter_site":"@getpageloot","twitter_misc":{"Escrito por":"Siim T","Est. tempo de leitura":"8 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#article","isPartOf":{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/"},"author":{"name":"Siim T","@id":"https:\/\/pageloot.com\/es\/#\/schema\/person\/fa28992c2e52546f0812833bac852dfe"},"headline":"How to Add a QR Code to a Flyer","datePublished":"2019-04-22T11:37:27+00:00","dateModified":"2026-04-29T10:15:23+00:00","mainEntityOfPage":{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/"},"wordCount":1277,"publisher":{"@id":"https:\/\/pageloot.com\/es\/#organization"},"image":{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#primaryimage"},"thumbnailUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/business-desk-flyer-1c13bd-a9adf92eecaa.webp","articleSection":["Use cases"],"inLanguage":"pt"},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/","url":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/","name":"Como adicionar um c\u00f3digo QR a um folheto","isPartOf":{"@id":"https:\/\/pageloot.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#primaryimage"},"image":{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#primaryimage"},"thumbnailUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/business-desk-flyer-1c13bd-a9adf92eecaa.webp","datePublished":"2019-04-22T11:37:27+00:00","dateModified":"2026-04-29T10:15:23+00:00","description":"Aprenda como adicionar um c\u00f3digo QR a um flyer para transformar materiais impressos em portais digitais rastre\u00e1veis. Obtenha dicas de especialistas sobre dimensionamento, posicionamento e an\u00e1lise de digitaliza\u00e7\u00f5es.","breadcrumb":{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-7f8528f35c9c"},{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-d29f06662a15"},{"@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-6c4c996e708b"}],"inLanguage":"pt","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pageloot.com\/qr-codes-on\/flyers\/"]}]},{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#primaryimage","url":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/business-desk-flyer-1c13bd-a9adf92eecaa.webp","contentUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/04\/business-desk-flyer-1c13bd-a9adf92eecaa.webp","width":1024,"height":1024,"caption":"Scanning flyer QR code"},{"@type":"BreadcrumbList","@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/pageloot.com\/es\/"},{"@type":"ListItem","position":2,"name":"Use cases","item":"https:\/\/pageloot.com\/c\/qr-codes-on\/"},{"@type":"ListItem","position":3,"name":"How to Add a QR Code to a Flyer"}]},{"@type":"WebSite","@id":"https:\/\/pageloot.com\/es\/#website","url":"https:\/\/pageloot.com\/es\/","name":"Pageloot","description":"Crie C\u00f3digos QR Online Gratuitos","publisher":{"@id":"https:\/\/pageloot.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pageloot.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt"},{"@type":"Organization","@id":"https:\/\/pageloot.com\/es\/#organization","name":"Pageloot","url":"https:\/\/pageloot.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/pageloot.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/pageloot.com\/wp-content\/uploads\/2020\/03\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg","contentUrl":"https:\/\/pageloot.com\/wp-content\/uploads\/2020\/03\/Pageloot-QR-Code-Generator-Scanner-Tools-Online.svg","width":1,"height":1,"caption":"Pageloot"},"image":{"@id":"https:\/\/pageloot.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/pageloot\/","https:\/\/x.com\/getpageloot","https:\/\/www.instagram.com\/getpageloot\/","https:\/\/www.linkedin.com\/company\/pageloot\/","http:\/\/pinterest.com\/pageloot","https:\/\/www.youtube.com\/pageloot"]},{"@type":"Person","@id":"https:\/\/pageloot.com\/es\/#\/schema\/person\/fa28992c2e52546f0812833bac852dfe","name":"Siim T","image":{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1780430193","url":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1780430193","contentUrl":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1780430193","caption":"Siim T"},"description":"Siim Tiigim\u00e4gi faz parte dos servi\u00e7os inovadores de gerador de c\u00f3digo QR da Pageloot. Com uma profunda experi\u00eancia de mais de 5 anos somente em c\u00f3digos QR, Siim se tornou um especialista no assunto. Ele faz avan\u00e7os significativos no aproveitamento da tecnologia QR para simplificar e aumentar as intera\u00e7\u00f5es digitais. Sua jornada n\u00e3o come\u00e7ou apenas aqui. Siim tem um extenso hist\u00f3rico digital, com mais de 10 anos de s\u00f3lida experi\u00eancia no setor de Software como Servi\u00e7o (SaaS), o que comprova seu profundo conhecimento em solu\u00e7\u00f5es digitais.","sameAs":["https:\/\/www.linkedin.com\/in\/siim-tiigimagi\/"]},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-7f8528f35c9c","position":1,"url":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-7f8528f35c9c","name":"Qual \u00e9 o tamanho m\u00ednimo que um c\u00f3digo QR deve ter em um flyer?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"For a standard handheld flyer, the QR code should be at least 0.8 \u00d7 0.8 inches (2 \u00d7 2 cm). If the flyer is meant to be scanned from a distance, apply the 10:1 ratio: make the code one inch wide for every ten inches of expected scanning distance.","inLanguage":"pt"},"inLanguage":"pt"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-d29f06662a15","position":2,"url":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-d29f06662a15","name":"Posso alterar o link depois que os panfletos j\u00e1 estiverem impressos?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes, but only if you used a dynamic QR code. Dynamic codes route through a short redirect URL that you can update from your dashboard at any time. Static codes embed the destination directly into the pattern and cannot be changed after printing.","inLanguage":"pt"},"inLanguage":"pt"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-6c4c996e708b","position":3,"url":"https:\/\/pageloot.com\/qr-codes-on\/flyers\/#faq-question-6c4c996e708b","name":"Como posso saber quantas pessoas escanearam meu flyer?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Dynamic QR codes include an analytics dashboard that shows total scans, unique users, geographic locations, and time-based engagement. You can also attach UTM parameters to your destination URL to track these interactions directly within Google Analytics.","inLanguage":"pt"},"inLanguage":"pt"}]}},"_links":{"self":[{"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/posts\/2326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/comments?post=2326"}],"version-history":[{"count":3,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/posts\/2326\/revisions"}],"predecessor-version":[{"id":53882,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/posts\/2326\/revisions\/53882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/media\/53861"}],"wp:attachment":[{"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/media?parent=2326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/categories?post=2326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pageloot.com\/pt\/wp-json\/wp\/v2\/tags?post=2326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}