{"id":40761,"date":"2025-07-03T03:32:39","date_gmt":"2025-07-03T03:32:39","guid":{"rendered":"https:\/\/staging.pageloot.com\/uncategorized\/how-ab-testing-improves-qr-code-conversions\/"},"modified":"2026-04-22T13:17:35","modified_gmt":"2026-04-22T13:17:35","slug":"how-ab-testing-improves-qr-code-conversions","status":"publish","type":"post","link":"https:\/\/pageloot.com\/lt\/blog\/how-ab-testing-improves-qr-code-conversions\/","title":{"rendered":"Gair\u0117s QR kodo konversij\u0173 gerinimui naudojant A\/B testavim\u0105"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Ar j\u016bs\u0173 QR kodo kampanijos nesukuria tik\u0117tino skaitmeninio \u012fsitraukimo? Kai nuskaitymo rodikliai i\u0161lieka \u017eemi, \u012fmon\u0117s da\u017enai praranda potencialius klientus ir \u0161vaisto biud\u017eet\u0105 spausdintoms med\u017eiagoms, kurias auditorija tiesiog ignoruoja. \u0160is vadovas paai\u0161kina, kaip A\/B testavimas leid\u017eia optimizuoti strategij\u0105 atliekant duomenimis pagr\u012fstus koregavimus, siekiant maksimaliai padidinti nuskaitymo apimt\u012f ir investicij\u0173 gr\u0105\u017e\u0105 (ROI).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kod\u0117l A\/B testavimas yra b\u016btinas rinkodaros investicij\u0173 gr\u0105\u017eai<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A\/B testavimas, arba padalijimo testavimas, apima dviej\u0173 QR kodo versij\u0173 palyginim\u0105, siekiant nustatyti, kuri i\u0161 j\u0173 labiausiai patinka j\u016bs\u0173 auditorijai. Fizin\u0117je rinkodaroje \u0161is metodas perkelia j\u016bs\u0173 strategij\u0105 u\u017e sp\u0117lioni\u0173 rib\u0173, pateikdamas tikslius duomenis apie vartotoj\u0173 elgsen\u0105. Statistika rodo, kad <a href=\"https:\/\/pageloot.com\/lt\/qr-code-marketing\/tracking-qr-codes\/\">sekimo QR kodus<\/a> atliekant A\/B testavim\u0105, nuskaitymo rodikliai vidutini\u0161kai gali pager\u0117ti 15\u201320 %.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pasikliavimas realaus laiko duomenimis leid\u017eia lanks\u010diai valdyti kampanijas. Pavyzd\u017eiui, ma\u017emenin\u0117s prekybos mil\u017ein\u0117 \u201eFlipkart\u201c naudojo analiz\u0119, kad kampanijos viduryje pakoreguot\u0173 dizaino elementus, o tai galiausiai padidino j\u0173 nuskaitymo rodikl\u012f 15 % ir pasiek\u0117 daugiau nei du milijonus nuskaitym\u0173. Nustat\u0119, kuris variantas veikia geriau, galite i\u0161pl\u0117sti s\u0117kming\u0105 versij\u0105 ir pa\u0161alinti prastai veikian\u010dius dizainus, prie\u0161 prad\u0117dami visapusi\u0161k\u0105 nacionalin\u012f diegim\u0105.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kintamieji, kuriuos reikia i\u0161bandyti siekiant didesnio \u012fsitraukimo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nor\u0117dami pasiekti tiksliausius rezultatus, tur\u0117tum\u0117te vienu metu izoliuoti vien\u0105 kintam\u0105j\u012f. Jei vienu metu pakeisite spalv\u0105, viet\u0105 ir paskirties viet\u0105, ne\u017einosite, kuris konkretus pakeitimas suk\u0117l\u0117 na\u0161umo padid\u0117jim\u0105.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/simple-clean-infographic-on-white-background-square-format-topic-improving-qr-3846-a8fc95710b91.webp\" alt=\"QR testavimo infografika\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Vizualinis dizainas ir prek\u0117s \u017eenklas<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Standartinio nespalvoto kodo palyginimas su individualizuotu dizainu da\u017enai duoda dramati\u0161k\u0173 rezultat\u0173. Tyrimai rodo, kad <a href=\"https:\/\/pageloot.com\/lt\/blog\/9-qr-code-design-tips-for-better-scans\/\">firminius QR kodus<\/a> gali padidinti nuskaitymo rodiklius iki 80 % lyginant su bendrin\u0117mis, neprek\u0117s \u017eenklo versijomis. Apsvarstykite galimyb\u0119 i\u0161bandyti skirtingas prek\u0117s \u017eenklo spalvas, prid\u0117ti centre esant\u012f logotip\u0105 arba naudoti pasirinktinius r\u0117melius, kad pamatytum\u0117te, kas labiausiai didina vartotoj\u0173 pasitik\u0117jim\u0105.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Raginti veikti (CTA) prane\u0161imai<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tekstas, supantis j\u016bs\u0173 QR kod\u0105, suteikia vartotojui reikiam\u0105 kontekst\u0105, kad jis gal\u0117t\u0173 su juo s\u0105veikauti. Bendrinis \u201cNuskaityk mane\u201d gali b\u016bti ignoruojamas, o suasmenintas arba vert\u0119 kuriantis CTA gali \u017eymiai pakeisti situacij\u0105. I\u0161bandant didelio na\u0161umo <a href=\"https:\/\/pageloot.com\/lt\/blog\/qr-code-call-to-actions-billboards\/\">QR kodo raginimus veikti<\/a> pvz., \u201cNuskaitykite ir gaukite 15 % nuolaid\u0105\u201d prie\u0161 \u201cPrisijunkite prie lojalumo klubo\u201d, gali padidinti nuskaitymo apimt\u012f 40 %.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Strateginis i\u0161d\u0117stymas ir aplinka<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Fizin\u0117 j\u016bs\u0173 kodo vieta yra tokia pat svarbi kaip ir jo dizainas. Tur\u0117tum\u0117te i\u0161bandyti, ar kodai geriau veikia aki\u0173 lygyje (paprastai tarp 3,5 ir 5,5 p\u0117d\u0173), ar i\u0161d\u0117stymas ant produkto pakuot\u0117s, palyginti su lentynos kra\u0161to \u017eenklinimu, pritraukia daugiau srauto. Analizuojant <a href=\"https:\/\/pageloot.com\/lt\/blog\/ultimate-guide-to-qr-code-placement-in-marketing\/\">QR kodo i\u0161d\u0117stym\u0105<\/a> padeda suprasti, kur vartotojai grei\u010diausiai tur\u0117s paruo\u0161tus telefonus ir stabil\u0173 interneto ry\u0161\u012f nuskaitymui.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Optimizuokite savo na\u0161um\u0105<\/strong>: Naudokite <a href=\"https:\/\/pageloot.com\/lt\/dynamic-qr-code-generator\/\">dinaminis QR kodo generatorius<\/a> kurti redaguojamus kodus, kurie leid\u017eia akimirksniu atnaujinti paskirties vietas ar dizain\u0105 be pakartotinio spausdinimo i\u0161laid\u0173.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Strukt\u016brizuotos A\/B testavimo sistemos nustatymas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">S\u0117kmingam testui reikalinga nuosekli metodika, siekiant u\u017etikrinti, kad j\u016bs\u0173 duomenys b\u016bt\u0173 statisti\u0161kai reik\u0161mingi ir pritaikomi.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>  Apibr\u0117\u017ekite ai\u0161ki\u0105 hipotez\u0119: Prad\u0117kite nuo konkretaus tikslo, pavyzd\u017eiui, \u201cM\u0117lyno r\u0117melio prid\u0117jimas prie kodo padidins nuskaitym\u0173 skai\u010di\u0173 10% m\u016bs\u0173 ma\u017emenin\u0117s prekybos vietose.\u201d<\/li>\n<li>  Naudokite dinamin\u0119 technologij\u0105: Lyginant <a href=\"https:\/\/pageloot.com\/lt\/blog\/dynamic-qr-codes-vs-static-which-works-better-in-ab-testing\/\">dinaminius ir statinius QR kodus<\/a>, dinaminiai kodai yra prana\u0161esni, nes jie suteikia sekimo infrastrukt\u016br\u0105 ir lankstum\u0105, reikaling\u0105 iteraciniam testavimui.<\/li>\n<li>  Padalinkite sraut\u0105 tolygiai: \u012ediekite A ir B versijas pana\u0161iose aplinkose arba tuo pa\u010diu metu, siekiant u\u017etikrinti, kad palyginimas b\u016bt\u0173 s\u0105\u017einingas.<\/li>\n<li>  Steb\u0117kite \u012fsitraukimo metrikas: Naudokite <a href=\"https:\/\/pageloot.com\/lt\/blog\/ultimate-guide-to-qr-code-analytics-dashboards\/\">realaus laiko QR kodo analiz\u0117s prietais\u0173 skydel\u012f<\/a> nor\u0117dami sekti unikalius nuskaitymus, vietos duomenis ir konkre\u010dius \u012frenginius, kuriuos naudoja j\u016bs\u0173 auditorija.<\/li>\n<li>  Kartokite pagal rezultatus: Kai pasieksite bent 200 unikali\u0173 nuskaitym\u0173 pavyzd\u012f kiekvienam variantui, nustatykite nugal\u0117toj\u0105 ir prad\u0117kite nauj\u0105 test\u0105 su kita kintam\u0105ja, kad toliau optimizuotum\u0117te.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Techniniai standartai galiojantiems testo rezultatams u\u017etikrinti<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jokia rinkodaros kintamoji negali \u012fveikti techninio gedimo. Prie\u0161 vykdydami A\/B test\u0105, patikrinkite, ar abu variantai atitinka pagrindinius nuskaitymo reikalavimus. Didelis kontrastas yra svarbiausias veiksnys; visada naudokite tamsias priekinio plano spalvas \u0161viesiame fone, siekiant u\u017etikrinti, kad skaitytuvai gal\u0117t\u0173 lengvai perskaityti duomen\u0173 model\u012f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">J\u016bs taip pat turite apsaugoti \u201ctyli\u0105j\u0105 zon\u0105\u201d, kuri yra tu\u0161\u010dia, bent keturi\u0173 moduli\u0173 para\u0161t\u0117 aplink kod\u0105. Jei tekstas ar vaizdai \u012fsiskverbia \u012f \u0161i\u0105 erdv\u0119, skaitytuvas gali visi\u0161kai neatpa\u017einti kodo. Dyd\u017eiui, kodas tur\u0117t\u0173 b\u016bti bent 0,8 x 0,8 colio, skirtas naudoti i\u0161 arti. Jei pridedate logotip\u0105, naudokite auk\u0161tesn\u012f klaid\u0173 taisymo lyg\u012f (Q arba H lyg\u012f), kad u\u017etikrintum\u0117te, jog kodas i\u0161likt\u0173 funkcionalus, net jei dalis ra\u0161to yra u\u017edengta.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/simple-modern-illustration-square-format-white-background-with-blue-and-light-4417-72812e280cee.webp\" alt=\"QR testavimo standartai\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Analizuokite kiekvien\u0105 nuskaitym\u0105<\/strong>: Gaukite i\u0161sami\u0173 \u012f\u017evalg\u0173 apie vartotoj\u0173 elgsen\u0105 ir geografines tendencijas su <a href=\"https:\/\/pageloot.com\/lt\/feature\/analytics\/\">realaus laiko QR kodo analize<\/a> kad tiksliai pamatytum\u0117te, kaip veikia j\u016bs\u0173 A\/B testas.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Realaus pasaulio na\u0161umo etalonai<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u017dvelgiant \u012f s\u0117kmingus prek\u0117s \u017eenklus, galima pamatyti, kas \u012fmanoma optimizuojant QR kodus. Pavyzd\u017eiui, \u201eStarbucks\u201c susiejo savo QR lojalumo program\u0105 su mobili\u0105ja program\u0117le, ir dabar \u0161ios s\u0105veikos sudaro 17% vis\u0173 j\u0173 JAV operacij\u0173. \u0160i s\u0117km\u0117 grind\u017eiama nuolatiniu tobulinimu, kaip QR kodas pateikiamas vartotojui atsiskaitymo metu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ma\u017emenin\u0117s prekybos sektoriuje IKEA naudojo A\/B testavim\u0105 QR kodu pagr\u012fstoms papildytosios realyb\u0117s funkcijoms. Jie nustat\u0117, kad vartotoj\u0173, kurie naudojosi \u0161iais skaitmeniniais s\u0105ly\u010dio ta\u0161kais, internetiniai krep\u0161eliai buvo 27% didesni nei t\u0173, kurie to nedar\u0117. Pana\u0161iai, kosmetikos prek\u0117s \u017eenklas nustat\u0117, kad pakeitus bendr\u0105 nuorod\u0105 \u012f suasmenint\u0105 raginim\u0105 veikti (CTA), pvz., \u201cRaskite savo odos prie\u017ei\u016bros atitikmen\u012f\u201d, nuskaitym\u0173 skai\u010dius padid\u0117jo 40%, o svetain\u0117s sesij\u0173 trukm\u0117 \u017eymiai pailg\u0117jo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">DUK<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-2e1e48efe5fe\"><strong class=\"schema-faq-question\">Ar galiu atlikti A\/B test\u0105 su jau atspausdintais QR kodais?<\/strong> <p class=\"schema-faq-answer\">Tai galite padaryti tik tuo atveju, jei i\u0161 prad\u017ei\u0173 naudojote dinaminius QR kodus. Kadangi dinaminiai kodai nukreipia per server\u012f, galite pakeisti paskirties URL arba dizaino nustatymus savo prietais\u0173 skydelyje, nereik\u0117dami keisti fizinio kodo, kuris jau yra j\u016bs\u0173 klient\u0173 rankose.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-2dcb24214f8a\"><strong class=\"schema-faq-question\">Kiek nuskaitym\u0173 man reikia galiojan\u010diam A\/B testui?<\/strong> <p class=\"schema-faq-answer\">Nor\u0117dami pasiekti statistin\u012f reik\u0161mingum\u0105, tur\u0117tum\u0117te siekti bent 200 unikali\u0173 nuskaitym\u0173 vienam variantui. Taip pat rekomenduojama vykdyti test\u0105 bent dvi savaites, kad b\u016bt\u0173 atsi\u017evelgta \u012f vartotoj\u0173 elgsenos svyravimus skirtingomis savait\u0117s dienomis.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-ad45fd70fee5\"><strong class=\"schema-faq-question\">Kokie rodikliai yra svarbiausi analizuojant QR A\/B test\u0105?<\/strong> <p class=\"schema-faq-answer\">While total scans tell you the overall volume, unique scans are more important for understanding reach. You should also monitor the conversion rate \u2013 the percentage of people who scanned the code and then completed the desired action on your landing page \u2013 to measure true ROI. To start optimizing your own campaigns and turn physical touchpoints into digital conversions, use a link QR code generator to create your first set of testable, branded codes.<\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>Pagerinkite QR kodo konversijas A\/B testavimu. I\u0161mokite optimizuoti vizualin\u012f dizain\u0105, raginimo veikti prane\u0161imus ir strategin\u012f i\u0161d\u0117stym\u0105, naudodami duomenis, kad maksimaliai padidintum\u0117te savo rinkodaros IG.<\/p>","protected":false},"author":17,"featured_media":50619,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2635],"tags":[],"class_list":["post-40761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Guidelines for Improving QR Code Conversions with A\/B Testing<\/title>\n<meta name=\"description\" content=\"Improve QR code conversions with A\/B testing. 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Learn to optimize visual design, CTA messaging, and strategic placement using data to maximize your marketing ROI.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pageloot.com\/lt\/blog\/how-ab-testing-improves-qr-code-conversions\/\" \/>\n<meta property=\"og:site_name\" content=\"Pageloot\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pageloot\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-03T03:32:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-22T13:17:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/photorealistic-lifestyle-marketing-scene-in-a-modern-retail-environment-a-shopp-4608-ecc32103f537.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1408\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Siim T\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:site\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Siim T\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minut\u0117s\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/\"},\"author\":{\"name\":\"Siim T\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\"},\"headline\":\"Guidelines for Improving QR Code Conversions with A\\\/B Testing\",\"datePublished\":\"2025-07-03T03:32:39+00:00\",\"dateModified\":\"2026-04-22T13:17:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/\"},\"wordCount\":1094,\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/photorealistic-lifestyle-marketing-scene-in-a-modern-retail-environment-a-shopp-4608-ecc32103f537.webp\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"lt\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/\",\"name\":\"Guidelines for Improving QR Code Conversions with A\\\/B Testing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/how-ab-testing-improves-qr-code-conversions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/photorealistic-lifestyle-marketing-scene-in-a-modern-retail-environment-a-shopp-4608-ecc32103f537.webp\",\"datePublished\":\"2025-07-03T03:32:39+00:00\",\"dateModified\":\"2026-04-22T13:17:35+00:00\",\"description\":\"Improve QR code conversions with A\\\/B testing. 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To start optimizing your own campaigns and turn physical touchpoints into digital conversions, use a link QR code generator to create your first set of testable, branded codes.","inLanguage":"lt"},"inLanguage":"lt"}]}},"_links":{"self":[{"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/posts\/40761","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/comments?post=40761"}],"version-history":[{"count":7,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/posts\/40761\/revisions"}],"predecessor-version":[{"id":52834,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/posts\/40761\/revisions\/52834"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/media\/50619"}],"wp:attachment":[{"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/media?parent=40761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/categories?post=40761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pageloot.com\/lt\/wp-json\/wp\/v2\/tags?post=40761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}