{"id":45876,"date":"2025-09-04T03:42:18","date_gmt":"2025-09-04T03:42:18","guid":{"rendered":"https:\/\/staging.pageloot.com\/uncategorized\/setting-smart-goals-for-qr-code-campaigns\/"},"modified":"2026-06-10T21:27:13","modified_gmt":"2026-06-10T21:27:13","slug":"setting-smart-goals-for-qr-code-campaigns","status":"publish","type":"post","link":"https:\/\/pageloot.com\/el\/blog\/setting-smart-goals-for-qr-code-campaigns\/","title":{"rendered":"\u0398\u03ad\u03c4\u03bf\u03bd\u03c4\u03b1\u03c2 SMART \u03a3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1 \u039a\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u039a\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u039f\u03b9 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03bc\u03b5 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03c5\u03bd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1, \u03ae \u03b1\u03c0\u03bb\u03ce\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af\u03c4\u03b5 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03bb\u03c0\u03af\u03b6\u03b5\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03ce\u03c3\u03bf\u03c5\u03bd; \u03a7\u03c9\u03c1\u03af\u03c2 \u03bc\u03b9\u03b1 \u03b4\u03bf\u03bc\u03b7\u03bc\u03ad\u03bd\u03b7 \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03c3\u03c4\u03cc\u03c7\u03c9\u03bd, \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03b1\u03c3\u03b1\u03c6\u03b5\u03af\u03c2, \u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ce\u03bd\u03c4\u03b1\u03c2 \u03b1\u03b4\u03cd\u03bd\u03b1\u03c4\u03b7 \u03c4\u03b7 \u03bc\u03ad\u03c4\u03c1\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c0\u03c1\u03bf\u03cc\u03b4\u03bf\u03c5 \u03ae \u03c4\u03b7 \u03b4\u03b9\u03ba\u03b1\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2. \u0391\u03c5\u03c4\u03cc\u03c2 \u03bf \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2 \u03b5\u03be\u03b7\u03b3\u03b5\u03af \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf SMART \u03c3\u03c4\u03bf \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR, \u03ce\u03c3\u03c4\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c3\u03b1\u03c6\u03ae \u03ba\u03b1\u03c4\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7, \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03b5\u03c2 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf \u03c7\u03c1\u03bf\u03bd\u03bf\u03b4\u03b9\u03ac\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-smart-goals-mean-for-qr-code-campaigns\">\u03a4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c3\u03c4\u03cc\u03c7\u03bf\u03b9 SMART \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a4\u03bf SMART \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b1\u03ba\u03c1\u03c9\u03bd\u03cd\u03bc\u03b9\u03bf \u03b3\u03b9\u03b1 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 <strong>\u03a3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03b9, \u039c\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03b9, \u0395\u03c0\u03b9\u03c4\u03b5\u03cd\u03be\u03b9\u03bc\u03bf\u03b9, \u03a3\u03c7\u03b5\u03c4\u03b9\u03ba\u03bf\u03af \u03ba\u03b1\u03b9 \u03a7\u03c1\u03bf\u03bd\u03b9\u03ba\u03ac \u03b4\u03b5\u03c3\u03bc\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf\u03b9<\/strong>. \u03a0\u03c1\u03c9\u03c4\u03bf\u03ba\u03b1\u03b8\u03bf\u03c1\u03af\u03c3\u03c4\u03b7\u03ba\u03b5 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03ac\u03c1\u03b8\u03c1\u03bf \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 1981 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd George T. Doran, \u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03ad\u03c7\u03b5\u03b9 \u03ad\u03ba\u03c4\u03bf\u03c4\u03b5 \u03b3\u03af\u03bd\u03b5\u03b9 \u03c0\u03c1\u03cc\u03c4\u03c5\u03c0\u03bf \u03c3\u03c4\u03bf\u03bd \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b1\u03c6\u03b7\u03c1\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c0\u03c1\u03bf\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0395\u03c6\u03b1\u03c1\u03bc\u03bf\u03c3\u03bc\u03ad\u03bd\u03bf\u03c2 \u03c3\u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR, \u03bf \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c3\u03c4\u03cc\u03c7\u03c9\u03bd SMART \u03b3\u03b5\u03c6\u03c5\u03c1\u03ce\u03bd\u03b5\u03b9 \u03c4\u03bf \u03c7\u03ac\u03c3\u03bc\u03b1 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u201c\u03b8\u03ad\u03bb\u03bf\u03c5\u03bc\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7\u201d \u03ba\u03b1\u03b9 \u201c\u03b8\u03ad\u03bb\u03bf\u03c5\u03bc\u03b5 500 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c8\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03b1\u03c0\u03cc \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR \u03c3\u03b5 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b5\u03c2 \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b5\u03bd\u03c4\u03cc\u03c2 60 \u03b7\u03bc\u03b5\u03c1\u03ce\u03bd\u201d. \u0397 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03ad\u03c7\u03b5\u03b9 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03b3\u03b9\u03b1\u03c4\u03af \u03b7 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ae \u03c3\u03ac\u03c2 \u03bb\u03ad\u03b5\u03b9 \u03c4\u03b9 \u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5, \u03c0\u03bf\u03cd \u03bd\u03b1 \u03c4\u03bf \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03b5\u03c4\u03b5 \u03ba\u03b1\u03b9 \u03c0\u03cc\u03c4\u03b5 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/smart-qr-campaign-d9ec5a-423597ec20da.webp\" alt=\"\u03a0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf SMART QR\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0395\u03b4\u03ce \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03b9 \u03c3\u03c5\u03bd\u03b5\u03b9\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03ba\u03ac\u03b8\u03b5 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03bf \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 QR:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u03a3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03b9<\/strong> \u2013 \u039a\u03b1\u03b8\u03bf\u03c1\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf \u03b1\u03ba\u03c1\u03b9\u03b2\u03ad\u03c2 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1, \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c4\u03bf\u03c0\u03bf\u03b8\u03ad\u03c4\u03b7\u03c3\u03b7<\/li>\n\n\n\n<li><strong>\u039c\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03b9<\/strong> \u2013 \u039a\u03b1\u03b8\u03bf\u03c1\u03af\u03b6\u03b5\u03b9 \u03b2\u03b1\u03c3\u03b9\u03ba\u03bf\u03cd\u03c2 \u03b4\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 (KPIs) \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af\u03c4\u03b5, \u03cc\u03c0\u03c9\u03c2 \u03c3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03ad\u03c2 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2, \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2 \u03ae \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ad\u03c2<\/li>\n\n\n\n<li><strong>\u0395\u03c0\u03b9\u03c4\u03b5\u03cd\u03be\u03b9\u03bc\u03bf\u03b9<\/strong> \u2013 \u0395\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03cb\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc \u03c3\u03b1\u03c2, \u03c4\u03b7\u03bd \u03b9\u03ba\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03b7\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c0\u03cc\u03c1\u03bf\u03c5\u03c2<\/li>\n\n\n\n<li><strong>\u03a3\u03c7\u03b5\u03c4\u03b9\u03ba\u03bf\u03af<\/strong> \u2013 \u03a3\u03c5\u03bd\u03b4\u03ad\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03bc\u03b5 \u03ad\u03bd\u03b1\u03bd \u03b5\u03c5\u03c1\u03cd\u03c4\u03b5\u03c1\u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ae \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c3\u03c4\u03cc\u03c7\u03bf<\/li>\n\n\n\n<li><strong>\u03a7\u03c1\u03bf\u03bd\u03b9\u03ba\u03ac \u03b4\u03b5\u03c3\u03bc\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf\u03b9<\/strong> \u2013 \u0398\u03ad\u03c4\u03b5\u03b9 \u03c0\u03c1\u03bf\u03b8\u03b5\u03c3\u03bc\u03af\u03b1 \u03b3\u03b9\u03b1 \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f\u03b9 \u03c0\u03b1\u03c1\u03b1\u03ba\u03ac\u03c4\u03c9 \u03b5\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03b1\u03bd\u03b1\u03bb\u03cd\u03bf\u03c5\u03bd \u03ba\u03ac\u03b8\u03b5 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03bf \u03ba\u03b1\u03b9 \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03c4\u03bf \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03c4\u03b5 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-set-specific-goals-for-qr-code-campaigns\">\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b8\u03ad\u03c3\u03b5\u03c4\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0397 \u03c3\u03b1\u03c6\u03ae\u03bd\u03b5\u03b9\u03b1 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ac \u03c3\u03b5 \u03b4\u03cd\u03bf \u03b5\u03c1\u03c9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2: <em>\u03c4\u03b9<\/em> \u03b8\u03ad\u03bb\u03b5\u03c4\u03b5 \u03bd\u03b1 \u03c3\u03c5\u03bc\u03b2\u03b5\u03af, \u03ba\u03b1\u03b9 <em>\u03b3\u03b9\u03b1\u03c4\u03af<\/em> \u03ad\u03c7\u03b5\u03b9 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1; \u03a7\u03c9\u03c1\u03af\u03c2 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7 \u03c3\u03b1\u03c6\u03ae\u03bd\u03b5\u03b9\u03b1, \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03cd\u03c3\u03ba\u03bf\u03bb\u03bf \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03c4\u03b5 \u03c0\u03bf\u03cd \u03bd\u03b1 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c3\u03b1\u03c2, \u03c3\u03b5 \u03c0\u03bf\u03b9\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03c5\u03bd\u03b4\u03ad\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ae \u03c0\u03bf\u03b9\u03bf\u03bd \u03c4\u03cd\u03c0\u03bf \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd QR \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03bf\u03cd\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03cd\u03bf \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0391\u03c3\u03b1\u03c6\u03ae\u03c2: \u201c\u0395\u03bd\u03af\u03c3\u03c7\u03c5\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b1\u03c6\u03bf\u03c3\u03af\u03c9\u03c3\u03b7\u03c2 \u03c4\u03c9\u03bd \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd\u201d<\/li>\n\n\n\n<li>\u03a3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c2: \u201c\u0391\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03bb\u03ae\u03c8\u03b5\u03c9\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ce\u03bd \u03ba\u03b1\u03c4\u03ac 20% \u03c4\u03bf \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03bf, \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ce\u03bd\u03c4\u03b1\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR \u03c3\u03b5 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b4\u03ad\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b1\u03c7\u03ce\u03c1\u03b9\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ce\u03bd \u03bc\u03b1\u03c2\u201d<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0397 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ad\u03ba\u03b4\u03bf\u03c3\u03b7 \u03c3\u03b1\u03c2 \u03bb\u03ad\u03b5\u03b9 \u03c4\u03bf \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03b7\u03c4\u03cc \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 (\u03bb\u03ae\u03c8\u03b5\u03b9\u03c2 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ce\u03bd), \u03c4\u03bf\u03bd \u03c3\u03c4\u03cc\u03c7\u03bf (20%), \u03c4\u03b7\u03bd \u03c4\u03bf\u03c0\u03bf\u03b8\u03ad\u03c4\u03b7\u03c3\u03b7 (\u03c3\u03c5\u03c3\u03ba\u03b5\u03b1\u03c3\u03af\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2) \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc (\u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ce\u03bd). \u039a\u03ac\u03b8\u03b5 \u03bc\u03af\u03b1 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b9\u03c2 \u03b1\u03c0\u03bf\u03c6\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c0\u03b7\u03b3\u03ac\u03b6\u03b5\u03b9 \u03c6\u03c5\u03c3\u03b9\u03ba\u03ac \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03c3\u03c4\u03cc\u03c7\u03bf.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b8\u03bf\u03c1\u03af\u03b6\u03b5\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c4\u03bf\u03bd \u03c3\u03c9\u03c3\u03c4\u03cc \u03c4\u03cd\u03c0\u03bf \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd QR. <a href=\"https:\/\/pageloot.com\/el\/blog\/how-to-choose-the-right-qr-code-for-your-campaign\/\">\u0397 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03bf\u03c5 \u03c3\u03c9\u03c3\u03c4\u03bf\u03cd \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd QR \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c3\u03b1\u03c2<\/a> \u03b5\u03be\u03b1\u03c1\u03c4\u03ac\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03c3\u03c4\u03cc\u03c7\u03bf \u03c3\u03b1\u03c2 \u2013 \u03ad\u03bd\u03b1\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 QR URL \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03ba\u03b1\u03bb\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd, \u03b5\u03bd\u03ce \u03ad\u03bd\u03b1\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 QR vCard \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03b5\u03b9 \u03c3\u03b5 \u03c3\u03b5\u03bd\u03ac\u03c1\u03b9\u03b1 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2, \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 \u03ba\u03bf\u03c5\u03c0\u03bf\u03bd\u03b9\u03bf\u03cd \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03b2\u03b9\u03c4\u03c1\u03af\u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b5\u03bb\u03ba\u03cd\u03c3\u03b5\u03b9 \u03bd\u03ad\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ac \u03ad\u03ba\u03c0\u03c4\u03c9\u03c3\u03b7\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/pageloot.com\/el\/dynamic-qr-code-generator\/\">\u0394\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03af \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03af QR<\/a> \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03b9 \u03cc\u03c4\u03b1\u03bd \u03bf 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\u03b5\u03c6\u03b9\u03ba\u03c4\u03bf\u03cd\u03c2 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03cc\u03c4\u03b1\u03bd \u03bf\u03b9 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b5\u03c2 \u03b1\u03bb\u03bb\u03ac\u03b6\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7 \u03b4\u03b9\u03ac\u03c1\u03ba\u03b5\u03b9\u03b1 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-create-measurable-qr-code-objectives\">\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0388\u03bd\u03b1\u03c2 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03b4\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03bb\u03ad\u03b3\u03be\u03b5\u03c4\u03b5 \u03b1\u03bd\u03ac \u03c0\u03ac\u03c3\u03b1 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7 \u03b4\u03b9\u03ac\u03c1\u03ba\u03b5\u03b9\u03b1 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2. \u0393\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR, \u03bf\u03b9 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ad\u03c2 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03bf\u03c5\u03bd:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u03a3\u03a5\u039d\u039f\u039b\u039f \u03a3\u0391\u03a1\u03a9\u03a3\u0395\u03a9\u039d<\/strong> \u2013 \u03a3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03cc\u03c2 \u03cc\u03b3\u03ba\u03bf\u03c2 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc \u03c3\u03b1\u03c2<\/li>\n\n\n\n<li><strong>\u039c\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2<\/strong> \u2013 \u03a0\u03cc\u03c3\u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03bf\u03af \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b1\u03bd, \u03c3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03b5\u03c0\u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03b5\u03c2 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae<\/li>\n\n\n\n<li><strong>\u03a4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c3\u03af\u03b1 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2<\/strong> \u2013 \u0393\u03b5\u03c9\u03b3\u03c1\u03b1\u03c6\u03b9\u03ba\u03ac \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03bf\u03c5\u03bd \u03c0\u03bf\u03b9\u03b5\u03c2 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ae \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ad\u03c2 \u03bf\u03b4\u03b7\u03b3\u03bf\u03cd\u03bd \u03c3\u03c4\u03b7\u03bd \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7<\/li>\n\n\n\n<li><strong>\u03a4\u03cd\u03c0\u03bf\u03c2 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae\u03c2<\/strong> \u2013 \u0395\u03ac\u03bd \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd iOS, Android \u03ae \u03b5\u03c0\u03b9\u03c4\u03c1\u03b1\u03c0\u03ad\u03b6\u03b9\u03bf \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ae, \u03b3\u03b5\u03b3\u03bf\u03bd\u03cc\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2 \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd<\/li>\n\n\n\n<li><strong>\u038f\u03c1\u03b1 \u03ba\u03b1\u03b9 \u03b7\u03bc\u03b5\u03c1\u03bf\u03bc\u03b7\u03bd\u03af\u03b1 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2<\/strong> \u2013 \u03a0\u03c1\u03bf\u03c3\u03b4\u03b9\u03bf\u03c1\u03af\u03b6\u03b5\u03b9 \u03c0\u03cc\u03c4\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03b1\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03b5\u03bd\u03b5\u03c1\u03b3\u03cc \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03af\u03c3\u03b5\u03c4\u03b5 \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03c4\u03bf\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2<\/li>\n\n\n\n<li><strong>\u03a0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae\u03c2<\/strong> \u2013 \u03a4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03c4\u03c9\u03bd \u03c3\u03b1\u03c1\u03c9\u03c4\u03ce\u03bd \u03c0\u03bf\u03c5 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03ce\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03b7\u03c4\u03ae \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1, \u03cc\u03c0\u03c9\u03c2 \u03b7 \u03c3\u03c5\u03bc\u03c0\u03bb\u03ae\u03c1\u03c9\u03c3\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03c6\u03cc\u03c1\u03bc\u03b1\u03c2, \u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03ae \u03b7 \u03bb\u03ae\u03c8\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae\u03c2<\/li>\n\n\n\n<li><strong>\u03a3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7<\/strong> \u2013 \u03a0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03b3\u03ba\u03b1\u03c4\u03ac\u03bb\u03b5\u03b9\u03c8\u03b7\u03c2, \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03bf\u03bd\u03ae\u03c2 \u03c3\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03ac \u03ba\u03bb\u03b9\u03ba \u03c0\u03bf\u03c5 \u03c5\u03c0\u03bf\u03b4\u03b5\u03b9\u03ba\u03bd\u03cd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03c0\u03bf\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bd\u03b4\u03b5\u03b9\u03ba\u03c4\u03b9\u03ba\u03cc. \u0395\u03ac\u03bd \u03bf \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 QR \u03c3\u03b1\u03c2 \u03bb\u03ac\u03b2\u03b5\u03b9 400 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 120 \u03ac\u03c4\u03bf\u03bc\u03b1 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03b7\u03c4\u03ae \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1, \u03ad\u03c7\u03b5\u03c4\u03b5 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae\u03c2 30%. \u0391\u03c5\u03c4\u03cc \u03c4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03be\u03b5\u03c0\u03b5\u03c1\u03bd\u03ac \u03c4\u03b7\u03bd \u03b1\u03c0\u03bb\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b4\u03b5\u03af\u03be\u03b5\u03b9 \u03c4\u03bf\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03b1\u03bd\u03c4\u03af\u03ba\u03c4\u03c5\u03c0\u03bf \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0397 \u03c0\u03c1\u03bf\u03c3\u03b8\u03ae\u03ba\u03b7 <a href=\"https:\/\/pageloot.com\/el\/blog\/utm-parameters-for-qr-codes-google-analytics-tips\/\">\u03a0\u03b1\u03c1\u03ac\u03bc\u03b5\u03c4\u03c1\u03bf\u03b9 UTM \u03c3\u03c4\u03b9\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c3\u03b5\u03b9\u03c2 URL \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03c4\u03bf\u03c5 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd QR \u03c3\u03b1\u03c2<\/a> \u03c3\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03bc\u03b5\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c3\u03c4\u03bf Google Analytics, \u03cc\u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc QR \u03bc\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b5\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2, \u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 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\u03c3\u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 QR, \u03b7 \u03ad\u03bd\u03b1\u03c1\u03be\u03b7 \u03bc\u03b5 \u03ad\u03bd\u03b1\u03bd \u03ae \u03b4\u03cd\u03bf \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03b1\u03b9 \u03b7 \u03ba\u03bb\u03b9\u03bc\u03ac\u03ba\u03c9\u03c3\u03b7 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03c5\u03be\u03ac\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b7 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u03a4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2<\/strong> \u03ba\u03b1\u03b8\u03bf\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03bf\u03b9\u03b5\u03c2 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id=\"h-how-to-align-qr-code-goals-with-your-marketing-strategy\">\u03a0\u03ce\u03c2 \u03bd\u03b1 \u0395\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03af\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03a3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c4\u03c9\u03bd \u039a\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR \u03bc\u03b5 \u03c4\u03b7\u03bd \u03a3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u039c\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c3\u03b1\u03c2<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u039c\u03b9\u03b1 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR \u03c0\u03bf\u03c5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03b1\u03c0\u03bf\u03bc\u03bf\u03bd\u03c9\u03bc\u03ad\u03bd\u03b1 \u03c4\u03b5\u03af\u03bd\u03b5\u03b9 \u03bd\u03b1 \u03c5\u03c0\u03bf\u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9. \u038c\u03c4\u03b1\u03bd \u03bf\u03b9 \u03c3\u03c4\u03cc\u03c7\u03bf\u03b9 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\u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR, \u03cc\u03c0\u03bf\u03c5 \u03c4\u03b1 \u03c0\u03c1\u03ce\u03b9\u03bc\u03b1 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2 \u03c0\u03c1\u03b9\u03bd \u03ba\u03bb\u03b9\u03bc\u03b1\u03ba\u03ce\u03c3\u03b5\u03c4\u03b5.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0394\u03b9\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2<\/strong> \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c4\u03cd\u03c0\u03bf \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2. \u039c\u03b9\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b7 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03ae \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2. \u039c\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c0\u03ac\u03b8\u03b5\u03b9\u03b1 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03b9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03b5\u03c0\u03c9\u03bd\u03c5\u03bc\u03af\u03b1\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03bd\u03b1\u03b8\u03b5\u03c9\u03c1\u03b5\u03af\u03c4\u03b1\u03b9 \u03b5\u03b2\u03b4\u03bf\u03bc\u03b1\u03b4\u03b9\u03b1\u03af\u03c9\u03c2 \u03ae \u03bc\u03b7\u03bd\u03b9\u03b1\u03af\u03c9\u03c2. \u039f\u03b9 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b2\u03b1\u03c3\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b5\u03ba\u03b4\u03b7\u03bb\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c5\u03c7\u03bd\u03ac \u03b1\u03c0\u03b1\u03b9\u03c4\u03bf\u03cd\u03bd \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03b6\u03b5\u03c4\u03b5 \u03c0\u03c1\u03bf\u03b2\u03bb\u03ae\u03bc\u03b1\u03c4\u03b1 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c0\u03c1\u03bf\u03ba\u03cd\u03c0\u03c4\u03bf\u03c5\u03bd.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u03a0\u03b1\u03c1\u03ac\u03b8\u03c5\u03c1\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2<\/strong> \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bd\u03c3\u03c9\u03bc\u03b1\u03c4\u03c9\u03b8\u03bf\u03cd\u03bd \u03c1\u03b7\u03c4\u03ac \u03c3\u03c4\u03bf \u03c7\u03c1\u03bf\u03bd\u03bf\u03b4\u03b9\u03ac\u03b3\u03c1\u03b1\u03bc\u03bc\u03ac \u03c3\u03b1\u03c2. \u0395\u03ac\u03bd \u03c4\u03b1 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03ac \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b1\u03bd\u03b1\u03bc\u03b5\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03b4\u03cd\u03bf \u03b5\u03b2\u03b4\u03bf\u03bc\u03ac\u03b4\u03b5\u03c2, \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c3\u03c4\u03b5 \u03b1\u03c1\u03ba\u03b5\u03c4\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03c3\u03b5\u03c4\u03b5 \u03b5\u03bd\u03b1\u03bb\u03bb\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2, \u03bd\u03b1 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7 URL \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03ae \u03bd\u03b1 \u03b1\u03bd\u03b1\u03b8\u03b5\u03c9\u03c1\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03cc\u03c4\u03c1\u03c5\u03bd\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03b4\u03c1\u03ac\u03c3\u03b7. \u039f\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03af \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03af QR \u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03bf\u03cd\u03bd \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2 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\u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2. \u039f \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03bd \u03b5\u03bb\u03ad\u03b3\u03c7\u03bf\u03c5 \u03c3\u03c4\u03bf 25%, 50% \u03ba\u03b1\u03b9 75% \u03c4\u03bf\u03c5 \u03c7\u03c1\u03bf\u03bd\u03bf\u03b4\u03b9\u03b1\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03cc\u03c2 \u03c3\u03b1\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c6\u03c5\u03c3\u03b9\u03ba\u03ad\u03c2 \u03b5\u03c5\u03ba\u03b1\u03b9\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c0\u03bf\u03c1\u03b5\u03af\u03b1 \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03b7\u03bc\u03b5\u03c1\u03bf\u03bc\u03b7\u03bd\u03af\u03b1 \u03bb\u03ae\u03be\u03b7\u03c2.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tracking-performance-with-qr-code-analytics\">\u03a0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u0391\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 \u03bc\u03b5 \u0391\u03bd\u03b1\u03bb\u03c5\u03c4\u03b9\u03ba\u03ac \u03a3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u039a\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a4\u03b1 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03bf\u03cd\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 SMART \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03bf\u03cd\u03c2. \u03a7\u03c9\u03c1\u03af\u03c2 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7, \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03b2\u03b5\u03b2\u03b1\u03b9\u03ce\u03c3\u03b5\u03c4\u03b5 \u03b5\u03ac\u03bd \u03b5\u03c0\u03b9\u03c4\u03b5\u03cd\u03c7\u03b8\u03b7\u03ba\u03b1\u03bd \u03bf\u03b9 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03b9 \u03c3\u03c4\u03cc\u03c7\u03bf\u03b9 \u03c3\u03b1\u03c2, \u03bd\u03b1 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5 \u03b5\u03ac\u03bd \u03c4\u03b1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac\u03c2 \u03c3\u03b1\u03c2 \u03ae\u03c4\u03b1\u03bd \u03b5\u03c6\u03b9\u03ba\u03c4\u03ac \u03ae \u03bd\u03b1 \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03b5\u03c4\u03b5 \u03c0\u03cc\u03c4\u03b5 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/pageloot.com\/el\/qr-code-marketing\/tracking-qr-codes\/\">\u0395\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/a> \u03ba\u03b1\u03c4\u03b1\u03b3\u03c1\u03ac\u03c6\u03bf\u03c5\u03bd \u03c4\u03bf\u03bd \u03cc\u03b3\u03ba\u03bf \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2, \u03c4\u03bf\u03c5\u03c2 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2, \u03c4\u03b7 \u03b3\u03b5\u03c9\u03b3\u03c1\u03b1\u03c6\u03b9\u03ba\u03ae \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c3\u03af\u03b1, \u03c4\u03bf\u03bd \u03c4\u03cd\u03c0\u03bf \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ce\u03c1\u03b1 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2 \u2013 \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03c3\u03c5\u03bd\u03b4\u03ad\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ac\u03bc\u03b5\u03c3\u03b1 \u03bc\u03b5 \u03c4\u03bf \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03bf \u03c4\u03c9\u03bd \u03c3\u03c4\u03cc\u03c7\u03c9\u03bd \u03c3\u03b1\u03c2. \u03a4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03b2\u03b1\u03c3\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03c7\u03c1\u03cc\u03bd\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c7\u03c1\u03bf\u03bd\u03bf\u03b4\u03b9\u03b1\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2. \u0395\u03ac\u03bd \u03c4\u03b1 \u03b1\u03bd\u03b1\u03bb\u03c5\u03c4\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c5\u03b3\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b3\u03cd\u03c1\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03ce\u03c1\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03b5\u03c3\u03b7\u03bc\u03b5\u03c1\u03b9\u03b1\u03bd\u03bf\u03cd \u03b3\u03b5\u03cd\u03bc\u03b1\u03c4\u03bf\u03c2 \u03ae \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b5\u03c2 \u03b7\u03bc\u03ad\u03c1\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03b2\u03b4\u03bf\u03bc\u03ac\u03b4\u03b1\u03c2, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03af\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03ae \u03c4\u03b9\u03c2 \u03b5\u03ba\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03b1\u03bd\u03b9\u03ce\u03bd \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03bc\u03bf\u03c4\u03af\u03b2\u03b1.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/qr-code-analytics-d616d9-295226be5f57.webp\" alt=\"\u03a0\u03af\u03bd\u03b1\u03ba\u03b1\u03c2 \u03b5\u03bb\u03ad\u03b3\u03c7\u03bf\u03c5 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03c9\u03bd QR\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f\u03b9 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac\u03c2 \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7 \u2013 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03b3\u03ba\u03b1\u03c4\u03ac\u03bb\u03b5\u03b9\u03c8\u03b7\u03c2, \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03b1\u03bd\u03ac \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae\u03c2 \u2013 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03bf\u03c5\u03bd \u03c4\u03b9 \u03c3\u03c5\u03bc\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7. \u0388\u03bd\u03b1\u03c2 \u03c5\u03c8\u03b7\u03bb\u03cc\u03c2 \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc\u03c2 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03bc\u03b5 \u03c5\u03c8\u03b7\u03bb\u03cc \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03b3\u03ba\u03b1\u03c4\u03ac\u03bb\u03b5\u03b9\u03c8\u03b7\u03c2 \u03c5\u03c0\u03bf\u03b4\u03b7\u03bb\u03ce\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03b4\u03b5\u03bd \u03b1\u03bd\u03c4\u03b1\u03c0\u03bf\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03c5\u03c0\u03bf\u03c3\u03c7\u03ad\u03b8\u03b7\u03ba\u03b5 \u03bf \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 QR. \u0391\u03c5\u03c4\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b9\u03bc\u03b7 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u03bf <a href=\"https:\/\/pageloot.com\/el\/blog\/ultimate-guide-to-qr-code-analytics-dashboards\/\">\u03bf \u03b1\u03c0\u03cc\u03bb\u03c5\u03c4\u03bf\u03c2 \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2 \u03b3\u03b9\u03b1 \u03c0\u03af\u03bd\u03b1\u03ba\u03b5\u03c2 \u03b5\u03bb\u03ad\u03b3\u03c7\u03bf\u03c5 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03c9\u03bd \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/a> \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03bf\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf \u03c1\u03cd\u03b8\u03bc\u03b9\u03c3\u03b7\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03c4\u03c1\u03c9\u03bd \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7\u03c2, \u03b4\u03b9\u03b1\u03bc\u03cc\u03c1\u03c6\u03c9\u03c3\u03b7\u03c2 \u03b5\u03c4\u03b9\u03ba\u03b5\u03c4\u03ce\u03bd UTM \u03ba\u03b1\u03b9 \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7\u03c2 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03c9\u03bd \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf Google Analytics 4. \u0393\u03b9\u03b1 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c3\u03b5 \u03c0\u03bf\u03bb\u03bb\u03b1\u03c0\u03bb\u03ad\u03c2 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ae \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ad\u03c2, <a href=\"https:\/\/pageloot.com\/el\/blog\/utm-parameters-for-qr-codes-google-analytics-tips\/\">\u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR \u03b1\u03bd\u03ac \u03b3\u03b5\u03c9\u03b3\u03c1\u03b1\u03c6\u03b9\u03ba\u03ae \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ae<\/a> \u03c3\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03cc\u03b3\u03ba\u03bf \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03ac \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae\u03c2 \u03b1\u03bd\u03ac \u03c0\u03cc\u03bb\u03b7 \u03ae \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ae \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03ba\u03b1\u03c4\u03b1\u03bd\u03b5\u03af\u03bc\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03cb\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c3\u03af\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c5\u03c8\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f \u03c0\u03af\u03bd\u03b1\u03ba\u03b1\u03c2 \u03b5\u03bb\u03ad\u03b3\u03c7\u03bf\u03c5 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03c9\u03bd \u03c4\u03b7\u03c2 Pageloot \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b1\u03c7\u03c9\u03c1\u03af\u03b6\u03b5\u03b9 \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 \u03b1\u03bd\u03ac \u03bc\u03b5\u03bc\u03bf\u03bd\u03c9\u03bc\u03ad\u03bd\u03bf \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc QR, \u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ce\u03bd\u03c4\u03b1\u03c2 \u03b1\u03c0\u03bb\u03ae \u03c4\u03b7 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03b5\u03c9\u03bd, \u03c4\u03bf\u03bd \u03b5\u03bd\u03c4\u03bf\u03c0\u03b9\u03c3\u03bc\u03cc \u03b1\u03b4\u03cd\u03bd\u03b1\u03bc\u03c9\u03bd \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc \u03c4\u03b7\u03c2 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2 (ROI) \u03c3\u03c5\u03bd\u03b4\u03ad\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u039e\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b7\u03bd \u03a0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u039a\u03b1\u03bc\u03c0\u03b1\u03bd\u03b9\u03ce\u03bd QR \u03c3\u03b1\u03c2<\/strong> \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03c4\u03b5 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR \u03bc\u03b5 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c0\u03c1\u03cc\u03c3\u03b2\u03b1\u03c3\u03b7 \u03c3\u03b5 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c3\u03ac\u03c1\u03c9\u03c3\u03b7\u03c2 \u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf \u03bc\u03b5 \u03c4\u03bf <a href=\"https:\/\/pageloot.com\/el\/qr-code-generator\/\">\u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03ba\u03ce\u03b4\u03b9\u03ba\u03b1 Pageloot QR<\/a>. \u0394\u03c9\u03c1\u03b5\u03ac\u03bd \u03b4\u03bf\u03ba\u03b9\u03bc\u03ae 14 \u03b7\u03bc\u03b5\u03c1\u03ce\u03bd, \u03b4\u03b5\u03bd \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af\u03c4\u03b1\u03b9 \u03c0\u03b9\u03c3\u03c4\u03c9\u03c4\u03b9\u03ba\u03ae \u03ba\u03ac\u03c1\u03c4\u03b1.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-using-dynamic-qr-codes-to-stay-aligned-with-your-goals\">\u03a7\u03c1\u03ae\u03c3\u03b7 \u0394\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ce\u03bd \u039a\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03a0\u03b1\u03c1\u03b1\u03bc\u03b5\u03af\u03bd\u03b5\u03c4\u03b5 \u0395\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03b9 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03a3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c3\u03b1\u03c2<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u039c\u03b9\u03b1 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03cc\u03ba\u03bb\u03b7\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03ac \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03b5\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03c3\u03c5\u03bd\u03b8\u03ae\u03ba\u03b5\u03c2 \u03b1\u03bb\u03bb\u03ac\u03b6\u03bf\u03c5\u03bd. \u039c\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03c5\u03c0\u03bf\u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9, \u03bc\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c9\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ac \u03bb\u03ae\u03b3\u03b5\u03b9 \u03ae \u03ad\u03bd\u03b1 \u03b3\u03b5\u03b3\u03bf\u03bd\u03cc\u03c2 \u03b1\u03bd\u03b1\u03c0\u03c1\u03bf\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1\u03c4\u03af\u03b6\u03b5\u03c4\u03b1\u03b9. \u039c\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR, \u03bf\u03c0\u03bf\u03b9\u03b1\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03b5\u03c0\u03b1\u03bd\u03b5\u03ba\u03c4\u03cd\u03c0\u03c9\u03c3\u03b7.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03af \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03af QR \u03c4\u03bf \u03b5\u03c0\u03b9\u03bb\u03cd\u03bf\u03c5\u03bd \u03b1\u03c5\u03c4\u03cc \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b7 URL \u03b1\u03bd\u03b1\u03ba\u03b1\u03c4\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03bb\u03ad\u03b3\u03c7\u03b5\u03c4\u03b5 \u03b5\u03c3\u03b5\u03af\u03c2. \u039c\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc, \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ac \u03ae \u03bd\u03b1 \u03b1\u03bd\u03b1\u03ba\u03b1\u03c4\u03b5\u03c5\u03b8\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03bd\u03ad\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b1\u03bd\u03ac \u03c0\u03ac\u03c3\u03b1 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae \u2013 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03b1\u03b3\u03b3\u03af\u03be\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b5\u03ba\u03c4\u03c5\u03c0\u03c9\u03bc\u03ad\u03bd\u03bf \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc. \u0391\u03c5\u03c4\u03cc \u03c5\u03c0\u03bf\u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c6\u03b9\u03ba\u03c4\u03ae \u03c0\u03c4\u03c5\u03c7\u03ae \u03c4\u03c9\u03bd \u03c3\u03c4\u03cc\u03c7\u03c9\u03bd SMART, \u03b1\u03c6\u03b1\u03b9\u03c1\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u03c4\u03c1\u03b9\u03b2\u03ae \u03c0\u03bf\u03c5 \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ac \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2 \u03c3\u03c4\u03b7 \u03bc\u03ad\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2 \u03b4\u03b1\u03c0\u03b1\u03bd\u03b7\u03c1\u03ad\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03af \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03af \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03bf\u03c5\u03bd \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 <a href=\"https:\/\/pageloot.com\/el\/blog\/how-ab-testing-improves-qr-code-conversions\/\">\u0394\u03bf\u03ba\u03b9\u03bc\u03ad\u03c2 A\/B<\/a>, \u03cc\u03c0\u03bf\u03c5 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03b6\u03b5\u03c4\u03b5 \u03bc\u03af\u03b1 \u03bc\u03b5\u03c4\u03b1\u03b2\u03bb\u03b7\u03c4\u03ae \u03ba\u03ac\u03b8\u03b5 \u03c6\u03bf\u03c1\u03ac \u2013 URL \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd, \u03c0\u03b1\u03c1\u03cc\u03c4\u03c1\u03c5\u03bd\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03b4\u03c1\u03ac\u03c3\u03b7 \u03ae \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2 \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u2013 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03c4\u03c1\u03ac\u03c4\u03b5 \u03c0\u03bf\u03b9\u03b1 \u03ad\u03ba\u03b4\u03bf\u03c3\u03b7 \u03bf\u03b4\u03b7\u03b3\u03b5\u03af \u03c3\u03b5 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ad\u03c2. \u039c\u03b5 \u03c4\u03b7\u03bd \u03c0\u03ac\u03c1\u03bf\u03b4\u03bf \u03c4\u03bf\u03c5 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c5, \u03b1\u03c5\u03c4\u03ae \u03b7 \u03b5\u03c0\u03b1\u03bd\u03b1\u03bb\u03b7\u03c0\u03c4\u03b9\u03ba\u03ae \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03bc\u03b9\u03b1 \u03c3\u03b1\u03c6\u03ad\u03c3\u03c4\u03b5\u03c1\u03b7 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c4\u03b9 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03b1\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0393\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03b4\u03bf\u03bc\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c0\u03b9\u03c3\u03ba\u03cc\u03c0\u03b7\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c0\u03cc\u03c4\u03b5 \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b5 \u03c3\u03c4\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ce\u03bd \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd, \u03c4\u03bf <a href=\"https:\/\/pageloot.com\/el\/qr-code-marketing\/static-vs-dynamic-qr-codes\/\">\u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03c3\u03c4\u03b1\u03c4\u03b9\u03ba\u03ce\u03bd \u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ce\u03bd \u03ba\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/a> \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ad\u03c2 \u03b1\u03bd\u03c4\u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03cc\u03c3\u03bf\u03bd \u03b1\u03c6\u03bf\u03c1\u03ac \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2, \u03c4\u03b7\u03bd \u03b5\u03c5\u03b5\u03bb\u03b9\u03be\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7\u03c2.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-calculating-roi-for-qr-code-campaigns\">\u03a5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc\u03c2 ROI \u03b3\u03b9\u03b1 \u039a\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u039a\u03c9\u03b4\u03b9\u03ba\u03ce\u03bd QR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0397 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03c9\u03bd \u03bc\u03b5 \u03c4\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03c4\u03b5\u03bb\u03b9\u03ba\u03cc \u03b2\u03ae\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03ce\u03c3\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c3\u03c4\u03cc\u03c7\u03bf\u03b9 SMART \u03c3\u03b1\u03c2. \u039f \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2 (ROI) \u03be\u03b5\u03ba\u03b9\u03bd\u03ac \u03bc\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03c0\u03b9\u03c3\u03b7 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ce\u03bd \u03b3\u03c1\u03b1\u03bc\u03bc\u03ce\u03bd \u03ba\u03cc\u03c3\u03c4\u03bf\u03c5\u03c2 \u2013 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2, \u03b5\u03ba\u03c4\u03cd\u03c0\u03c9\u03c3\u03b7, \u03c4\u03ad\u03bb\u03b7 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03ce\u03c1\u03b5\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03bf\u03cd \u2013 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03bd\u03c4\u03bf\u03c0\u03b9\u03c3\u03bc\u03cc \u03c4\u03c9\u03bd \u03b5\u03c3\u03cc\u03b4\u03c9\u03bd \u03ae \u03c4\u03b7\u03c2 \u03b1\u03be\u03af\u03b1\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03b9\u03b4\u03c1\u03ac\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 QR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u038c\u03c4\u03b1\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03c3\u03b1\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b5\u03c2 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2, \u03bf \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03cc\u03c2 \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03bb\u03cc\u03c2. \u0395\u03ac\u03bd \u03ad\u03bd\u03b1\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 QR \u03c3\u03c4\u03b7 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2 \u03bf\u03b4\u03b7\u03b3\u03b5\u03af \u03c3\u03b5 \u03b5\u03b3\u03b3\u03c1\u03b1\u03c6\u03ad\u03c2 \u03b5\u03b3\u03b3\u03cd\u03b7\u03c3\u03b7\u03c2, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c0\u03bf\u03c3\u03bf\u03c4\u03b9\u03ba\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7 \u03bc\u03b5\u03af\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03ba\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd. \u0395\u03ac\u03bd \u03ad\u03bd\u03b1\u03c2 \u03ba\u03c9\u03b4\u03b9\u03ba\u03cc\u03c2 \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 \u03b3\u03b5\u03bc\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf CRM \u03c3\u03b1\u03c2 \u03bc\u03b5 \u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03b4\u03c5\u03bd\u03b7\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03bd\u03ac \u03b4\u03c5\u03bd\u03b7\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03bc\u03b5 \u03ac\u03bb\u03bb\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a4\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b8\u03c5\u03c1\u03b1 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03b5\u03b4\u03ce. \u039f\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c3\u03b1\u03c1\u03ce\u03bd\u03bf\u03c5\u03bd 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\u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03c4\u03cc\u03c3\u03bf \u03c4\u03c9\u03bd \u03ac\u03bc\u03b5\u03c3\u03c9\u03bd \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ce\u03bd \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03bc\u03b1\u03ba\u03c1\u03bf\u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03bc\u03b7\u03c2 \u03b1\u03be\u03af\u03b1\u03c2 \u03b6\u03c9\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03b4\u03af\u03bd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c0\u03b9\u03bf \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0397 \u03c4\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac ROI \u03ba\u03c1\u03b1\u03c4\u03ac \u03b5\u03bd\u03ae\u03bc\u03b5\u03c1\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03b5\u03c1\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5\u03c2 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\u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03c4\u03c1\u03c9\u03bd UTM \u03c3\u03c4\u03b9\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c3\u03b5\u03b9\u03c2 URL \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03c3\u03b1\u03c2 \u03c6\u03ad\u03c1\u03bd\u03b5\u03b9 \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c3\u03c4\u03bf Google Analytics, \u03cc\u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c4\u03b1 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03c4\u03b5 \u03bc\u03b1\u03b6\u03af \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03c4\u03c9\u03bd \u03ac\u03bb\u03bb\u03c9\u03bd \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd \u03c3\u03b1\u03c2.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-e008e0a0bddd\"><strong class=\"schema-faq-question\">\u03a0\u03ce\u03c2 \u03bf\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03af 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Then work backward to define a QR code goal that contributes directly to that objective. 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Beyond those, post-scan behavior metrics \u2013 such as conversion rate, bounce rate, and time on page \u2013 reveal whether your landing page is delivering on what the QR code promised. Adding UTM parameters to your destination URLs brings all of this data into Google Analytics, where you can analyze it alongside your other channel performance.","inLanguage":"el"},"inLanguage":"el"},{"@type":"Question","@id":"https:\/\/pageloot.com\/blog\/setting-smart-goals-for-qr-code-campaigns\/#faq-question-e008e0a0bddd","position":3,"url":"https:\/\/pageloot.com\/blog\/setting-smart-goals-for-qr-code-campaigns\/#faq-question-e008e0a0bddd","name":"\u03a0\u03ce\u03c2 \u03bf\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03bf\u03af \u03ba\u03c9\u03b4\u03b9\u03ba\u03bf\u03af QR \u03b2\u03bf\u03b7\u03b8\u03bf\u03cd\u03bd \u03c3\u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03c9\u03bd SMART;","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Dynamic QR codes allow you to update the destination URL without reprinting your materials, which is critical for time-bound campaigns where conditions change. If a landing page underperforms or a promotion expires mid-campaign, you can redirect to updated content immediately. Dynamic codes also support A\/B testing by letting you compare destination variants and measure which drives better conversions. Combined with built-in analytics, they give you the flexibility and data needed to stay on track with measurable, achievable goals throughout the campaign lifecycle.","inLanguage":"el"},"inLanguage":"el"}]}},"_links":{"self":[{"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/posts\/45876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/comments?post=45876"}],"version-history":[{"count":7,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/posts\/45876\/revisions"}],"predecessor-version":[{"id":54976,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/posts\/45876\/revisions\/54976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/media\/54110"}],"wp:attachment":[{"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/media?parent=45876"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/categories?post=45876"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pageloot.com\/el\/wp-json\/wp\/v2\/tags?post=45876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}