{"id":9985,"date":"2020-05-11T12:58:01","date_gmt":"2020-05-11T12:58:01","guid":{"rendered":"https:\/\/pageloot.com\/?p=9985"},"modified":"2024-07-30T12:51:42","modified_gmt":"2024-07-30T12:51:42","slug":"create-qr-code-generator-marketing","status":"publish","type":"post","link":"https:\/\/pageloot.com\/lt\/qr-news\/create-qr-code-generator-marketing\/","title":{"rendered":"9 populiariausios paslaptys, kaip QR kodai gali padidinti j\u016bs\u0173 rinkodar\u0105"},"content":{"rendered":"

Dar 2011 m., Kai QR kodai band\u0117 i\u0161populiar\u0117ti, \u201eBest buy\u201c ir \u201eMacy's\u201c pirmieji \u012flipo \u012f laive sukurti QR kodus<\/a>. Vis d\u0117lto problema buvo ta, kad vartotoj\u0173 technologij\u0173 dar nebuvo. Daugumos \u017emoni\u0173 telefonai tur\u0117jo l\u0117t\u0105 internet\u0105, daugelis net netur\u0117jo i\u0161maniojo telefono, o fotoaparatas buvo blogas.<\/p>\n\n\n\n

Dar blogiau, kad QR kod\u0173 turinys taip pat nebuvo optimizuotas mobiliesiems. Net jei pavykt\u0173 nuskaityti QR kod\u0105, jis nukreipt\u0173 jus \u012f siaubing\u0105 darbalaukio svetain\u0119<\/p>\n\n\n\n

Reikalas tas, kad QR kodai buvo kiek anks\u010diau u\u017e savo laik\u0105. Ir tas laikas, anot, dabar yra WIRED \u017eurnalas<\/a>. Mes link\u0119 sutikti. \u0160iais laikais QR kodus naudoja beveik 3 milijardai \u017emoni\u0173 2020 m<\/a>. Daugelis i\u0161 m\u016bs\u0173 turime spart\u0173 internet\u0105 ir i\u0161man\u0173j\u012f telefon\u0105 kartu su padoria kamera, kuri jau savaime nuskaito QR kodus. Galime sakyti, kad jie tapo gana \u012fprasta per pastaruosius kelerius metus.<\/p>\n\n\n\n

Taigi akivaizdu, kad verslas \u0161oktel\u0117jo \u012f priek\u012f, kad padidint\u0173 savo rinkodaros pastangas kuriant QR kodus<\/a> padedant a QR kodo generatorius<\/strong> \u012frankis. Pa\u017evelkime \u012f kelet\u0105 b\u016bd\u0173, kaip \u012fmon\u0117s padidina klient\u0173 \u012fsitraukim\u0105 ir naudoja QR kodus, kad padidint\u0173 pajamas, peln\u0105 ir ilgalaik\u0119 kliento vert\u0119.<\/p>\n\n\n\n

Kod\u0117l \u012fmon\u0117s kuria QR kodus?<\/h2>\n\n\n\n
\"qr
\u201eH&M India\u201c naudoja QR kodus, kad u\u017efiksuot\u0173 naujus el. Lai\u0161kus<\/figcaption><\/figure>\n\n\n\n

#1 Pritraukite klient\u0173 nukreipimo puslapyje<\/h3>\n\n\n\n

Galite sukurti QR kodus, kad nukreiptum\u0117te sraut\u0105 savo t\u016bpimo vietoje arba pa\u0161to i\u0161spausti puslap\u012f<\/a>. Tokiu b\u016bdu klientams nereikia \u012fvesti j\u016bs\u0173 svetain\u0117s ir jie i\u0161kart atsiduria ten, kur jums reikia. Vis d\u0117lto jiems reikia prie\u017easties nuskaityti kod\u0105, tod\u0117l visada \u012ftraukite raginim\u0105 veikti, kuris motyvuoja juos tai daryti.<\/p>\n\n\n\n

Pro patarimas!<\/em> \u012esitikinkite, kad visada sukurkite dinami\u0161kus QR kodus<\/a> kad v\u0117liau gal\u0117tum\u0117te steb\u0117ti lankytojus ir su\u017einoti, kurie kodai veikia geriausiai ir kod\u0117l.<\/p>\n\n\n\n

#2 Si\u0173sti tiesiogin\u012f prane\u0161im\u0105<\/h3>\n\n\n\n

Tai tinka vis\u0173 tip\u0173 prane\u0161imams, pradedant tradicine \u201eoldschool\u201c SMS \u017einute, iki \u201eWhatsapp\u201c, \u201eTelegram\u201c grupi\u0173 ir \u201eFacebook Messenger\u201c. Tai priklausys nuo j\u016bs\u0173 auditorijos demografini\u0173 rodikli\u0173, kuri terp\u0117 jiems geriausiai tinka. Bet kokiu atveju tai yra labai ne\u012fvertintas rinkodaros metodas, nes bet koki\u0173 i\u0161mani\u0173j\u0173 telefon\u0173 prane\u0161im\u0173 atidarymo ir konversij\u0173 rodikliai yra daug didesni nei rinkodaros el. Pa\u0161tu.<\/p>\n\n\n\n

#3 Priverskite vartotojus pateikti atsiliepim\u0173 ir atsiliepim\u0173<\/h3>\n\n\n\n

Socialiniai \u012frodymai ir ap\u017evalgos \u0161iais laikais yra bet kokios komercijos pagrindas. Daugiau nei 90% \u017emoni\u0173<\/a> apsipirkdami internetu, prie\u0161 priimdami k\u0105 nors, atsi\u017evelgkite \u012f atsiliepimus, net priimdami impulsinius pirkimo sprendimus. Daugelis \u017emoni\u0173 atsiliepimus laiko asmenin\u0117mis giminai\u010di\u0173 ir draug\u0173 rekomendacijomis.<\/p>\n\n\n\n

Priverskite \u017emones palikti atsiliepim\u0173 apie j\u016bs\u0173 produkt\u0173 puslapius, socialin\u0119 \u017einiasklaid\u0105 ir \u201eGoogle\u201c vietas. Tai suteikia pirm\u0105 kart\u0105 klientams auk\u0161tesn\u012f konversij\u0173 rodikl\u012f, leid\u017eiant pinigus ir apsiperkant su jumis.<\/p>\n\n\n\n

Kitas dalykas yra gr\u012f\u017etamojo ry\u0161io rinkimas. Galite susikurti QR kodus, kad surinktum\u0117te klient\u0173 atsiliepimus, kad netekt\u0173 kr\u016bva \u012fpykusi\u0173 klient\u0173, kurie internete nerimauja apie j\u016bs\u0173 blog\u0105 produkt\u0105 ar paslaug\u0105. Tai galima i\u0161spr\u0119sti surinkus ankstyvojo etapo atsiliepimus apie j\u016bs\u0173 produktus ir paslaugas.<\/p>\n\n\n\n

V\u0117lgi, visada nurodykite \u017emon\u0117ms prie\u017east\u012f, kod\u0117l jie tai padaryt\u0173. Pasi\u016blykite jiems nuolaidos kod\u0105 arba papildom\u0105 kupon\u0105 u\u017e verting\u0105 j\u0173 kaip kliento ind\u0117l\u012f.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"sukurti
Col Blanchet v\u0117l daro turizm\u0105 \u012fdom\u0173! Sukurkite \u017eem\u0117lapi\u0173, informacijos ir vietos QR kodus.<\/figcaption><\/figure>\n\n\n\n

#4 Bendrinkite savo \u012fmon\u0117s viet\u0105<\/h3>\n\n\n\n

Nesvarbu, ar tai \u201eGoogle\u201c \u017eem\u0117lapi\u0173 vieta, ar tiesiog kontaktin\u0117 informacija, kuriomis valandomis dirba biuras, suk\u016br\u0119 \u0161iam tikslui skirt\u0105 QR kod\u0105, \u017emon\u0117s gal\u0117s i\u0161kart gauti \u0161i\u0105 informacij\u0105. Jiems nereikia gai\u0161ti laiko rankiniu b\u016bdu ie\u0161kant jo.<\/p>\n\n\n\n

#5 Si\u0173skite juos \u012f savo socialin\u0117s \u017einiasklaidos puslap\u012f<\/h3>\n\n\n\n

Socialin\u0117s medijos QR kodai turi daug skirting\u0173 veiksm\u0173 ir funkcij\u0173.<\/p>\n\n\n\n

Lengviausias b\u016bdas yra tiesiog sukurti \u012fprast\u0105 URL \/ svetain\u0117s QR kod\u0105, nukreipiant\u012f \u012f vien\u0105 i\u0161 j\u016bs\u0173 socialin\u0117s \u017einiasklaidos puslapi\u0173. Arba galb\u016bt nor\u0117tum\u0117te tur\u0117ti tarpin\u012f puslap\u012f, kuriame b\u016bt\u0173 rodomi visi j\u016bs\u0173 puslapiai. Galite i\u0161siregistruoti \u201eLinktree\u201c<\/a>, jie tam tikslui turi tikrai nuostab\u0173 produkt\u0105.<\/p>\n\n\n\n

Antroji galimyb\u0117 yra priversti QR kodus veikti kaip \u201eFacebook\u201c ar \u201eYoutube\u201c prenumeruojamos nuorodos. Taigi, kai vartotojas nuskaito kod\u0105, jo automati\u0161kai klausiama, ar jis nori patikti ar u\u017esiprenumeruoti j\u016bs\u0173 turin\u012f. Nors kai kurie gali at\u0161aukti u\u017eklaus\u0105, yra daugyb\u0117, kurie su ja bus patenkinti, ir j\u016bs galite pamatyti, kaip j\u016bs\u0173 socialin\u0117 veikla auga internete.<\/p>\n\n\n\n

#6 Atsisi\u0173skite program\u0105 arba \u0161vino magnet\u0105<\/h3>\n\n\n\n

Nesvarbu, ar turite program\u0105 \u201eAndroid\u201c \/ \u201eiOS\u201c parduotuv\u0117je, ar tiesiog kok\u012f nors PDF vadov\u0105, klientai to nori. Tad kod\u0117l gi nepadarius jiems papras\u010diau pasiekti t\u0105 turin\u012f tik perbraukus telefon\u0105.<\/p>\n\n\n\n

Arba galite apsvarstyti kuriant vaizdo \u012fra\u0161\u0173 turinio QR kodus<\/a>. Tai gali veikti kaip tarpinis kanalo puslapis, kuriame daugiau kalbama apie program\u0105 ar produkt\u0105, kur\u012f jie ketina gauti. Da\u017enai yra prasminga prid\u0117ti tinklara\u0161\u010dio ar turinio puslap\u012f tarp t\u0173 nuorod\u0173 \u012f galutin\u012f atsisiuntimo ar pardavimo puslap\u012f. Nors tai skamba prie\u0161taringai, ilgesni kanalai egzistuoja ne veltui. Atsisak\u0119 \u017emon\u0117s vis tiek nesiruo\u0161\u0117 pirkti, ta\u010diau tai padeda daug labiau \u012ftikinti tarpus \u017emones.<\/p>\n\n\n\n

#7 I\u0161si\u0173skite u\u017epildyt\u0105 el. Lai\u0161k\u0105<\/h3>\n\n\n\n
\"qr
\u201ePolaroid\u201c dalijasi instrukcijomis per QR kodus.<\/figcaption><\/figure>\n\n\n\n

#8 Elektronin\u0117 prekyba ir apsipirkimas<\/h3>\n\n\n\n

QR kodai gali b\u016bti sukurti susieti su elektronin\u0117s prekybos svetain\u0117mis ir produktais. Arba jie gali patekti \u012f i\u0161sami\u0105 informacij\u0105 apie gamin\u012f, kur jie gali su\u017einoti daugiau informacijos apie \u0161\u012f produkt\u0105. Tu taip pat gali sukurkite bro\u0161i\u016broje QR kodus<\/a> kur\u012f \u012ftraukiate su produktu, o ne pa\u010di\u0105 produkto d\u0117\u017eut\u0119, jei tai prasmingiau.<\/p>\n\n\n\n

Tai puiki id\u0117ja sukurti produkt\u0173 QR kodus<\/a>. Tai rei\u0161kia, kad turite ma\u017eiau daikt\u0173, kuriuos reikia atspausdinti ant etike\u010di\u0173 ir gamini\u0173 pakuo\u010di\u0173. Galite i\u0161sisukti su \u0161varesniu ir minimalesniu produktu, nereik\u0117dami jo prikim\u0161ti papildomu turiniu. Ir \u0161iais laikais tai geriau paver\u010dia.<\/p>\n\n\n\n

#9 Bendrinkite \u201eWi-Fi\u201c ry\u0161\u012f<\/h3>\n\n\n\n

Tai puikus b\u016bdas pritraukti daugiau klient\u0173 \u012f j\u016bs\u0173 parduotuv\u0119 ir pasilikti ilgiau. \u201eWi-Fi\u201c ry\u0161ys jums daug nekainuos, ta\u010diau jis turi didel\u0119 naud\u0105 siekiant padidinti pajamas ir konversijas.<\/p>\n\n\n\n

Dalindamasis a \u201eWiFi\u201c QR kodas<\/a>, galite \u012fsitikinti, kad \u017emon\u0117s i\u0161 tikr\u0173j\u0173 turi patekti \u012f j\u016bs\u0173 viet\u0105 ir nuskaityti j\u0105, kad prisijungt\u0173, o ne stov\u0117ti lauke. Taigi tikrai norite \u012fd\u0117ti slapta\u017eod\u012f \u012f savo \u201eWiFi\u201c, bet para\u0161ykite \u201eWiFi\u201c pavadinimu \u201eNemokama\u201c arba pamin\u0117kite j\u012f su \u017eenklu lauke. Tai yra viena i\u0161 pigiausi\u0173 ir da\u017eniausiai praleist\u0173 galimybi\u0173 padidinti klient\u0173 i\u0161laikym\u0105.<\/p>\n\n\n\n

\"parduotuv\u0117s
\u201eSan Diego Apparel\u201c pateikia j\u016bs\u0173 naujausi\u0105 atributik\u0105 savo QR kodo nukreipimo puslapyje nevaik\u0161\u010diodami \u012f savo parduotuv\u0119.<\/figcaption><\/figure>\n\n\n\n

Nors mes kalb\u0117jome apie tai, kaip galite sukurti QR kodus ir juos naudoti, mes i\u0161 tikr\u0173j\u0173 nenagrin\u0117jome vartotoj\u0173 psichologijos. Jei manote, kad jums reikia daugiau su\u017einoti apie \u201eQR Code\u201c rinkodar\u0105, per\u017ei\u016br\u0117kite m\u016bs\u0173 i\u0161sam\u0173 vadov\u0105 QR Code Generator rinkodara<\/a> nulau\u017eia.<\/p>\n\n\n\n

Beveik visi, gim\u0119 nuo 90-\u0173j\u0173 ir v\u0117liau, naudoja QR kodus (tiek \u201eMillenials\u201c, tiek \u201eGen-Z\u201c). Kadangi jie sudaro did\u017eiausi\u0105 dabartini\u0173 pirk\u0117j\u0173 segment\u0173 dal\u012f, yra protingas sprendimas tai \u012fgyvendinti savo rinkodaroje, kad \u017emon\u0117ms b\u016bt\u0173 lengviau rasti ir \u012fsigyti j\u016bs\u0173 produktus ir paslaugas.<\/p>\n\n\n\n

Puikus dalykas kuriant QR kodus yra tas, kad jie paprastai nesibaigia. Nebent u\u017e jos esanti grandis nutr\u016bkt\u0173. \u0160tai kod\u0117l dinaminiams QR kodams visada rekomenduojama naudoti \u012frank\u012f QR Code Generator. Tai rei\u0161kia, kad visada galite redaguoti kodo turin\u012f v\u0117liau, net jei ka\u017ekas pasikei\u010dia ar sugenda.<\/p>","protected":false},"excerpt":{"rendered":"

2011 m., kai QR kodai band\u0117 i\u0161populiar\u0117ti, \u201eBest buy\u201c ir \u201eMacy's\u201c pirmieji prad\u0117jo kurti QR kodus. Ta\u010diau problema buvo ta, kad vartotoj\u0173 technologij\u0173 dar nebuvo. Daugumos \u017emoni\u0173 telefonuose buvo l\u0117tas internetas, daugelis net netur\u0117jo i\u0161maniojo telefono, o fotoaparatas buvo blogas. \u012e\u2026 Skaityti daugiau<\/a><\/p>","protected":false},"author":17,"featured_media":10446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1593],"tags":[],"class_list":["post-9985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-news"],"yoast_head":"\nTop 9 Secrets to Increase Marketing<\/title>\n<meta name=\"description\" content=\"Learn how creating QR Codes can boost your marketing. 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