{"id":40676,"date":"2025-06-28T04:29:21","date_gmt":"2025-06-28T04:29:21","guid":{"rendered":"https:\/\/staging.pageloot.com\/uncategorized\/ultimate-guide-to-ab-testing-qr-code-campaigns\/"},"modified":"2026-04-22T13:17:35","modified_gmt":"2026-04-22T13:17:35","slug":"ultimate-guide-to-ab-testing-qr-code-campaigns","status":"publish","type":"post","link":"https:\/\/pageloot.com\/ja\/blog\/ultimate-guide-to-ab-testing-qr-code-campaigns\/","title":{"rendered":"\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u305f\u3081\u306eQR\u30b3\u30fc\u30c9\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306eA\/B\u30c6\u30b9\u30c8\u65b9\u6cd5"},"content":{"rendered":"<p 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Days\u300d\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e2d\u306b\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u9014\u4e2d\u3067\u8abf\u6574\u3092\u884c\u3046\u3060\u3051\u3067\u3001\u30b9\u30ad\u30e3\u30f3\u901a\u904e\u7387\u309215%\u5411\u4e0a\u3055\u305b\u307e\u3057\u305f\u3002\u540c\u69d8\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u5316\u3055\u308c\u305fQR\u30b3\u30fc\u30c9\u306f\u3001\u6a19\u6e96\u7684\u306a\u767d\u9ed2\u30d0\u30fc\u30b8\u30e7\u30f3\u3088\u308a\u3082\u6700\u592780%\u591a\u304f\u306e\u30b9\u30ad\u30e3\u30f3\u3092\u5f15\u304d\u4ed8\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u7f8e\u5b66\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u4fe1\u983c\u3068\u53c2\u52a0\u306b\u76f4\u63a5\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u3092\u8a3c\u660e\u3057\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u6210\u529f\u3059\u308b\u5b9f\u9a13\u3092\u884c\u3046\u306b\u306f\u3001\u4e00\u5ea6\u306b1\u3064\u306e\u5909\u6570\u3092\u5206\u96e2\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30c7\u30b6\u30a4\u30f3\u3068\u7269\u7406\u7684\u306a\u5834\u6240\u3092\u540c\u6642\u306b\u5909\u66f4\u3059\u308b\u3068\u3001\u3069\u306e\u5909\u66f4\u304c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u5909\u52d5\u3092\u5f15\u304d\u8d77\u3053\u3057\u305f\u306e\u304b\u304c\u5206\u304b\u308a\u307e\u305b\u3093\u3002\u8996\u899a\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u3068\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306f\u3001\u30b9\u30ad\u30e3\u30f3\u53ef\u80fd\u6027\u306e\u57fa\u76e4\u3068\u306a\u308a\u307e\u3059\u3002\u6a19\u6e96\u7684\u306a\u30b3\u30fc\u30c9\u3068 <a href=\"https:\/\/pageloot.com\/ja\/qr-code-generator-with-logo\/\">\u30ed\u30b4\u4ed8\u304dQR\u30b3\u30fc\u30c9<\/a> 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<a href=\"https:\/\/pageloot.com\/ja\/blog\/mobile-qr-code-landing-pages-best-practices\/\">\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8<\/a> \u3092\u30c6\u30b9\u30c8\u3057\u3066\u3001\u8fc5\u901f\u306b\u30ed\u30fc\u30c9\u3055\u308c\u3001\u5373\u5ea7\u306b\u4fa1\u5024\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u30c6\u30b9\u30c8\u6226\u7565\u3092\u6700\u9069\u5316\u3059\u308b\uff1a<\/strong> \u3092\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002 <a href=\"https:\/\/pageloot.com\/ja\/dynamic-qr-code-generator\/\">\u30c0\u30a4\u30ca\u30df\u30c3\u30afQR\u30b3\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30bf\u30fc<\/a> \u8ffd\u8de1\u53ef\u80fd\u306a\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3057\u3001\u7d20\u6750\u3092\u518d\u5370\u5237\u3059\u308b\u3053\u3068\u306a\u304f\u3001\u76ee\u7684\u5730\u3084\u30c7\u30b6\u30a4\u30f3\u3092\u66f4\u65b0\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">QR A\/B\u30c6\u30b9\u30c8\u306e\u30b9\u30c6\u30c3\u30d7\u30d0\u30a4\u30b9\u30c6\u30c3\u30d7\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u5b9f\u9a13\u3092\u8a2d\u5b9a\u3059\u308b\u306b\u306f <a href=\"https:\/\/pageloot.com\/ja\/blog\/dynamic-qr-codes-vs-static-which-works-better-in-ab-testing\/\">\u30c0\u30a4\u30ca\u30df\u30c3\u30afQR\u30b3\u30fc\u30c9<\/a>. \u304c\u5fc5\u8981\u3067\u3059\u3002\u9759\u7684\u30b3\u30fc\u30c9\u3068\u306f\u7570\u306a\u308a\u3001\u52d5\u7684\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u306f\u3001\u30b9\u30ad\u30e3\u30f3\u30c7\u30fc\u30bf\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u8ffd\u8de1\u3057\u3001\u7d20\u6750\u304c\u5370\u5237\u3055\u308c\u305f\u5f8c\u3067\u3082\u76ee\u7684\u5730\u306eURL\u3092\u7de8\u96c6\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u67d4\u8edf\u6027\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u9014\u4e2d\u306e\u4fee\u6b63\u3084\u53cd\u5fa9\u30c6\u30b9\u30c8\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6700\u521d\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001\u7dcf\u30b9\u30ad\u30e3\u30f3\u6570\u306e\u5897\u52a0\u3084PDF\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u3088\u3046\u306a\u7279\u5b9a\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306e\u4fc3\u9032\u306a\u3069\u3001\u6e2c\u5b9a\u53ef\u80fd\u306a\u76ee\u6a19\u3092\u5b9a\u7fa9\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u76ee\u6a19\u304c\u8a2d\u5b9a\u3055\u308c\u305f\u3089\u3001\u30c6\u30b9\u30c8\u3059\u308b\u5358\u4e00\u306e\u5909\u6570\u3092\u9664\u3044\u3066\u3059\u3079\u3066\u306e\u8981\u7d20\u3092\u540c\u4e00\u306b\u4fdd\u3061\u306a\u304c\u3089\u30012\u3064\u306e\u30e6\u30cb\u30fc\u30af\u306a\u52d5\u7684QR\u30b3\u30fc\u30c9\u3092\u751f\u6210\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u30d0\u30fc\u30b8\u30e7\u30f3A\u306f\u9752\u3044\u30d5\u30ec\u30fc\u30e0\u3092\u7279\u5fb4\u3068\u3057\u3001\u30d0\u30fc\u30b8\u30e7\u30f3B\u306f\u8d64\u3044\u30d5\u30ec\u30fc\u30e0\u3092\u4f7f\u7528\u3059\u308b\u3068\u3044\u3063\u305f\u5177\u5408\u3067\u3059\u3002\u30b9\u30ad\u30e3\u30f3\u5f8c\u306b\u4f55\u304c\u8d77\u3053\u308b\u304b\u3092\u8ffd\u8de1\u3059\u308b\u306b\u306f\u3001 <a href=\"https:\/\/pageloot.com\/ja\/blog\/utm-parameters-for-qr-codes-google-analytics-tips\/\">UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u30fc<\/a> \u3092\u5b9b\u5148URL\u306b\u7d44\u307f\u8fbc\u307f\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u5404\u30d0\u30fc\u30b8\u30e7\u30f3\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u6b63\u78ba\u306b\u533a\u5225\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8cc7\u6599\u3092\u914d\u5e03\u3059\u308b\u6e96\u5099\u304c\u3067\u304d\u305f\u3089\u3001\u6bd4\u8f03\u53ef\u80fd\u306a\u30c6\u30b9\u30c8\u30b0\u30eb\u30fc\u30d7\u3092\u4f7f\u7528\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306f\u3001\u5929\u5019\u3001\u5730\u57df\u306e\u30a4\u30d9\u30f3\u30c8\u3001\u66dc\u65e5\u3054\u3068\u306e\u50be\u5411\u306b\u3088\u3063\u3066\u5f15\u304d\u8d77\u3053\u3055\u308c\u308b\u30d0\u30a4\u30a2\u30b9\u3092\u907f\u3051\u308b\u305f\u3081\u306b\u3001\u540c\u3058\u6642\u671f\u306b\u540c\u69d8\u306e\u74b0\u5883\u306b\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u914d\u7f6e\u3059\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u7d50\u679c\u304c\u5076\u7136\u3067\u306f\u306a\u3044\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u3001\u5c11\u306a\u304f\u3068\u30821\u301c2\u9031\u9593\u3001\u307e\u305f\u306f95%\u306e\u7d71\u8a08\u7684\u6709\u610f\u6c34\u6e96\u306b\u9054\u3059\u308b\u307e\u3067\u7d50\u679c\u3092\u76e3\u8996\u3057\u3066\u304f\u3060\u3055\u3044\u3002.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/clean-vertical-infographic-aspect-ratio-9-16-white-background-with-black-text-6281-27a2fac4878c.webp\" alt=\"QR\u30c6\u30b9\u30c8\u306e\u30b9\u30c6\u30c3\u30d7\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u7d50\u679c\u306e\u6e2c\u5b9a\u3068\u5206\u6790<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30c6\u30b9\u30c8\u671f\u9593\u304c\u5b8c\u4e86\u3057\u305f\u3089\u3001 <a href=\"https:\/\/pageloot.com\/ja\/feature\/analytics\/\">QR\u30b3\u30fc\u30c9\u5206\u6790<\/a> \u3092\u5206\u6790\u3057\u3066\u52dd\u8005\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u306b\u306f\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306e\u91cf\u3068\u3001\u7d50\u679c\u3068\u3057\u3066\u5f97\u3089\u308c\u308b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u8cea\u306e\u4e21\u65b9\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30e6\u30cb\u30fc\u30af\u30b9\u30ad\u30e3\u30f3\u306f\u3001\u30ea\u30d4\u30fc\u30c8\u30e6\u30fc\u30b6\u30fc\u3092\u9664\u5916\u3057\u3001\u5b9f\u969b\u306e\u30ea\u30fc\u30c1\u3092\u3088\u308a\u660e\u78ba\u306b\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001\u7279\u306b\u91cd\u8981\u3067\u3059\u3002.<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table class=\"wp-block-table__content\">\n<thead>\n<tr>\n<th>\u6307\u6a19<\/th>\n<th>\u306a\u305c\u91cd\u8981\u304b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u30e6\u30cb\u30fc\u30af\u30b9\u30ad\u30e3\u30f3\u6570<\/strong><\/td>\n<td>\u500b\u3005\u306e\u30ea\u30fc\u30c1\u3092\u6e2c\u5b9a\u3057\u3001\u30ea\u30d4\u30fc\u30c8\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u9664\u5916\u3057\u307e\u3059\u3002.<\/td>\n<\/tr>\n<tr>\n<td><strong>\u30b9\u30ad\u30e3\u30f3\u901a\u904e\u7387 (STR)<\/strong><\/td>\n<td>\u30b3\u30fc\u30c9\u3092\u898b\u3066\u30b9\u30ad\u30e3\u30f3\u3092\u9078\u629e\u3057\u305f\u4eba\u306e\u5272\u5408\u3092\u793a\u3057\u307e\u3059\u3002.<\/td>\n<\/tr>\n<tr>\n<td><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/strong><\/td>\n<td>\u6700\u7d42\u76ee\u6a19\uff08\u4f8b\uff1a\u8cfc\u5165\uff09\u3092\u9054\u6210\u3057\u305f\u30b9\u30ad\u30e3\u30ca\u30fc\u306e\u5272\u5408\u3092\u8ffd\u8de1\u3057\u307e\u3059\u3002.<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6642\u9593\u3068\u5834\u6240<\/strong><\/td>\n<td>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u30d4\u30fc\u30af\u6642\u9593\u3068\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u9ad8\u3044\u5730\u7406\u7684\u30db\u30c3\u30c8\u30b9\u30dd\u30c3\u30c8\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u306b\u3088\u308a\u3001 <a href=\"https:\/\/pageloot.com\/ja\/blog\/qr-code-analytics-track-performance-in-5-steps\/\">QR\u30b3\u30fc\u30c9\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b<\/a> \u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u901a\u3058\u3066\u3001\u6226\u7565\u3092\u6d17\u7df4\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5e73\u5747\u7684\u306a\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f\u7d042.35%\u3067\u3059\u304c\u3001\u4e00\u8cab\u3057\u305fA\/B\u30c6\u30b9\u30c8\u3092\u5229\u7528\u3059\u308b\u30c8\u30c3\u30d7\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f11%\u4ee5\u4e0a\u306b\u9054\u3059\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u4f7f\u7528\u3057\u3066\u3001\u30d0\u30ea\u30a2\u30f3\u30c8\u304c\u696d\u754c\u6a19\u6e96\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u304b\u3001\u3055\u3089\u306a\u308b\u6539\u5584\u304c\u5fc5\u8981\u304b\u3092\u5224\u65ad\u3057\u3066\u304f\u3060\u3055\u3044\u3002.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/simple-square-illustration-aspect-ratio-1-1-white-background-with-black-text-a-2036-fefd5bc9c63b.webp\" alt=\"QR\u5206\u6790\u6307\u6a19\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u30c7\u30fc\u30bf\u3092\u7ba1\u7406\u3059\u308b\uff1a<\/strong> \u5f53\u793e\u306e\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u3001\u3059\u3079\u3066\u306e\u30b9\u30ad\u30e3\u30f3\u3001\u5834\u6240\u3001\u30c7\u30d0\u30a4\u30b9\u30bf\u30a4\u30d7\u3092\u76e3\u8996\u3057\u307e\u3059\u3002 <a href=\"https:\/\/pageloot.com\/ja\/qr-code-marketing\/tracking-qr-codes\/\">QR\u30b3\u30fc\u30c9\u8ffd\u8de1\u30c4\u30fc\u30eb<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">QR\u30b3\u30fc\u30c9\u30c6\u30b9\u30c8\u306b\u304a\u3051\u308b\u4e00\u822c\u7684\u306a\u843d\u3068\u3057\u7a74<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u3044\u304f\u3064\u304b\u306e\u4e00\u822c\u7684\u306a\u9593\u9055\u3044\u306f\u3001\u30c6\u30b9\u30c8\u30c7\u30fc\u30bf\u3092\u7121\u52b9\u306b\u3057\u3001\u8aa4\u3063\u305f\u7d50\u8ad6\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u8272\u3001\u30ed\u30b4\u3001CTA\u3092\u540c\u6642\u306b\u5909\u66f4\u3059\u308b\u306a\u3069\u3001\u8907\u6570\u306e\u5909\u6570\u3092\u4e00\u5ea6\u306b\u30c6\u30b9\u30c8\u3059\u308b\u3068\u3001\u3069\u306e\u7279\u5b9a\u306e\u5909\u66f4\u304c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u5909\u5316\u3092\u5f15\u304d\u8d77\u3053\u3057\u305f\u304b\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u4e0d\u5341\u5206\u306a\u30b5\u30f3\u30d7\u30eb\u30b5\u30a4\u30ba\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u8aa4\u89e3\u3092\u62db\u304f\u7d50\u679c\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u6052\u4e45\u7684\u306a\u5909\u66f4\u3092\u52a0\u3048\u308b\u524d\u306b\u3001\u6570\u767e\u56de\u306e\u30b9\u30ad\u30e3\u30f3\u3092\u76ee\u6307\u3059\u3079\u304d\u3067\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3082\u3046\u4e00\u3064\u306e\u5927\u304d\u306a\u969c\u5bb3\u306f\u3001\u4e0d\u5341\u5206\u306a <a href=\"https:\/\/pageloot.com\/ja\/blog\/how-to-optimize-qr-codes-for-mobile-scanning\/\">\u30e2\u30d0\u30a4\u30eb\u6700\u9069\u5316<\/a>. \u3002\u6d88\u8cbb\u8005\u306e59%\u304c\u6bce\u65e5\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u3067QR\u30b3\u30fc\u30c9\u3092\u30b9\u30ad\u30e3\u30f3\u3057\u3066\u3044\u308b\u305f\u3081\u3001QR\u30b3\u30fc\u30c9\u304c\u3069\u308c\u307b\u3069\u9b45\u529b\u7684\u3067\u3042\u3063\u3066\u3082\u3001\u8aad\u307f\u8fbc\u307f\u304c\u9045\u3044\u3001\u307e\u305f\u306f\u64cd\u4f5c\u304c\u96e3\u3057\u3044\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u7834\u58ca\u3057\u307e\u3059\u3002\u6700\u5f8c\u306b\u3001\u30ab\u30e1\u30e9\u304c\u300c\u8aad\u307f\u53d6\u308a\u3084\u3059\u3044\u300d\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u30c7\u30fc\u30bf\u304c\u504f\u308b\u306e\u3092\u9632\u3050\u305f\u3081\u3001\u6700\u4f4e\u3067\u30824:1\u306e\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u6bd4\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306f\u3001\u4eba\u9593\u306b\u3068\u3063\u3066\u3088\u308a\u9b45\u529b\u7684\u306a\u30d0\u30fc\u30b8\u30e7\u30f3\u3088\u308a\u3082\u3001\u5358\u306b\u30ab\u30e1\u30e9\u304c\u300c\u8aad\u307f\u53d6\u308a\u3084\u3059\u3044\u300d\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u30c7\u30fc\u30bf\u304c\u504f\u308b\u306e\u3092\u9632\u3050\u305f\u3081\u3067\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7d99\u7d9a\u7684\u306a\u53cd\u5fa9\u304c\u9ad8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u79d8\u8a23\u3067\u3059\u3002\u3059\u3079\u3066\u306eQR\u30b3\u30fc\u30c9\u3092\u5b9f\u9a13\u3068\u898b\u306a\u3059\u3053\u3068\u3067\u3001\u9867\u5ba2\u4f53\u9a13\u304b\u3089\u6469\u64e6\u3092\u4f53\u7cfb\u7684\u306b\u53d6\u308a\u9664\u304d\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u306e\u63a5\u70b9\u3092\u6e2c\u5b9a\u53ef\u80fd\u306a\u30c7\u30b8\u30bf\u30eb\u6210\u9577\u306b\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1f56d0addae8\"><strong class=\"schema-faq-question\">A\/B\u30c6\u30b9\u30c8\u306b\u306f\u3001\u9759\u7684QR\u30b3\u30fc\u30c9\u3067\u306f\u306a\u304f\u52d5\u7684QR\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u3079\u304d\u306a\u306e\u306f\u306a\u305c\u3067\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">Dynamic QR codes are essential because they provide real-time analytics and allow you to change the destination URL or design without reprinting. Static codes offer no tracking and cannot be updated once printed, making them unsuitable for iterative testing.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-6a028d565478\"><strong class=\"schema-faq-question\">QR\u30b3\u30fc\u30c9\u306eA\/B\u30c6\u30b9\u30c8\u306f\u3069\u306e\u304f\u3089\u3044\u306e\u671f\u9593\u5b9f\u884c\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">\u307b\u3068\u3093\u3069\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u3001\u4ee3\u8868\u7684\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u305f\u3081\u306b2\u301c6\u9031\u9593\u304c\u5fc5\u8981\u3067\u3059\u3002\u6b63\u78ba\u306a\u671f\u9593\u306f\u30b9\u30ad\u30e3\u30f3\u91cf\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u300295%\u306e\u7d71\u8a08\u7684\u6709\u610f\u6c34\u6e96\u306b\u9054\u3059\u308b\u306e\u306b\u5341\u5206\u306a\u30b9\u30ad\u30e3\u30f3\u6570\u3092\u53ce\u96c6\u3059\u308b\u307e\u3067\u30c6\u30b9\u30c8\u3092\u7d9a\u3051\u308b\u3079\u304d\u3067\u3059\u3002.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-a9b88163105d\"><strong class=\"schema-faq-question\">QR\u30b3\u30fc\u30c9\u306e\u826f\u3044\u30b9\u30ad\u30e3\u30f3\u7387\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/strong> <p class=\"schema-faq-answer\">\u696d\u754c\u306b\u3088\u3063\u3066\u7387\u306f\u7570\u306a\u308a\u307e\u3059\u304c\u3001QR\u30b3\u30fc\u30c9\u306e\u5e73\u5747\u30b9\u30ad\u30e3\u30f3\u7387\u306f\u7d0412.8%\u3067\u3001\u3053\u308c\u306f\u591a\u304f\u306e\u30c7\u30b8\u30bf\u30eb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3092\u4e0a\u56de\u308b\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002\u30ec\u30b9\u30c8\u30e9\u30f3\u306e\u30e1\u30cb\u30e5\u30fc\u3084\u30a4\u30d9\u30f3\u30c8\u30d0\u30c3\u30b8\u306e\u3088\u3046\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u9ad8\u3044\u7d20\u6750\u306e\u5834\u5408\u3001\u3053\u308c\u3089\u306e\u7387\u306f60\u301c75%\u306b\u307e\u3067\u4e0a\u6607\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002.<\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>QR\u30b3\u30fc\u30c9\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306eA\/B\u30c6\u30b9\u30c8\u65b9\u6cd5\u3092\u5b66\u3073\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u6700\u5927\u5316\u3057\u307e\u3057\u3087\u3046\u3002\u52d5\u7684\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u6d3b\u7528\u3057\u3066\u30c7\u30b6\u30a4\u30f3\u3001CTA\u3001\u914d\u7f6e\u3092\u6700\u9069\u5316\u3057\u3001\u3088\u308a\u826f\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6210\u679c\u3092\u4e0a\u3052\u307e\u3057\u3087\u3046\u3002.<\/p>","protected":false},"author":17,"featured_media":50172,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2635],"tags":[],"class_list":["post-40676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to A\/B Test QR Code Campaigns for Higher Conversions<\/title>\n<meta name=\"description\" content=\"Learn how to A\/B test QR code campaigns to maximize conversions. Optimize design, CTAs, and placement using dynamic tracking to drive better marketing results.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pageloot.com\/ja\/blog\/ultimate-guide-to-ab-testing-qr-code-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to A\/B Test QR Code Campaigns for Higher Conversions\" \/>\n<meta property=\"og:description\" content=\"Learn how to A\/B test QR code campaigns to maximize conversions. Optimize design, CTAs, and placement using dynamic tracking to drive better marketing results.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pageloot.com\/ja\/blog\/ultimate-guide-to-ab-testing-qr-code-campaigns\/\" \/>\n<meta property=\"og:site_name\" content=\"Pageloot\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pageloot\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-28T04:29:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-22T13:17:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/03\/photorealistic-lifestyle-scene-for-a-marketing-article-about-a-b-testing-qr-code-5833-7958c7b05e20.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1408\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Siim T\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:site\" content=\"@getpageloot\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Siim T\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"6\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/\"},\"author\":{\"name\":\"Siim T\",\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#\\\/schema\\\/person\\\/fa28992c2e52546f0812833bac852dfe\"},\"headline\":\"How to A\\\/B Test QR Code Campaigns for Higher Conversions\",\"datePublished\":\"2025-06-28T04:29:21+00:00\",\"dateModified\":\"2026-04-22T13:17:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/\"},\"wordCount\":1223,\"publisher\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/photorealistic-lifestyle-scene-for-a-marketing-article-about-a-b-testing-qr-code-5833-7958c7b05e20.webp\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"ja\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/\",\"url\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/\",\"name\":\"How to A\\\/B Test QR Code Campaigns for Higher Conversions\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/pageloot.com\\\/blog\\\/ultimate-guide-to-ab-testing-qr-code-campaigns\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pageloot.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/photorealistic-lifestyle-scene-for-a-marketing-article-about-a-b-testing-qr-code-5833-7958c7b05e20.webp\",\"datePublished\":\"2025-06-28T04:29:21+00:00\",\"dateModified\":\"2026-04-22T13:17:35+00:00\",\"description\":\"Learn how to A\\\/B test QR code campaigns to maximize conversions. 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