{"id":3051,"date":"2019-04-23T22:38:13","date_gmt":"2019-04-23T22:38:13","guid":{"rendered":"https:\/\/pageloot.com\/?p=3051"},"modified":"2026-10-21T05:54:13","modified_gmt":"2026-10-21T05:54:13","slug":"newspapers-and-magazines","status":"publish","type":"post","link":"https:\/\/pageloot.com\/lt\/qr-codes-on\/newspapers-and-magazines\/","title":{"rendered":"Kaip naudoti QR kodus laikra\u0161\u010diuose ir \u017eurnaluose"},"content":{"rendered":"<p class=\"wp-block-paragraph\">QR kodas laikra\u0161\u010dio ar \u017eurnalo reklamoje nukreipia skaitytojus nuo spausdinto puslapio \u012f svetain\u0119, vaizdo \u012fra\u0161\u0105, kupon\u0105 ar PDF. Nor\u0117dami j\u012f prid\u0117ti: sukurkite kod\u0105, atspausdinkite j\u012f bent 2 x 2 cm (0,8 x 0,8 colio) dyd\u017eio su tu\u0161\u010dia para\u0161te aplink j\u012f, \u0161alia jo \u012fd\u0117kite trump\u0105 kvietim\u0105 veikti ir i\u0161bandykite j\u012f ant tikro popieriaus prie\u0161 spausdinim\u0105. \u0160is vadovas apima kiekvien\u0105 QR kod\u0173 spausdintoms reklamoms \u017eurnaluose ir laikra\u0161\u010diuose \u017eingsn\u012f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Greiti atsakymai apie laikra\u0161\u010di\u0173 ir \u017eurnal\u0173 QR kodus<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Dydis:<\/strong> ma\u017eiausiai 2 x 2 cm (0,8 x 0,8 colio). Daugumai \u017eurnal\u0173 reklam\u0173 naudokite 3\u20134 cm (1,2\u20131,6 colio), o laikra\u0161\u010di\u0173 spaudai \u2013 \u0161iek tiek daugiau.<\/li>\n<li><strong>Tylioji zona:<\/strong> i\u0161laikykite tu\u0161\u010di\u0105 para\u0161t\u0119 bent keturi\u0173 moduli\u0173 (ma\u017e\u0173 kvadrat\u0117li\u0173) i\u0161 kiekvienos pus\u0117s.<\/li>\n<li><strong>Spalvos:<\/strong> tamsus kodas ant \u0161viesaus, vientiso fono. Juodas ant balto yra saugiausias pasirinkimas.<\/li>\n<li><strong>Vieta:<\/strong> vidurin\u0117 arba apatin\u0117 reklamos dalis, toliau nuo lenkimo ar nugar\u0117l\u0117s.<\/li>\n<li><strong>Kodo tipas:<\/strong> dinaminis kodas, jei reklama rodoma kelias savaites arba norite nuskaitymo statistikos. Statinio kodo pakanka vienkartinei nuorodai, kuri niekada nepasikeis.<\/li>\n<li><strong>Prie\u0161 spausdinant:<\/strong> nuskaitykite bandom\u0105j\u012f atspaud\u0105 ant tikro popieriaus bent vienu iPhone ir vienu Android telefonu.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Kod\u0117l spausdinta \u017einiasklaida vis dar veikia su QR kodu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Laikra\u0161\u010di\u0173 ir \u017eurnal\u0173 skaitytojai sul\u0117t\u0117ja ir skaito. Spausdinta reklama taip pat suteikia erdv\u0117s paai\u0161kinti, k\u0105 kodas veikia ir kod\u0117l skaitytojas tur\u0117t\u0173 j\u012f nuskaityti. Eilut\u0117, tokia kaip \u201eNuskaitykite, kad pa\u017ei\u016br\u0117tum\u0117te recepto vaizdo \u012fra\u0161\u0105\u201c, pasako skaitytojui, kas vyks toliau, ko plikas kodas nepasako.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Maisto, leidybos, \u0161vietimo, ma\u017emenin\u0117s prekybos ir vietin\u0117s paslaugos \u2013 visos naudoja spaud\u0105. QR kodas sujungia t\u0105 auditorij\u0105 su j\u016bs\u0173 svetaine, vaizdo \u012fra\u0161u, pasi\u016blymu ar program\u0117le, nepra\u0161ant nieko vesti URL.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Sujunkite savo spausdintas reklamas su skaitmenin\u0117mis kampanijomis<\/strong> Naudoti <a href=\"https:\/\/pageloot.com\/lt\/link-qr-code-generator\/\">Nuorodos QR kodo generatorius<\/a> sukurti QR kod\u0105 bet kuriam URL, paruo\u0161t\u0105 \u012fd\u0117ti \u012f j\u016bs\u0173 kit\u0105 laikra\u0161\u010dio ar \u017eurnalo reklam\u0105.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">K\u0105 susieti su \u017eurnalo QR kodu ar laikra\u0161\u010dio QR kodu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nuspr\u0119skite, k\u0105 kodas veiks, prie\u0161 kurdami reklam\u0105. Paskirtis nulemia kvietim\u0105 veikti, dyd\u012f ir pozicij\u0105 puslapyje.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Svetain\u0117 arba nukreipimo puslapis:<\/strong> kampanijos puslapis, produkto puslapis arba registracijos forma, sukurta su <a href=\"https:\/\/pageloot.com\/lt\/link-qr-code-generator\/\">Nuorodos QR kodo generatorius<\/a><\/li>\n<li><strong>PDF dokumentas:<\/strong> katalogas, meniu, spaudos rinkinys ar priedas, sukurta su <a href=\"https:\/\/pageloot.com\/lt\/pdf-qr-code-generator\/\">PDF QR kodo generatorius<\/a><\/li>\n<li><strong>Vaizdo \u012fra\u0161as:<\/strong> produkto vaizdo \u012fra\u0161as, receptas ar interviu, sukurtas su <a href=\"https:\/\/pageloot.com\/lt\/youtube-qr-code-generator\/\">YouTube QR kodo generatorius<\/a><\/li>\n<li><strong>Tik spausdinimui skirtas kuponas:<\/strong> pasi\u016blymas, kur\u012f gali pasinaudoti tik \u0161io numerio skaitytojai, sukurtas su <a href=\"https:\/\/pageloot.com\/lt\/coupon-qr-code-generator\/\">Kupon\u0173 QR kodo generatorius<\/a><\/li>\n<li><strong>Garsas:<\/strong> \u017eurnalisto interviu MP3 arba tinklalaid\u0117s segmentas<\/li>\n<li><strong>Socialinis profilis arba kontaktiniai duomenys:<\/strong> kodas \u0161alia ra\u0161ytojo vardo, kad skaitytojai gal\u0117t\u0173 sekti arba susisiekti su bendraautoriu<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Real\u016bs pavyzd\u017eiai: maisto \u017eurnalas gali susieti recepto i\u0161klotin\u0119 su viso recepto vaizdo \u012fra\u0161u. Skelbimas laikra\u0161tyje gali nurodyti nekilnojamojo turto s\u0105ra\u0161\u0105 su nuotraukomis. Vietin\u0117 parduotuv\u0117 gali atspausdinti kupono kod\u0105 savaitiniame laikra\u0161tyje ir suskai\u010diuoti, kiek \u017emoni\u0173 juo pasinaudoja. Kuo greitesnis ir aktualesnis nuskaitymo rezultatas, tuo daugiau nuskaitym\u0173 gausite.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kaip prid\u0117ti QR kod\u0105 prie laikra\u0161\u010dio ar \u017eurnalo reklamos<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Atidaryk <a href=\"https:\/\/pageloot.com\/lt\/qr-code-generator\/\">QR kodo generatorius<\/a> ir pasirinkite tip\u0105: nuoroda, PDF, vaizdo \u012fra\u0161as arba kuponas.<\/li>\n<li>\u012eveskite paskirties viet\u0105. Naudokite trump\u0105, galutin\u012f URL. Ilgesni URL sukuria tankesn\u012f kod\u0105, kuriam reikia daugiau vietos spaudinyje.<\/li>\n<li>Pasirinkite tamsi\u0105 kodo spalv\u0105 ir \u0161vies\u0173 fon\u0105. Prid\u0117kite logotip\u0105 tik tada, jei kodas lieka lengvai nuskaitomas. Ned\u0117kite logotipo ant ma\u017eo laikra\u0161tinio kodo.<\/li>\n<li>Atsisi\u0173skite vektorin\u012f fail\u0105 (SVG arba PDF) spausdintuvui. Jei vektorinis failas ne\u012fmanomas, PNG tur\u0117t\u0173 b\u016bti bent 1000 px plo\u010dio.<\/li>\n<li>\u012ed\u0117kite kod\u0105 \u012f reklamos i\u0161d\u0117stym\u0105 2 x 2 cm ar didesniu formatu, palikdami tu\u0161\u010di\u0105 rami\u0105 zon\u0105 aplink j\u012f.<\/li>\n<li>\u0160alia kodo prid\u0117kite raginim\u0105 veikti, kuriame nurodyta, k\u0105 skaitytojas gaus.<\/li>\n<li>Papra\u0161ykite leidyklos ar spausdintuvo pateikti pavyzd\u012f, tada nuskaitykite j\u012f keliais telefonais prie\u0161 galutin\u012f tira\u017e\u0105.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Kaip sukurti QR kod\u0105, kuris b\u016bt\u0173 nuskaitomas<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Vizualiai pa\u017eym\u0117kite kod\u0105 prek\u0117s \u017eenklu<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Paprastas juodas kodas \u012fsilieja \u012f puslap\u012f. Prek\u0117s \u017eenklo spalvos ir nedidelis logotipas centre parodo skaitytojams, kam priklauso kodas. Naudokite <a href=\"https:\/\/pageloot.com\/lt\/qr-code-generator\/\">QR kodo generatorius<\/a> nor\u0117dami nustatyti spalvas, prid\u0117ti logotip\u0105 ir pasirinkti form\u0105, kuri tinka j\u016bs\u0173 reklamos i\u0161d\u0117stymui.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I\u0161laikykite stipr\u0173 kontrast\u0105. Kodo moduliai turi b\u016bti daug tamsesni u\u017e fon\u0105. Juoda ant balto yra patikimiausia. Neatvirk\u0161tinkite spalv\u0173 (\u0161viesus kodas ant tamsaus fono) ir ned\u0117kite kodo ant nuotraukos ar ra\u0161to.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Rinkit\u0117s dinamin\u012f, o ne statin\u012f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A <a href=\"https:\/\/pageloot.com\/lt\/dynamic-qr-code-generator\/\">dinaminis QR kodas<\/a> saugo trump\u0105 nukreipimo nuorod\u0105, o ne galutin\u012f adres\u0105. Galite pakeisti, kurioje vietoje kodas nukreipia po t\u016bkstan\u010di\u0173 kopij\u0173 atspausdinimo, ir atspausdintas kodas lieka toks pat. Dinaminiai kodai taip pat rodo nuskaitymo statistik\u0105: kada, kur ir kokiu \u012frenginiu \u017emon\u0117s nuskaityta. Su\u017einokite daugiau apie <a href=\"https:\/\/pageloot.com\/lt\/how-to\/edit-qr-codes\/\">kaip redaguoti QR kodus<\/a> po spausdinimo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Statinis kodas yra pakankamas, kai nuoroda niekada nesikeis ir jums nereikia statistikos, pavyzd\u017eiui, nuolatin\u0117 nuoroda \u012f j\u016bs\u0173 pagrindin\u012f puslap\u012f. Reklamai, kuri veikia kelias savaites, arba reklamai, kurios pasi\u016blymas gali baigtis, dinaminis kodas yra vertas. Statinis kodas niekada nepasibaigia. Dinaminis kodas pagal m\u0117nesio ar met\u0173 plan\u0105 nustoja veikti, kai planas baigiasi, tod\u0117l laikykite plan\u0105 aktyv\u0173, kol leidimas yra cirkuliacijoje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dinaminiai kodai turi 14 dien\u0173 nemokam\u0105 bandom\u0105j\u012f laikotarp\u012f. Per\u017ei\u016br\u0117kite planus \u010dia: <a href=\"https:\/\/pageloot.com\/lt\/pricing\/\">pageloot.com\/pricing<\/a>.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Atnaujinkite savo skelbimus be perspausdinimo<\/strong> Tas <a href=\"https:\/\/pageloot.com\/lt\/dynamic-qr-code-generator\/\">Dinaminis QR kodo generatorius<\/a> leid\u017eia bet kuriuo metu pakeisti paskirties URL ir matyti nuskaitymus pagal dat\u0105, viet\u0105 ir \u012frenginio tip\u0105.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Para\u0161ykite ai\u0161k\u0173 raginim\u0105 veikti<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160alia kodo \u012fd\u0117kite vien\u0105 trump\u0105 eilut\u0119, kuri nurodo, k\u0105 skaitytojas gaus. \u201eNuskaitykite, kad \u017ei\u016br\u0117tum\u0117te recepto vaizdo \u012fra\u0161\u0105\u201c arba \u201eNuskaitykite, kad gautum\u0117te skaitytojo nuolaid\u0105\u201c veikia. \u201eNuskaitykite \u010dia\u201c nieko nesako. Jei skaitytojas ne\u017eino, kas yra u\u017e kodo, dauguma j\u012f praleis.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Optimizuokite paskirties viet\u0105 mobiliesiems<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kiekvienas skaitytojas, nuskaitydamas atspausdint\u0105 kod\u0105, atsiduria telefone. Puslapis turi greitai \u012fkelti, tilpti \u012f ma\u017e\u0105 ekran\u0105 ir rodyti pasi\u016blym\u0105 vir\u0161uje. Prie\u0161 spausdinant, i\u0161bandykite vis\u0105 keli\u0105 nuo nuskaitymo iki nukreipimo puslapio tiek iOS, tiek Android \u012frenginiuose.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">QR kod\u0173 i\u0161d\u0117stymo ir dyd\u017eio gair\u0117s \u017eurnaluose ir laikra\u0161\u010diuose<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dydis, i\u0161d\u0117stymas ir popierius lemia, ar kodas nuskenuojamas. Tai yra pagrindin\u0117s taisykl\u0117s.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/print-qr-guidelines-d8534d-42f62ebd1211.webp\" alt=\"Spausdint\u0173 QR kod\u0173 gair\u0117s\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Ma\u017eiausias dydis<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Atspausdinkite kod\u0105 bent <strong>2 x 2 cm (apie 0.8 x 0.8 coli\u0173)<\/strong>. Veikiantis dydis daugumai \u017eurnal\u0173 skelbim\u0173 yra nuo 1.2 iki 1.6 coli\u0173 (nuo 30 iki 40 mm). Tankiems kodams, su ilgais URL, reikia daugiau vietos. \u017dr. <a href=\"https:\/\/pageloot.com\/lt\/blog\/qr-code-sizing-for-different-print-materials\/\">QR kodo dyd\u017eio gair\u0117s skirtingoms spausdinimo med\u017eiagoms<\/a> formatui skirt\u0173 patarim\u0173.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Laikra\u0161\u010dio popierius prie\u0161 blizg\u0173 \u017eurnalo popieri\u0173<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Laikra\u0161\u010dio popierius yra por\u0117tas ir sugeria ra\u0161al\u0105, tod\u0117l smulkios detal\u0117s atrodo \u0161velnios, o kodas gali atrodyti tamsesnis ir labiau i\u0161siliej\u0119s nei ekrane. Naudokite didesn\u012f kod\u0105 (3 cm ar daugiau), paprast\u0105 kvadrato formos dizain\u0105, be logotipo centre ir grynai juod\u0105 ant balto fono. Blizgus \u017eurnal\u0173 popierius spausdina ry\u0161kiau, ta\u010diau atspind\u017eiai gali apsunkinti nuskaitym\u0105. Papra\u0161ykite matin\u0117s srities aplink kod\u0105, jei leid\u0117jas gali tai padaryti. \u0160ie dyd\u017eiai yra saugus pradinis ta\u0161kas. J\u016bs\u0173 bandomasis spaudinys nuspr\u0119s galutin\u012f dyd\u012f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tylioji zona<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Palikite tu\u0161\u010di\u0105 bent keturi\u0173 moduli\u0173 para\u0161t\u0119 i\u0161 vis\u0173 pusi\u0173. \u0160i para\u0161t\u0117 leid\u017eia kamerai aptikti kod\u0105. Neleiskite, kad tekstas, nuotraukos ar r\u0117meliai patekt\u0173 \u012f j\u0105.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">I\u0161d\u0117stymas puslapyje<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u012ed\u0117kite kod\u0105 \u012f vidurin\u0119 arba apatin\u0119 skelbimo dal\u012f, kur skaitytojas gali laikyti puslap\u012f ir nukreipti telefon\u0105. Kampus lengva praleisti. Laikykite kod\u0105 atokiau nuo \u017eurnalo nugar\u0117l\u0117s ar sulenkimo vietos, nes sulenkimas j\u012f i\u0161kraipo. Ned\u0117kite kodo ant puslapio kra\u0161to, kuris bus apkarpytas. \u017di\u016br\u0117kite <a href=\"https:\/\/pageloot.com\/lt\/blog\/ultimate-guide-to-qr-code-placement-in-marketing\/\">geriausi\u0105 praktik\u0105, kaip i\u0161d\u0117styti QR kodus rinkodaroje<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Spausdinimo kokyb\u0117<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Si\u0173skite spausdintojui vektorin\u012f fail\u0105 (SVG, PDF arba EPS), kad kodas i\u0161likt\u0173 ry\u0161kus bet kokiu dyd\u017eiu. Ma\u017eos rai\u0161kos kodas yra da\u017eniausia atspausdinto kodo nes\u0117km\u0117s prie\u017eastis. \u017di\u016br\u0117kite <a href=\"https:\/\/pageloot.com\/lt\/blog\/how-printing-techniques-impact-qr-code-scannability\/\">kaip spausdinimo technikos veikia QR kodo nuskaitomum\u0105<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Visada i\u0161bandykite prie\u0161 spausdinim\u0105<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Nuskaitykite bandom\u0105j\u012f spaudin\u012f jo galutiniu dyd\u017eiu, ant tikro popieriaus, keliais telefonais, dienos \u0161viesoje ir kambario ap\u0161vietime. Kodas, kuris nuskaitomas monitoriuje, gali neveikti ant popieriaus. \u017di\u016br\u0117kite <a href=\"https:\/\/pageloot.com\/lt\/blog\/best-practices-for-qr-code-readability\/\">geriausia praktika QR kodo skaitomumui<\/a> s\u0105ra\u0161\u0105.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nenuskaito? Patikrinkite \u0161ias prie\u017eastis<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Per ma\u017eas:<\/strong> ma\u017eesnis nei 2 cm arba ma\u017eesnis, nei leid\u017eia bandomasis spaudinys. Padidinkite j\u012f.<\/li>\n<li><strong>N\u0117ra ramios zonos:<\/strong> tekstas ar paveiksl\u0117liai lie\u010dia kod\u0105. Prid\u0117kite tu\u0161\u010di\u0105 para\u0161t\u0119.<\/li>\n<li><strong>Ma\u017eas kontrastas arba apverstos spalvos:<\/strong> naudokite tams\u0173 kod\u0105 \u0161viesiame fone.<\/li>\n<li><strong>Kodas ant lenkimo vietos:<\/strong> patraukite j\u012f nuo nugar\u0117l\u0117s.<\/li>\n<li><strong>Ra\u0161alo i\u0161siliejimas ant laikra\u0161\u010dio popieriaus:<\/strong> padidinkite kod\u0105 ir pa\u0161alinkite logotip\u0105.<\/li>\n<li><strong>Tankus kodas:<\/strong> sutrumpinkite URL arba naudokite dinamin\u012f kod\u0105, kuris turi trump\u0105 nuorod\u0105 ir retesn\u012f ra\u0161t\u0105.<\/li>\n<li><strong>Neveikianti nuoroda:<\/strong> dinaminis kodas, kurio planas pasibaig\u0119s, arba pa\u0161alintas paskirties puslapis.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Kaip sekti ir matuoti j\u016bs\u0173 spausdint\u0105 QR kampanij\u0105<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Spausdintin\u0119 reklam\u0105 sunku i\u0161matuoti. Kai skaitytojas pamato reklam\u0105 ir v\u0117liau \u012fveda j\u016bs\u0173 adres\u0105, j\u016bs ne\u017einote, ar reklama suk\u0117l\u0117 apsilankym\u0105. Nuskaitytas kodas jums pasako.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/magazine-qr-analytics-1be624-3c6f7f430b0e.webp\" alt=\"QR kampanijos analiz\u0117\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Su <a href=\"https:\/\/pageloot.com\/lt\/dynamic-qr-code-generator\/\">dinaminiai QR kodai<\/a> galite matyti:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Visas nuskaitym\u0173 skai\u010dius ir unikal\u016bs nuskaitymai:<\/strong> kiek kart\u0173 kodas buvo panaudotas<\/li>\n<li><strong>Nuskaitymo data ir laikas:<\/strong> kuris leidimas ar diena dav\u0117 daugiausiai nuskaitym\u0173<\/li>\n<li><strong>Vieta:<\/strong> kurie regionai atsak\u0117<\/li>\n<li><strong>\u012erenginio tipas:<\/strong> iOS arba Android, kuri padeda jums patikrinti mobili\u0105j\u0105 svetain\u0119<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Sukurkite po vien\u0105 kod\u0105 kiekvienam leidiniui, numeriui ar reklamos vietai. Tada gal\u0117site palyginti pavadinimus ir pozicijas. Detalumo lygis priklauso nuo j\u016bs\u0173 plano. Su\u017einokite daugiau apie <a href=\"https:\/\/pageloot.com\/lt\/blog\/how-qr-codes-track-print-ad-engagement\/\">kaip QR kodai seka spausdint\u0173 skelbim\u0173 \u012fsitraukim\u0105<\/a> ir <a href=\"https:\/\/pageloot.com\/lt\/blog\/how-qr-codes-connect-print-and-digital-marketing\/\">kaip QR kodai sujungia spausdintin\u0119 ir skaitmenin\u0119 rinkodar\u0105<\/a>.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Pamatykite, kas ir kada nuskaito<\/strong> Sekite nuskaitymus pagal dat\u0105, viet\u0105 ir \u012frengin\u012f naudodami \u201ePageloot\u201c <a href=\"https:\/\/pageloot.com\/lt\/dynamic-qr-code-generator\/\">Dinaminis QR kodo generatorius<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Visk\u0105 sud\u0117jus<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">QR kodas laikra\u0161tyje ar \u017eurnale veikia, kai skaitytojas gauna ka\u017ek\u0105, kas verta nuskaitymo: vaizdo \u012fra\u0161\u0105, pasi\u016blym\u0105 ar informacij\u0105, kuri netelpa puslapyje. Padarykite kod\u0105 pakankamai didel\u012f, palikite tu\u0161\u010di\u0105 kra\u0161tin\u0119, paai\u0161kinkite j\u012f viena eilute ir i\u0161bandykite ant tikro popieriaus.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Naudokite dinamin\u012f kod\u0105, jei norite pakeisti paskirties viet\u0105 arba matyti rezultatus. Naudokite statin\u012f kod\u0105 nuolatinei nuorodai.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Daugiau apie spausdinim\u0105, \u017er. <a href=\"https:\/\/pageloot.com\/lt\/how-to\/use-qr-codes-in-print-media\/\">kaip naudoti QR kodus spausdintin\u0117je \u017einiasklaidoje<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Da\u017eniausiai u\u017eduodami klausimai<\/h2>\n\n\n\n<div class=\"schema-faq\"><div class=\"schema-faq-section\" id=\"faq-question-0bde87feeccb\"><strong class=\"schema-faq-question\">Kokio dyd\u017eio tur\u0117t\u0173 b\u016bti QR kodas \u017eurnalo ar laikra\u0161\u010dio skelbime?<\/strong> <p class=\"schema-faq-answer\">Spausdinkite kod\u0105 bent 2 x 2 cm (apie 0,8 x 0,8 colio). Daugeliui \u017eurnal\u0173 skelbim\u0173 saugiau yra 3\u20134 cm (1,2\u20131,6 colio). Ant laikra\u0161tinio popieriaus darykite didesn\u012f, nes ra\u0161alas i\u0161sisklaido popieriuje. Visada i\u0161bandykite bandom\u0105j\u012f atspaud\u0105.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-a7b9f430c59f\"><strong class=\"schema-faq-question\">Ar tur\u0117\u010diau naudoti dinamin\u012f ar statin\u012f QR kod\u0105 spausdintin\u0117je kampanijoje?<\/strong> <p class=\"schema-faq-answer\">Naudokite dinamin\u012f kod\u0105, jei skelbimas rodomas ilgai, pasi\u016blymas gali keistis arba norite gauti nuskaitymo statistik\u0105, pvz., dat\u0105, viet\u0105 ir \u012frengin\u012f. Paskirties viet\u0105 galite redaguoti po spausdinimo. Naudokite statin\u012f kod\u0105 nuolatinei nuorodai, kurios niekada nereik\u0117s keisti. Statiniai kodai negalioja.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-b20720c01444\"><strong class=\"schema-faq-question\">Kur tur\u0117\u010diau patalpinti QR kod\u0105 \u017eurnalo ar laikra\u0161\u010dio reklamoje?<\/strong> <p class=\"schema-faq-answer\">Pad\u0117kite j\u012f skelbimo viduryje arba apatin\u0117je dalyje. Venkite kamp\u0173, lenkimo ir \u017eurnalo nugar\u0117l\u0117s. Aplink j\u012f palikite tu\u0161\u010di\u0105 bent keturi\u0173 moduli\u0173 para\u0161t\u0119 ir prid\u0117kite trump\u0105 raginim\u0105 veikti.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-880270bca103\"><strong class=\"schema-faq-question\">Ar galite \u012fd\u0117ti QR kod\u0105 \u012f laikra\u0161t\u012f?<\/strong> <p class=\"schema-faq-answer\">Taip. Laikra\u0161\u010di\u0173 skelbimai, smulk\u016bs skelbimai ir straipsniai gali tur\u0117ti QR kod\u0105. Naudokite didesn\u012f dyd\u012f, tams\u0173 ra\u0161al\u0105 ant \u0161viesaus fono ir be logotipo, nes laikra\u0161\u010dio popierius sugeria ra\u0161al\u0105 ir su\u0161velnina smulkias detales.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-2b7d9fa3c440\"><strong class=\"schema-faq-question\">Kaip sekti nuskaitymus i\u0161 \u017eurnalo QR kodo?<\/strong> <p class=\"schema-faq-answer\">Naudokite dinamin\u012f QR kod\u0105. Jis rodo, kada, kur ir kokiu \u012frenginiu \u017emon\u0117s skenavo. Kiekvienam \u017eurnalui, leidiniui ar reklamai duokite atskir\u0105 kod\u0105, kad gal\u0117tum\u0117te juos palyginti. Pageloot dinaminiai kodai turi 14 dien\u0173 nemokam\u0105 bandom\u0105j\u012f laikotarp\u012f.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-6a40987fe26e\"><strong class=\"schema-faq-question\">\u012e k\u0105 tur\u0117t\u0173 vesti QR kodas spausdintoje reklamoje?<\/strong> <p class=\"schema-faq-answer\">Puslapis, pritaikytas mobiliesiems \u012frenginiams, kuriame pateikiama tai, kas buvo pa\u017ead\u0117ta kvietime atlikti veiksm\u0105, pvz., vaizdo \u012fra\u0161as, kuponas ar produkto puslapis. Nenukreipkite \u012f bendr\u0105j\u012f pagrindin\u012f puslap\u012f.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-9a2f9253c4d6\"><strong class=\"schema-faq-question\">Kod\u0117l mano QR kodas nenuskaitomas \u017eurnalo puslapyje?<\/strong> <p class=\"schema-faq-answer\">\u012eprastos prie\u017eastys yra per ma\u017eas kodas, aplink j\u012f n\u0117ra tu\u0161\u010dios para\u0161t\u0117s, \u017eemas kontrastas, pad\u0117jimas ant lankstymo vietos arba ma\u017eos rai\u0161kos paveiksl\u0117lis. I\u0161bandykite maket\u0105 ant tikro popieriaus su keliais telefonais.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-51ec5fb5f806\"><strong class=\"schema-faq-question\">Ar spausdinti QR kodai nustoja galioti?<\/strong> <p class=\"schema-faq-answer\">Statinis kodas negalioja. Dinaminis kodas su m\u0117nesiniu ar metiniu planu tampa neaktyvus pasibaigus planui, tod\u0117l palaikykite plan\u0105 aktyv\u0173, kol leidimas yra cirkuliacijoje.<\/p> <\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Paverskite spaudos reklam\u0105 skaitmenine s\u0105veika su QR kodais laikra\u0161\u010diams ir \u017eurnalams. Geriausia praktika dizainui, dyd\u017eiui ir nuskaitym\u0173 sekimui.<\/p>","protected":false},"author":17,"featured_media":54413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-3051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-codes-on"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Use QR Codes in Newspapers and Magazines<\/title>\n<meta name=\"description\" content=\"Turn print ads into digital interactions with QR codes for newspapers and magazines. Learn best practices for design, sizing, and tracking scan performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pageloot.com\/lt\/qr-codes-on\/newspapers-and-magazines\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use QR Codes in Newspapers and Magazines\" \/>\n<meta property=\"og:description\" content=\"Turn print ads into digital interactions with QR codes for newspapers and magazines. Learn best practices for design, sizing, and tracking scan performance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pageloot.com\/lt\/qr-codes-on\/newspapers-and-magazines\/\" \/>\n<meta property=\"og:site_name\" content=\"Pageloot\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pageloot\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-23T22:38:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-21T05:54:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/life-style-reading-c15aef-aee7286cc9c7.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Siim T\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:site\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Siim T\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minut\u0117s\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/\"},\"author\":{\"name\":\"Siim T\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\"},\"headline\":\"How to Use QR Codes in Newspapers and Magazines\",\"datePublished\":\"2019-04-23T22:38:13+00:00\",\"dateModified\":\"2026-10-21T05:54:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/\"},\"wordCount\":2122,\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/life-style-reading-c15aef-aee7286cc9c7.webp\",\"articleSection\":[\"Use cases\"],\"inLanguage\":\"lt\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/\",\"name\":\"How to Use QR Codes in Newspapers and Magazines\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/qr-codes-on\\\/newspapers-and-magazines\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/life-style-reading-c15aef-aee7286cc9c7.webp\",\"datePublished\":\"2019-04-23T22:38:13+00:00\",\"dateModified\":\"2026-10-21T05:54:13+00:00\",\"description\":\"Turn print ads into digital interactions with QR codes for newspapers and magazines. 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