{"id":3051,"date":"2019-04-23T22:38:13","date_gmt":"2019-04-23T22:38:13","guid":{"rendered":"https:\/\/pageloot.com\/?p=3051"},"modified":"2026-10-23T06:01:16","modified_gmt":"2026-10-23T06:01:16","slug":"newspapers-and-magazines","status":"publish","type":"post","link":"https:\/\/pageloot.com\/da\/qr-codes-on\/newspapers-and-magazines\/","title":{"rendered":"S\u00e5dan bruger du QR-koder i aviser og magasiner"},"content":{"rendered":"<p class=\"wp-block-paragraph\">En QR-kode i en avis- eller magasinannonce sender l\u00e6sere fra den trykte side til en hjemmeside, video, kupon eller PDF. For at tilf\u00f8je en: opret koden, print den mindst 2 x 2 cm (0.8 x 0.8 tommer) med en tom margen omkring den, placer en kort opfordring til handling ved siden af, og test den p\u00e5 det rigtige papir f\u00f8r trykningen. Denne guide d\u00e6kker hvert trin for QR-koder til trykte annoncer i magasiner og aviser.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hurtige svar om QR-koder i aviser og magasiner<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>St\u00f8rrelse:<\/strong> mindst 2 x 2 cm (0.8 x 0.8 tommer). Brug 3 til 4 cm (1.2 til 1.6 tommer) for de fleste magasinannoncer og lidt mere for avistryk.<\/li>\n<li><strong>Stillezone:<\/strong> hold en tom margen p\u00e5 mindst fire moduler (de sm\u00e5 firkanter) p\u00e5 hver side.<\/li>\n<li><strong>Farver:<\/strong> m\u00f8rk kode p\u00e5 en lys, ensfarvet baggrund. Sort p\u00e5 hvid er det sikreste valg.<\/li>\n<li><strong>Placering:<\/strong> midten eller nederste del af annoncen, v\u00e6k fra falsen eller ryggen.<\/li>\n<li><strong>Kodetype:<\/strong> en dynamisk kode, hvis annoncen k\u00f8rer i uger, eller du \u00f8nsker scanningsstatistik. En statisk kode er nok til et engangslink, der aldrig vil \u00e6ndre sig.<\/li>\n<li><strong>F\u00f8r trykning:<\/strong> scan et korrekturaftryk p\u00e5 det faktiske papir med mindst \u00e9n iPhone og \u00e9n Android-telefon.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Hvorfor trykte medier stadig fungerer med en QR-kode<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u00e6sere af aviser og magasiner s\u00e6tter tempoet ned og l\u00e6ser. En trykt annonce har ogs\u00e5 plads til at forklare, hvad koden g\u00f8r, og hvorfor en l\u00e6ser skal scanne den. En linje som &#8220;Scan for at se opskriftsvideoen&#8221; fort\u00e6ller l\u00e6seren, hvad der sker dern\u00e6st, hvilket en bar kode ikke g\u00f8r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mad, udgivelse, uddannelse, detailhandel og lokale tjenester bruger alle print. En QR-kode forbinder dette publikum til din hjemmeside, video, tilbud eller app uden at bede nogen om at indtaste en URL.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Forbind dine printannoncer med digitale kampagner<\/strong> Brug <a href=\"https:\/\/pageloot.com\/da\/link-qr-code-generator\/\">Link QR-kodegenerator<\/a> for at oprette en QR-kode til enhver URL, klar til at blive indsat i din n\u00e6ste avis- eller magasinannonce.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Hvad skal en QR-kode i et magasin eller avis linke til?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Beslut, hvad koden skal g\u00f8re, f\u00f8r du designer annoncen. Destinationen bestemmer opfordringen til handling, st\u00f8rrelsen og placeringen p\u00e5 siden.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hjemmeside eller landingsside:<\/strong> en kampagneside, produktside eller tilmeldingsformular, lavet med <a href=\"https:\/\/pageloot.com\/da\/link-qr-code-generator\/\">Link QR-kodegenerator<\/a><\/li>\n<li><strong>PDF-dokument:<\/strong> et katalog, en menu, et pressekatalog eller et supplement, lavet med <a href=\"https:\/\/pageloot.com\/da\/pdf-qr-code-generator\/\">PDF QR-kode generator<\/a><\/li>\n<li><strong>Video:<\/strong> en produktvideo, opskrift eller interview, lavet med <a href=\"https:\/\/pageloot.com\/da\/youtube-qr-code-generator\/\">YouTube QR-kode generator<\/a><\/li>\n<li><strong>Kupon kun til print:<\/strong> et tilbud, som kun l\u00e6sere af dette nummer kan g\u00f8re krav p\u00e5, lavet med <a href=\"https:\/\/pageloot.com\/da\/coupon-qr-code-generator\/\">Kupon QR-kode generator<\/a><\/li>\n<li><strong>Lyd:<\/strong> en MP3 af et journalistinterview eller et podcastsegment<\/li>\n<li><strong>Social profil eller kontaktoplysninger:<\/strong> en kode ved siden af en skribents navn, s\u00e5 l\u00e6sere kan f\u00f8lge eller kontakte bidragyderen<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Praktiske eksempler: Et madmagasin kan linke et opskriftsopslag til den fulde video. En annonce i en avis kan linke til en ejendomsannonce med fotos. En lokal butik kan printe en kuponkode i en ugeavis og t\u00e6lle, hvor mange der indl\u00f8ser den. Jo hurtigere og mere relevant scanningsresultatet er, desto flere scanninger f\u00e5r du.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">S\u00e5dan tilf\u00f8jer du en QR-kode til en avis- eller magasinannonce<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u00c5bn <a href=\"https:\/\/pageloot.com\/da\/qr-code-generator\/\">QR-kodegenerator<\/a> og v\u00e6lg typen: link, PDF, video eller kupon.<\/li>\n<li>Indtast destinationen. Brug en kort, endelig URL. L\u00e6ngere URL'er skaber en t\u00e6ttere kode, der kr\u00e6ver mere plads i print.<\/li>\n<li>V\u00e6lg en m\u00f8rk kodefarve og en lys baggrund. Tilf\u00f8j kun et logo, hvis koden forbliver let at scanne. Tilf\u00f8j ikke et logo til en lille avistrykskode.<\/li>\n<li>Download en vektorfil (SVG eller PDF) til printeren. En PNG skal v\u00e6re mindst 1000 px bred, hvis ingen vektorfil er mulig.<\/li>\n<li>Placer koden i annoncelayoutet ved 2 x 2 cm eller st\u00f8rre, med en tom rolig zone omkring den.<\/li>\n<li>Tilf\u00f8j en opfordring til handling ved siden af koden, der fort\u00e6ller, hvad l\u00e6seren f\u00e5r.<\/li>\n<li>Bed udgivelsen eller printeren om en pr\u00f8ve, og scan den derefter med flere telefoner f\u00f8r det endelige oplag.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">S\u00e5dan designer du en QR-kode, der bliver scannet<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Brand koden visuelt<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">En almindelig sort kode falder i \u00e9t med siden. Brandfarver og et lille logo i midten viser l\u00e6serne, hvem koden tilh\u00f8rer. Brug <a href=\"https:\/\/pageloot.com\/da\/qr-code-generator\/\">QR-kodegenerator<\/a> til at indstille dine farver, tilf\u00f8je et logo og v\u00e6lge en form, der passer til dit annoncelayout.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Oprethold st\u00e6rk kontrast. Kodefelterne skal v\u00e6re meget m\u00f8rkere end baggrunden. Sort p\u00e5 hvid er den mest p\u00e5lidelige. Vend ikke farverne om (lys kode p\u00e5 m\u00f8rk baggrund), og placer ikke koden over et foto eller et m\u00f8nster.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">V\u00e6lg dynamisk frem for statisk<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">EN <a href=\"https:\/\/pageloot.com\/da\/dynamic-qr-code-generator\/\">dynamisk QR-kode<\/a> lagrer et kort omdirigeringslink i stedet for den endelige adresse. Du kan \u00e6ndre, hvor koden peger hen, efter tusindvis af kopier er trykt, og den trykte kode forbliver den samme. Dynamiske koder viser ogs\u00e5 scanningsstatistik: hvorn\u00e5r, hvor og p\u00e5 hvilken enhed folk scannede. L\u00e6s mere om <a href=\"https:\/\/pageloot.com\/da\/how-to\/edit-qr-codes\/\">hvordan man redigerer QR-koder<\/a> efter udskrivning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En statisk kode er tilstr\u00e6kkelig, n\u00e5r linket aldrig vil \u00e6ndre sig, og du ikke har brug for statistik, for eksempel et permanent link til din hjemmeside. For en annonce, der k\u00f8rer i uger, eller en annonce, hvis tilbud kan udl\u00f8be, er dynamisk det v\u00e6rd. En statisk kode udl\u00f8ber aldrig. En dynamisk kode p\u00e5 en m\u00e5neds- eller \u00e5rsplan holder op med at fungere, n\u00e5r planen udl\u00f8ber, s\u00e5 hold planen aktiv, mens udgivelsen er i oml\u00f8b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dynamiske koder har en 14-dages gratis pr\u00f8veperiode. Se planerne p\u00e5 <a href=\"https:\/\/pageloot.com\/da\/pricing\/\">pageloot.com\/pricing<\/a>.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Opdater dine annoncer uden at genudskrive<\/strong> Det <a href=\"https:\/\/pageloot.com\/da\/dynamic-qr-code-generator\/\">Dynamisk QR-kode generator<\/a> giver dig mulighed for at \u00e6ndre din destinations-URL n\u00e5r som helst og se scanninger efter dato, placering og enhedstype.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Skriv en klar opfordring til handling<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e6t en kort linje n\u00e6r koden, der fort\u00e6ller, hvad l\u00e6seren f\u00e5r. &#8220;Scan for at se opskriftsvideoen&#8221; eller &#8220;Scan for din l\u00e6serrabat&#8221; virker. &#8220;Scan her&#8221; siger intet. Hvis l\u00e6seren ikke ved, hvad der er bag koden, vil de fleste springe den over.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Optimer destinationen til mobil<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Hver l\u00e6ser, der scanner en kode i print, lander p\u00e5 en telefon. Siden skal indl\u00e6ses hurtigt, passe til en lille sk\u00e6rm og vise tilbuddet \u00f8verst. F\u00f8r du udskriver, test hele vejen fra scanning til landingsside p\u00e5 b\u00e5de iOS og Android.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Retningslinjer for placering og st\u00f8rrelse af QR-koder i magasiner og aviser<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">St\u00f8rrelse, placering og papir afg\u00f8r, om en kode kan scannes. Dette er de vigtigste regler.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/staging.pageloot.com\/wp-content\/uploads\/2026\/05\/print-qr-guidelines-d8534d-42f62ebd1211.webp\" alt=\"Retningslinjer for print af QR-koder\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Mindstest\u00f8rrelse<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Udskriv koden mindst <strong>2 x 2 cm (ca. 0,8 x 0,8 tommer)<\/strong>. En brugbar st\u00f8rrelse for de fleste magasinannoncer er 1,2 til 1,6 tommer (30 til 40 mm). T\u00e6tte koder med lange URL'er kr\u00e6ver mere plads. Se <a href=\"https:\/\/pageloot.com\/da\/blog\/qr-code-sizing-for-different-print-materials\/\">Retningslinjer for QR-kodest\u00f8rrelse til forskellige printmaterialer<\/a> for formatspecifikke r\u00e5d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Avispapir versus glittet magasinpapir<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Avispapir er por\u00f8st og absorberer bl\u00e6k, s\u00e5 fine detaljer ser bl\u00f8de ud, og koden kan printe m\u00f8rkere og mere sl\u00f8ret end p\u00e5 sk\u00e6rmen. Brug en st\u00f8rre kode (3 cm eller mere), et simpelt kvadratisk design, intet logo i midten og ren sort p\u00e5 hvid. Glittet magasinpapir printer skarpere, men genskin kan g\u00f8re scanning sv\u00e6rere. Bed om et mat omr\u00e5de omkring koden, hvis udgiveren kan g\u00f8re det. Disse st\u00f8rrelser er et sikkert udgangspunkt. Din korrektur afg\u00f8r den endelige st\u00f8rrelse.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Stillezone<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Efterlad en tom margen p\u00e5 mindst fire moduler p\u00e5 alle sider. Denne margen g\u00f8r, at kameraet kan finde koden. Lad ikke tekst, billeder eller rammer komme ind i den.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Placering p\u00e5 siden<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Placer koden i midten eller nederste del af annoncen, hvor en l\u00e6ser kan holde siden og sigte med en telefon. Hj\u00f8rner er nemme at overse. Hold koden v\u00e6k fra ryggen eller folden af et magasin, da b\u00f8jningen forvr\u00e6nger den. Placer ikke koden p\u00e5 en sidekant, der bliver sk\u00e5ret af. Se <a href=\"https:\/\/pageloot.com\/da\/blog\/ultimate-guide-to-qr-code-placement-in-marketing\/\">bedste praksis for placering af QR-koder i markedsf\u00f8ring<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Printkvalitet<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Send printeren en vektorfil (SVG, PDF eller EPS), s\u00e5 koden forbliver skarp i enhver st\u00f8rrelse. En lavopl\u00f8selig kode er den mest almindelige \u00e5rsag til, at en trykt kode fejler. Se <a href=\"https:\/\/pageloot.com\/da\/blog\/how-printing-techniques-impact-qr-code-scannability\/\">hvordan printteknikker p\u00e5virker QR-kodens scanbarhed<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Test altid f\u00f8r tryk<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Scan en korrektur i dens endelige st\u00f8rrelse, p\u00e5 det faktiske papir, med flere telefoner, i dagslys og i stuetemperatur. En kode, der scanner p\u00e5 din sk\u00e6rm, kan fejle p\u00e5 papir. Se <a href=\"https:\/\/pageloot.com\/da\/blog\/best-practices-for-qr-code-readability\/\">bedste praksis for QR-kodel\u00e6sbarhed<\/a> for en tjekliste.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Scanner den ikke? Tjek disse \u00e5rsager<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For lille:<\/strong> under 2 cm, eller mindre end korrekturen tillader. Forst\u00f8r den.<\/li>\n<li><strong>Ingen stilhedszone:<\/strong> tekst eller billeder r\u00f8rer koden. Tilf\u00f8j en tom margen.<\/li>\n<li><strong>Lav kontrast eller omvendte farver:<\/strong> brug en m\u00f8rk kode p\u00e5 en lys baggrund.<\/li>\n<li><strong>Kode p\u00e5 folden:<\/strong> flyt den v\u00e6k fra ryggen.<\/li>\n<li><strong>Bl\u00e6kudtv\u00e6ring p\u00e5 avispapir:<\/strong> forst\u00f8r koden og fjern logoet.<\/li>\n<li><strong>T\u00e6t kode:<\/strong> forkort URL'en, eller brug en dynamisk kode, som har et kort link og et mindre t\u00e6t m\u00f8nster.<\/li>\n<li><strong>D\u00f8dt link:<\/strong> en dynamisk kode p\u00e5 en udl\u00f8bet plan, eller en destinationsside der blev fjernet.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">S\u00e5dan sporer og m\u00e5ler du din print QR-kampagne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Printannoncer er sv\u00e6re at m\u00e5le. N\u00e5r en l\u00e6ser ser en annonce og senere indtaster din adresse, ved du ikke, om annoncen for\u00e5rsagede bes\u00f8get. En scannet kode fort\u00e6ller dig det.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/staging.pageloot.com\/wp-content\/uploads\/2026\/05\/magazine-qr-analytics-1be624-3c6f7f430b0e.webp\" alt=\"QR-kampagneanalyse\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Med <a href=\"https:\/\/pageloot.com\/da\/dynamic-qr-code-generator\/\">dynamiske QR-koder<\/a> kan du se:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Samlede scanninger og unikke scanninger:<\/strong> hvor mange gange koden blev brugt<\/li>\n<li><strong>Scan dato og tid:<\/strong> hvilket nummer eller hvilken dag der gav flest scanninger<\/li>\n<li><strong>Placering:<\/strong> hvilke regioner der svarede<\/li>\n<li><strong>Enhedstype:<\/strong> iOS eller Android, som hj\u00e6lper dig med at tjekke mobilsiden<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Opret \u00e9n kode for hver publikation, udgave eller annonceplacering. Derefter kan du sammenligne titler og positioner. Detaljeringsgraden afh\u00e6nger af din plan. L\u00e6r mere om <a href=\"https:\/\/pageloot.com\/da\/blog\/how-qr-codes-track-print-ad-engagement\/\">S\u00e5dan sporer QR-koder engagement p\u00e5 printannoncer<\/a> og <a href=\"https:\/\/pageloot.com\/da\/blog\/how-qr-codes-connect-print-and-digital-marketing\/\">hvordan QR-koder forbinder print- og digital marketing<\/a>.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Se hvem der scanner og hvorn\u00e5r<\/strong> Spor scanninger efter dato, placering og enhed med Pageloots <a href=\"https:\/\/pageloot.com\/da\/dynamic-qr-code-generator\/\">Dynamisk QR-kode generator<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Sammenfatning<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En QR-kode i en avis eller et magasin virker, n\u00e5r l\u00e6seren f\u00e5r noget, der er scanningen v\u00e6rd: en video, et tilbud eller information, der ikke passer p\u00e5 siden. G\u00f8r koden stor nok, behold den tomme margen, forklar den i \u00e9n linje og test den p\u00e5 det rigtige papir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Brug en dynamisk kode, hvis du vil \u00e6ndre destinationen eller se resultater. Brug en statisk kode til et permanent link.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For mere om print, se <a href=\"https:\/\/pageloot.com\/da\/how-to\/use-qr-codes-in-print-media\/\">hvordan man bruger QR-koder i trykte medier<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ofte stillede sp\u00f8rgsm\u00e5l<\/h2>\n\n\n\n<div class=\"schema-faq\"><div class=\"schema-faq-section\" id=\"faq-question-0bde87feeccb\"><strong class=\"schema-faq-question\">Hvilken st\u00f8rrelse skal en QR-kode have i en magasin- eller avisannonce?<\/strong> <p class=\"schema-faq-answer\">Print koden i mindst 2 x 2 cm (cirka 0,8 x 0,8 tommer). For de fleste magasineannoncer er 3 til 4 cm (1,2 til 1,6 tommer) sikrere. P\u00e5 avispapir, v\u00e6lg et st\u00f8rre format, da bl\u00e6kket spreder sig p\u00e5 papiret. Test altid et pr\u00f8vetryk.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-a7b9f430c59f\"><strong class=\"schema-faq-question\">Skal jeg bruge en dynamisk eller statisk QR-kode i en printkampagne?<\/strong> <p class=\"schema-faq-answer\">Brug en dynamisk kode, hvis annoncen k\u00f8rer i lang tid, tilbuddet kan \u00e6ndre sig, eller du \u00f8nsker scanningsstatistikker som dato, sted og enhed. Du kan redigere destinationen efter udskrivning. Brug en statisk kode til et permanent link, du aldrig beh\u00f8ver at \u00e6ndre. Statiske koder udl\u00f8ber ikke.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-b20720c01444\"><strong class=\"schema-faq-question\">Hvor skal jeg placere en QR-kode i en magasin- eller avisannonce?<\/strong> <p class=\"schema-faq-answer\">Placer den i midten eller nederste del af annoncen. Undg\u00e5 hj\u00f8rner, falsen og ryggen af et magasin. Oprethold en tom margen p\u00e5 mindst fire moduler omkring den, og tilf\u00f8j en kort opfordring til handling.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-880270bca103\"><strong class=\"schema-faq-question\">Kan man s\u00e6tte en QR-kode i en avis?<\/strong> <p class=\"schema-faq-answer\">Ja. Avisannoncer, rubrikannoncer og artikler kan alle indeholde en QR-kode. Brug en st\u00f8rre st\u00f8rrelse, m\u00f8rkt bl\u00e6k p\u00e5 en lys baggrund og intet logo, fordi avispapir absorberer bl\u00e6k og udj\u00e6vner fine detaljer.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-2b7d9fa3c440\"><strong class=\"schema-faq-question\">Hvordan sporer jeg scanninger fra en QR-kode i et magasin?<\/strong> <p class=\"schema-faq-answer\">Brug en dynamisk QR-kode. Den viser, hvorn\u00e5r, hvor og p\u00e5 hvilken enhed folk scannede. Giv hvert magasin, nummer eller annonce sin egen kode, s\u00e5 du kan sammenligne dem. Pageloots dynamiske koder har en 14-dages gratis pr\u00f8veperiode.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-6a40987fe26e\"><strong class=\"schema-faq-question\">Hvad skal en QR-kode i en printannonce linke til?<\/strong> <p class=\"schema-faq-answer\">En mobilvenlig side, der leverer det, som opfordringen til handling lovede, f.eks. en video, en kupon eller en produktside. Undlad at linke til en generel hjemmeside.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-9a2f9253c4d6\"><strong class=\"schema-faq-question\">Hvorfor kan min QR-kode ikke scannes p\u00e5 en magasinsside?<\/strong> <p class=\"schema-faq-answer\">De s\u00e6dvanlige \u00e5rsager er en kode, der er for lille, ingen tom margen omkring den, lav kontrast, placering p\u00e5 falsen eller et lavtopl\u00f8seligt billede. Test et pr\u00f8vetryk p\u00e5 det rigtige papir med flere telefoner.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-51ec5fb5f806\"><strong class=\"schema-faq-question\">Udl\u00f8ber QR-koder p\u00e5 print?<\/strong> <p class=\"schema-faq-answer\">En statisk kode udl\u00f8ber ikke. En dynamisk kode p\u00e5 et m\u00e5nedligt eller \u00e5rligt abonnement bliver inaktiv, n\u00e5r abonnementet udl\u00f8ber, s\u00e5 hold abonnementet aktivt, mens udgaven er i oml\u00f8b.<\/p> <\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>G\u00f8r printannoncer til digitale oplevelser med QR-koder til aviser og magasiner. L\u00e6r bedste praksis for design, st\u00f8rrelse og sporing af scanninger.<\/p>","protected":false},"author":17,"featured_media":54413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-3051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qr-codes-on"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Use QR Codes in Newspapers and Magazines<\/title>\n<meta name=\"description\" content=\"Turn print ads into digital interactions with QR codes for newspapers and magazines. 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Med en dybtg\u00e5ende ekspertise, der str\u00e6kker sig over 5 \u00e5r udelukkende p\u00e5 QR-koder, er Siim blevet ekspert p\u00e5 omr\u00e5det. Han g\u00f8r en stor indsats for at udnytte QR-teknologien til at forenkle og forbedre digitale interaktioner. Hans rejse startede ikke bare her. Siim har en omfattende digital baggrund med over 10 \u00e5rs solid erfaring inden for Software as a Service (SaaS)-sektoren, hvilket vidner om hans dybe viden om digitale l\u00f8sninger.","sameAs":["https:\/\/www.linkedin.com\/in\/siim-tiigimagi\/"]},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-0bde87feeccb","position":1,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-0bde87feeccb","name":"Hvilken st\u00f8rrelse skal en QR-kode have i en magasin- eller avisannonce?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Print the code at least 2 x 2 cm (about 0.8 x 0.8 inches). For most magazine ads 3 to 4 cm (1.2 to 1.6 inches) is safer. On newsprint, go larger, because ink spreads on the paper. Always test a proof.","inLanguage":"da"},"inLanguage":"da"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-a7b9f430c59f","position":2,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-a7b9f430c59f","name":"Skal jeg bruge en dynamisk eller statisk QR-kode i en printkampagne?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Use a dynamic code if the ad runs for a long time, the offer may change, or you want scan stats such as date, location and device. You can edit the destination after printing. Use a static code for a permanent link you never need to change. Static codes do not expire.","inLanguage":"da"},"inLanguage":"da"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-b20720c01444","position":3,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-b20720c01444","name":"Hvor skal jeg placere en QR-kode i en magasin- eller avisannonce?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Put it in the middle or lower part of the ad. Avoid corners, the fold and the spine of a magazine. Keep a blank margin of at least four modules around it and add a short call to action.","inLanguage":"da"},"inLanguage":"da"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-880270bca103","position":4,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-880270bca103","name":"Kan man s\u00e6tte en QR-kode i en avis?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes. Newspaper ads, classifieds and articles can all carry a QR code. Use a larger size, dark ink on a light background and no logo, because newsprint absorbs ink and softens fine details.","inLanguage":"da"},"inLanguage":"da"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-2b7d9fa3c440","position":5,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-2b7d9fa3c440","name":"Hvordan sporer jeg scanninger fra en QR-kode i et magasin?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Use a dynamic QR code. It shows when, where and on what device people scanned. Give each magazine, issue or ad its own code so you can compare them. 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Test a proof on the real paper with several phones.","inLanguage":"da"},"inLanguage":"da"},{"@type":"Question","@id":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-51ec5fb5f806","position":8,"url":"https:\/\/pageloot.com\/qr-codes-on\/newspapers-and-magazines\/#faq-question-51ec5fb5f806","name":"Udl\u00f8ber QR-koder p\u00e5 print?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"A static code does not expire. 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