{"id":22570,"date":"2023-10-18T16:42:11","date_gmt":"2023-10-18T16:42:11","guid":{"rendered":"https:\/\/pageloot.com\/?p=22570"},"modified":"2026-06-10T08:17:16","modified_gmt":"2026-06-10T08:17:16","slug":"qr-code-email-sign-up","status":"publish","type":"post","link":"https:\/\/pageloot.com\/cs\/how-to\/qr-code-email-sign-up\/","title":{"rendered":"Vyu\u017eit\u00ed QR k\u00f3d\u016f ke sb\u011bru e-mailov\u00fdch registrac\u00ed"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Chcete roz\u0161\u00ed\u0159it sv\u016fj seznam e-mail\u016f z plak\u00e1t\u016f, obal\u016f nebo osobn\u00edch akc\u00ed \u2013 ale nem\u016f\u017eete p\u0159ij\u00edt na to, jak dostat lidi z fyzick\u00e9ho kontaktn\u00edho bodu k registra\u010dn\u00edmu formul\u00e1\u0159i? Mezera mezi offline p\u0159\u00edtomnost\u00ed a online odb\u011brateli v\u00e1s stoj\u00ed skute\u010dn\u00e9 potenci\u00e1ln\u00ed z\u00e1kazn\u00edky. Tato str\u00e1nka v\u00e1m p\u0159esn\u011b uk\u00e1\u017ee, jak tuto mezeru p\u0159eklenout pomoc\u00ed QR k\u00f3d\u016f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pro\u010d QR k\u00f3dy funguj\u00ed pro sb\u011br e-mail\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">E-mailov\u00fd marketing p\u0159in\u00e1\u0161\u00ed v pr\u016fm\u011bru $36 za ka\u017ed\u00fd utracen\u00fd $1 \u2013 ale tento v\u00fdnos se projev\u00ed pouze tehdy, pokud skute\u010dn\u011b dok\u00e1\u017eete dostat lidi na sv\u016fj seznam. Pro firmy pou\u017e\u00edvaj\u00edc\u00ed tiskov\u00e9 materi\u00e1ly, akce nebo fyzick\u00e1 m\u00edsta je v\u00fdzvou to, \u017ee neexistuje \u017e\u00e1dn\u00fd bezprobl\u00e9mov\u00fd zp\u016fsob, jak n\u011bkoho nasm\u011brovat z let\u00e1ku k registra\u010dn\u00edmu formul\u00e1\u0159i. Zad\u00e1v\u00e1n\u00ed URL adresy je p\u0159ek\u00e1\u017eka, se kterou se v\u011bt\u0161ina lid\u00ed nebude obt\u011b\u017eovat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">QR k\u00f3d tuto bari\u00e9ru zcela odstra\u0148uje. Jedno naskenov\u00e1n\u00ed ode\u0161le n\u011bkoho p\u0159\u00edmo k va\u0161emu registra\u010dn\u00edmu formul\u00e1\u0159i, p\u0159edem na\u010dten\u00e9mu a p\u0159ipraven\u00e9mu k vypln\u011bn\u00ed na jeho telefonu. Vzhledem k tomu, \u017ee se p\u0159edpokl\u00e1d\u00e1, \u017ee pou\u017e\u00edv\u00e1n\u00ed QR k\u00f3d\u016f v USA dos\u00e1hne 99,5 milionu u\u017eivatel\u016f, nejedn\u00e1 se ji\u017e o okrajovou taktiku \u2013 je to mainstreamov\u00fd kan\u00e1l pro r\u016fst seznamu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Existuj\u00ed dva hlavn\u00ed p\u0159\u00edstupy:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Odkaz na registra\u010dn\u00ed formul\u00e1\u0159<\/strong> \u2013 Nasm\u011brujte QR k\u00f3d na vstupn\u00ed str\u00e1nku nebo formul\u00e1\u0159 (Mailchimp, Mailerlite, Google Forms atd.), kde n\u00e1v\u0161t\u011bvn\u00edci zadaj\u00ed svou e-mailovou adresu<\/li>\n<li><strong>P\u0159edvyplnit e-mailovou akci<\/strong> \u2013 Pou\u017eijte <a href=\"https:\/\/pageloot.com\/cs\/email-qr-code-generator\/\">e-mailov\u00fd QR k\u00f3d<\/a> k otev\u0159en\u00ed e-mailov\u00e9 aplikace u\u017eivatele s p\u0159edem napsanou zpr\u00e1vou, tak\u017ee jednodu\u0161e stisknou odeslat, aby v\u00e1s kontaktovali nebo se p\u0159ihl\u00e1sili<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ob\u011b metody jsou legitimn\u00ed. Va\u0161e volba z\u00e1vis\u00ed na tom, zda chcete strukturovan\u00e1 data z formul\u00e1\u0159e nebo jednoduch\u00fd e-mailov\u00fd kontaktn\u00ed bod.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Vytvo\u0159te QR k\u00f3d pro registrace e-mail\u016f<\/strong> Pou\u017eijte <a href=\"https:\/\/pageloot.com\/cs\/link-qr-code-generator\/\">Pageloot Link QR Code Gener\u00e1torem<\/a> k p\u0159em\u011bn\u011b jak\u00e9koli URL adresy registra\u010dn\u00edho formul\u00e1\u0159e na skenovateln\u00fd k\u00f3d b\u011bhem n\u011bkolika sekund \u2013 nejsou vy\u017eadov\u00e1ny \u017e\u00e1dn\u00e9 technick\u00e9 znalosti.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Jak nastavit QR k\u00f3d pro e-mailov\u00e9 registrace<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Rozhodn\u011bte se, co sb\u00edr\u00e1te<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159edt\u00edm, ne\u017e cokoli vygenerujete, definujte, co pot\u0159ebujete. Samotn\u00e1 e-mailov\u00e1 adresa udr\u017euje registraci rychlou a m\u00edru konverze vysokou. P\u0159id\u00e1n\u00ed k\u0159estn\u00edho jm\u00e9na umo\u017e\u0148uje personalizaci v kampan\u00edch. Ka\u017ed\u00e9 dal\u0161\u00ed pole, kter\u00e9 po\u017eadujete, sni\u017euje procento lid\u00ed, kte\u0159\u00ed jej vypln\u00ed, tak\u017ee udr\u017eujte formul\u00e1\u0159 co nejkrat\u0161\u00ed, jak to v\u00e1\u0161 p\u0159\u00edpad pou\u017eit\u00ed umo\u017e\u0148uje.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/qr-signup-process-eeb8f6-1f98fd0d9462.webp\" alt=\"Proces registrace QR\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Vytvo\u0159te nebo vyberte sv\u016fj registra\u010dn\u00ed formul\u00e1\u0159<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pot\u0159ebujete URL, na kterou bude v\u00e1\u0161 QR k\u00f3d odkazovat. Mo\u017enosti zahrnuj\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vstupn\u00ed str\u00e1nka z va\u0161\u00ed e-mailov\u00e9 platformy (Mailchimp, Klaviyo, ConvertKit atd.)<\/li>\n<li>A <a href=\"https:\/\/pageloot.com\/cs\/google-form-qr-code-generator\/\">Google Formul\u00e1\u0159<\/a> nakonfigurovan\u00e1 pro sb\u011br e-mailov\u00fdch adres<\/li>\n<li>Vlastn\u00ed <a href=\"https:\/\/pageloot.com\/cs\/feature\/landing-pages\/\">vstupn\u00ed str\u00e1nka QR k\u00f3du<\/a> vytvo\u0159en\u00e1 v Pageloot, kter\u00e1 v\u00e1m umo\u017en\u00ed zkombinovat registra\u010dn\u00ed odkaz s dal\u0161\u00edm relevantn\u00edm obsahem na jedn\u00e9 zna\u010dkov\u00e9, mobiln\u011b p\u0159\u00edv\u011btiv\u00e9 str\u00e1nce<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ujist\u011bte se, \u017ee c\u00edlov\u00e1 str\u00e1nka se rychle na\u010d\u00edt\u00e1 na mobiln\u00edch za\u0159\u00edzen\u00edch a m\u00e1 pro n\u00e1v\u0161t\u011bvn\u00edka jednu jasnou akci. Pro osv\u011bd\u010den\u00e9 postupy p\u0159i vytv\u00e1\u0159en\u00ed mobiln\u011b optimalizovan\u00fdch str\u00e1nek, kter\u00e9 konvertuj\u00ed, viz <a href=\"https:\/\/pageloot.com\/cs\/blog\/mobile-qr-code-landing-pages-best-practices\/\">osv\u011bd\u010den\u00e9 postupy pro mobiln\u00ed vstupn\u00ed str\u00e1nky s QR k\u00f3dem<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Vygenerujte si sv\u016fj QR k\u00f3d<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Vlo\u017ete URL va\u0161eho registra\u010dn\u00edho formul\u00e1\u0159e do <a href=\"https:\/\/pageloot.com\/cs\/qr-code-generator\/\">Gener\u00e1tor QR k\u00f3d\u016f Pageloot<\/a>. Gener\u00e1tor okam\u017eit\u011b vytvo\u0159\u00ed skenovateln\u00fd k\u00f3d. Odtud m\u016f\u017eete:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>P\u0159idejte sv\u00e9 logo a barvy zna\u010dky<\/li>\n<li>Pou\u017eijte r\u00e1me\u010dek s v\u00fdzvou k akci (nap\u0159. \u201cNaskenujte pro odb\u011br\u201d)<\/li>\n<li>St\u00e1hn\u011bte si v tiskov\u00fdch form\u00e1tech v\u010detn\u011b PNG, PDF, SVG a EPS<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pou\u017eijte dynamick\u00fd QR k\u00f3d<\/strong> nam\u00edsto statick\u00e9ho. Dynamick\u00e9 k\u00f3dy v\u00e1m umo\u017e\u0148uj\u00ed zm\u011bnit c\u00edlovou URL pot\u00e9, co byl k\u00f3d ji\u017e vyti\u0161t\u011bn nebo nasazen \u2013 tak\u017ee pokud se URL va\u0161eho registra\u010dn\u00edho formul\u00e1\u0159e zm\u011bn\u00ed, aktualizujete odkaz ve sv\u00e9m panelu nam\u00edsto op\u011btovn\u00e9ho tisku v\u0161ech va\u0161ich materi\u00e1l\u016f. Dynamick\u00e9 k\u00f3dy tak\u00e9 umo\u017e\u0148uj\u00ed sledov\u00e1n\u00ed skenov\u00e1n\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Testujte p\u0159ed nasazen\u00edm<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Naskenujte k\u00f3d na v\u00edce za\u0159\u00edzen\u00edch \u2013 iOS i Android \u2013 p\u0159ed tiskem. Potvr\u010fte, \u017ee se formul\u00e1\u0159 na\u010d\u00edt\u00e1 spr\u00e1vn\u011b, pole funguj\u00ed a tla\u010d\u00edtko pro odesl\u00e1n\u00ed je funk\u010dn\u00ed. Testov\u00e1n\u00ed v re\u00e1ln\u00fdch sv\u011bteln\u00fdch podm\u00ednk\u00e1ch a ve skute\u010dn\u00e9 vzd\u00e1lenosti, kde se k\u00f3d objev\u00ed (na plak\u00e1tu, obalu, stoln\u00ed kart\u011b atd.), zabra\u0148uje probl\u00e9m\u016fm pot\u00e9, co jsou materi\u00e1ly ji\u017e distribuov\u00e1ny. Pro pokyny k um\u00edst\u011bn\u00ed, viz <a href=\"https:\/\/pageloot.com\/cs\/blog\/ultimate-guide-to-qr-code-placement-in-marketing\/\">kompletn\u00ed pr\u016fvodce um\u00edst\u011bn\u00edm QR k\u00f3d\u016f v marketingu<\/a> podrobn\u011b pokr\u00fdv\u00e1 \u00favahy o velikosti, poloze a prost\u0159ed\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nejlep\u0161\u00ed postupy pro sb\u011br e-mail\u016f pomoc\u00ed QR k\u00f3d\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Napi\u0161te konkr\u00e9tn\u00ed v\u00fdzvu k akci.<\/strong> \u201cNaskenujte pro odb\u011br\u201d lidem nic ne\u0159ekne. \u201cNaskenujte pro 15% slevu na va\u0161i prvn\u00ed objedn\u00e1vku\u201d nebo \u201cNaskenujte pro p\u0159ipojen\u00ed k na\u0161emu seznamu t\u00fddenn\u00edch nab\u00eddek\u201d p\u0159esn\u011b vysv\u011btluje, co dostanou. \u010c\u00edm konkr\u00e9tn\u011bj\u0161\u00ed v\u00fdhoda, t\u00edm vy\u0161\u0161\u00ed m\u00edra skenov\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Nab\u00eddn\u011bte n\u011bco na opl\u00e1tku.<\/strong> Sleva, st\u00e1hnuteln\u00fd zdroj, p\u0159ed\u010dasn\u00fd p\u0159\u00edstup nebo exkluzivn\u00ed obsah d\u00e1v\u00e1 lidem d\u016fvod k poskytnut\u00ed jejich e-mailov\u00e9 adresy. Bez pob\u00eddky v\u011bt\u0161ina kolemjdouc\u00edch nem\u00e1 motivaci zastavit se a skenovat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Udr\u017eujte vstupn\u00ed str\u00e1nku zam\u011b\u0159enou.<\/strong> Jakmile n\u011bkdo naskenuje, str\u00e1nka, na kterou se dostane, by m\u011bla m\u00edt jeden \u00fakol: shrom\u00e1\u017edit e-mailovou adresu. Vyhn\u011bte se naviga\u010dn\u00edm menu, nesouvisej\u00edc\u00edm odkaz\u016fm nebo ru\u0161iv\u00fdm prvk\u016fm. Jedin\u00fd nadpis, stru\u010dn\u00e9 prohl\u00e1\u0161en\u00ed o hodnot\u011b a formul\u00e1\u0159ov\u00e9 pole s tla\u010d\u00edtkem pro odesl\u00e1n\u00ed je \u010dasto v\u0161e, co pot\u0159ebujete.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Bu\u010fte transparentn\u00ed ohledn\u011b soukrom\u00ed.<\/strong> \u0158ekn\u011bte lidem, co jim budete pos\u00edlat a jak \u010dasto. Odkazujte na sv\u00e9 z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f. Podle z\u00e1kona CAN-SPAM mus\u00ed ka\u017ed\u00fd komer\u010dn\u00ed e-mail obsahovat platnou fyzickou adresu a funk\u010dn\u00ed mechanismus pro odhl\u00e1\u0161en\u00ed \u2013 ujist\u011bte se, \u017ee va\u0161e e-mailov\u00e1 platforma to zvl\u00e1d\u00e1 automaticky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Um\u00edst\u011bte k\u00f3d tam, kde maj\u00ed lid\u00e9 chvilku se zastavit.<\/strong> QR k\u00f3dy na rychle se pohybuj\u00edc\u00edch n\u00e1pisech nebo v prost\u0159ed\u00edch s n\u00edzk\u00fdm osv\u011btlen\u00edm jsou ignorov\u00e1ny. Dobr\u00e1 um\u00edst\u011bn\u00ed zahrnuj\u00ed pokladny, stoln\u00ed stoj\u00e1nky, obaly produkt\u016f, programy akc\u00ed a ti\u0161t\u011bn\u00e9 materi\u00e1ly. \u00darove\u0148 o\u010d\u00ed (p\u0159ibli\u017en\u011b 3.5 a\u017e 5.5 stopy) a klidn\u00e9, nep\u0159ehledn\u00e9 pozad\u00ed zlep\u0161uj\u00ed m\u00edru skenov\u00e1n\u00ed.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Sledujte, kter\u00e1 um\u00edst\u011bn\u00ed generuj\u00ed nejv\u00edce registrac\u00ed<\/strong> S <a href=\"https:\/\/pageloot.com\/cs\/qr-code-marketing\/tracking-qr-codes\/\">Sledov\u00e1n\u00ed QR k\u00f3d\u016f Pageloot<\/a>, m\u016f\u017eete sledovat objem skenov\u00e1n\u00ed, polohu, typ za\u0159\u00edzen\u00ed a denn\u00ed dobu \u2013 tak\u017ee v\u00edte, kter\u00e9 materi\u00e1ly skute\u010dn\u011b konvertuj\u00ed a kam investovat v\u00edce.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">V\u00fdhody a nev\u00fdhody registrac\u00ed pomoc\u00ed QR k\u00f3d\u016f<\/h2>\n\n\n\n<figure>\n<table>\n<thead>\n<tr>\n<th>V\u00fdhoda<\/th>\n<th>Potenci\u00e1ln\u00ed nev\u00fdhoda<\/th>\n<th>\u0158e\u0161en\u00ed<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Nen\u00ed nutn\u00e9 ru\u010dn\u00ed zad\u00e1v\u00e1n\u00ed URL<\/td>\n<td>Star\u0161\u00ed za\u0159\u00edzen\u00ed nemus\u00ed m\u00edt vestav\u011bn\u00fd skener<\/td>\n<td>Pod k\u00f3dem uve\u010fte alternativu kr\u00e1tk\u00e9 URL<\/td>\n<\/tr>\n<tr>\n<td>Funguje p\u0159irozen\u011b na mobilu<\/td>\n<td>\u00da\u010del m\u016f\u017ee b\u00fdt bez kontextu nejasn\u00fd<\/td>\n<td>Kolem k\u00f3du pou\u017eijte jasn\u00fd r\u00e1me\u010dek s v\u00fdzvou k akci (CTA)<\/td>\n<\/tr>\n<tr>\n<td>Bezkontaktn\u00ed a pohodln\u00e9<\/td>\n<td>N\u011bkte\u0159\u00ed u\u017eivatel\u00e9 ned\u016fv\u011b\u0159uj\u00ed nezn\u00e1m\u00fdm QR k\u00f3d\u016fm<\/td>\n<td>Zobrazte svou URL a z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f vedle<\/td>\n<\/tr>\n<tr>\n<td>Sledovateln\u00e9 pomoc\u00ed dynamick\u00fdch k\u00f3d\u016f<\/td>\n<td>Statick\u00e9 k\u00f3dy nelze aktualizovat, pokud se zm\u011bn\u00ed URL formul\u00e1\u0159e<\/td>\n<td>Pro kampan\u011b v\u017edy pou\u017e\u00edvejte dynamick\u00e9 QR k\u00f3dy<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Propojen\u00ed e-mailov\u00fdch a offline kan\u00e1l\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">QR k\u00f3dy jsou nej\u00fa\u010dinn\u011bj\u0161\u00ed, kdy\u017e jsou sou\u010d\u00e1st\u00ed promy\u0161len\u00e9 strategie propojuj\u00edc\u00ed v\u00e1\u0161 fyzick\u00fd a digit\u00e1ln\u00ed marketing. K\u00f3d na vlo\u017ece produktu m\u016f\u017ee roz\u0161\u00ed\u0159it v\u00e1\u0161 seznam o z\u00e1kazn\u00edky, kte\u0159\u00ed si ji\u017e n\u011bco koupili. K\u00f3d na st\u00e1nku ud\u00e1losti m\u016f\u017ee z\u00edskat potenci\u00e1ln\u00ed z\u00e1kazn\u00edky, kte\u0159\u00ed by jinak nikdy nena\u0161li v\u00e1\u0161 registra\u010dn\u00ed formul\u00e1\u0159. K\u00f3d v p\u0159\u00edm\u00e9 po\u0161tovn\u00ed z\u00e1silce d\u00e1v\u00e1 p\u0159\u00edjemc\u016fm okam\u017eitou cestu k p\u0159ihl\u00e1\u0161en\u00ed.<\/p>\n\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/pageloot.com\/wp-content\/uploads\/2026\/05\/offline-touchpoints-connections-39e063-f576e539987e.webp\" alt=\"Offline kan\u00e1ly p\u0159ipojeny\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Pro \u0161ir\u0161\u00ed pohled na to, jak QR k\u00f3dy propojuj\u00ed tyto kan\u00e1ly, viz <a href=\"https:\/\/pageloot.com\/cs\/blog\/how-qr-codes-connect-social-media-and-email\/\">jak QR k\u00f3dy propojuj\u00ed soci\u00e1ln\u00ed m\u00e9dia a e-mail<\/a> a <a href=\"https:\/\/pageloot.com\/cs\/qr-code-marketing\/how-to-use-qr-codes\/\">jak pou\u017e\u00edvat QR k\u00f3dy v marketingu<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Z\u00e1kladn\u00ed princip je jednoduch\u00fd: ka\u017ed\u00fd fyzick\u00fd kontaktn\u00ed bod, kter\u00fd va\u0161e firma m\u00e1, je potenci\u00e1ln\u00edm m\u00edstem pro z\u00edsk\u00e1n\u00ed odb\u011bratele. QR k\u00f3d je to, co tuto konverzi umo\u017e\u0148uje.<\/p>\n\n\n\n<blockquote class=\"is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Za\u010dn\u011bte sb\u00edrat e-maily z fyzick\u00fdch materi\u00e1l\u016f<\/strong> Vytvo\u0159te dynamick\u00fd, sledovateln\u00fd QR k\u00f3d propojen\u00fd s va\u0161\u00edm registra\u010dn\u00edm formul\u00e1\u0159em pomoc\u00ed <a href=\"https:\/\/pageloot.com\/cs\/qr-code-generator\/\">Gener\u00e1tor QR k\u00f3du Pageloot<\/a>. Bezplatn\u00e1 14denn\u00ed zku\u0161ebn\u00ed verze \u2013 nen\u00ed vy\u017eadov\u00e1na kreditn\u00ed karta.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">\u010casto kladen\u00e9 ot\u00e1zky<\/h2>\n\n\n\n<div class=\"schema-faq\"><div class=\"schema-faq-section\" id=\"faq-question-949bbe9c562d\"><strong class=\"schema-faq-question\">Jak\u00fd je rozd\u00edl mezi e-mailov\u00fdm QR k\u00f3dem a QR k\u00f3dem, kter\u00fd odkazuje na registra\u010dn\u00ed formul\u00e1\u0159?<\/strong> <p class=\"schema-faq-answer\">E-mailov\u00fd QR k\u00f3d otev\u0159e e-mailovou aplikaci u\u017eivatele s p\u0159edvypln\u011bnou zpr\u00e1vou \u2013 p\u0159\u00edjemce, p\u0159edm\u011bt a t\u011blo jsou ji\u017e vypln\u011bny a u\u017eivatel jednodu\u0161e klepne na odeslat. QR k\u00f3d registra\u010dn\u00edho formul\u00e1\u0159e odkazuje na webovou str\u00e1nku, kde u\u017eivatel zad\u00e1 svou e-mailovou adresu p\u0159\u00edmo do formul\u00e1\u0159e. Pou\u017eijte e-mailov\u00fd QR p\u0159\u00edstup pro jednoduch\u00e9 kontaktn\u00ed nebo dotazovac\u00ed toky a formul\u00e1\u0159ov\u00fd p\u0159\u00edstup, kdy\u017e chcete automaticky p\u0159id\u00e1vat odb\u011bratele do seznamu e-mailov\u00e9ho marketingu.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-ff2e6b13aa93\"><strong class=\"schema-faq-question\">Mus\u00edm si znovu vytisknout sv\u00e9 materi\u00e1ly, pokud zm\u011bn\u00edm URL adresu sv\u00e9ho registra\u010dn\u00edho formul\u00e1\u0159e?<\/strong> <p class=\"schema-faq-answer\">Ne, pokud pou\u017e\u00edv\u00e1te dynamick\u00fd QR k\u00f3d. Dynamick\u00e9 k\u00f3dy ukl\u00e1daj\u00ed c\u00edl do p\u0159esm\u011brovac\u00edho odkazu, kter\u00fd m\u016f\u017eete kdykoli aktualizovat ve sv\u00e9m panelu Pageloot. Samotn\u00fd vyti\u0161t\u011bn\u00fd k\u00f3d se nem\u011bn\u00ed \u2013 pouze c\u00edl, na kter\u00fd odkazuje. To je obzvl\u00e1\u0161t\u011b u\u017eite\u010dn\u00e9 pro kampan\u011b, kde jsou materi\u00e1ly ji\u017e vyti\u0161t\u011bny nebo distribuov\u00e1ny.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-83000e9fc922\"><strong class=\"schema-faq-question\">Mohu sledovat, kolik lid\u00ed naskenuje m\u016fj QR k\u00f3d pro registraci e-mailu?<\/strong> <p class=\"schema-faq-answer\">Ano, s dynamick\u00fdm QR k\u00f3dem m\u016f\u017eete sledovat celkov\u00fd po\u010det sken\u016f, unik\u00e1tn\u00ed skeny, um\u00edst\u011bn\u00ed skenu, typ za\u0159\u00edzen\u00ed a denn\u00ed dobu. Panel Pageloot zobrazuje tato data v re\u00e1ln\u00e9m \u010dase, tak\u017ee m\u016f\u017eete porovn\u00e1vat v\u00fdkon nap\u0159\u00ed\u010d r\u016fzn\u00fdmi um\u00edst\u011bn\u00edmi nebo kampan\u011bmi a podle toho optimalizovat. Dal\u0161\u00ed informace o sledov\u00e1n\u00ed sken\u016f QR k\u00f3d\u016f a anal\u00fdze.<\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>Nau\u010dte se, jak pou\u017e\u00edvat QR k\u00f3dy k roz\u0161\u00ed\u0159en\u00ed va\u0161eho e-mailov\u00e9ho seznamu z plak\u00e1t\u016f, obal\u016f a akc\u00ed. Tento pr\u016fvodce pokr\u00fdv\u00e1 nastaven\u00ed registra\u010dn\u00edch formul\u00e1\u0159\u016f, sledov\u00e1n\u00ed a osv\u011bd\u010den\u00e9 postupy.<\/p>","protected":false},"author":17,"featured_media":54343,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-22570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Capturing Emails Effortlessly: QR Codes for Sign-ups<\/title>\n<meta name=\"description\" content=\"Explore the advantages of using QR codes to simplify and optimize the email sign-up process for both businesses and recipients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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T.","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369","url":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369","contentUrl":"https:\/\/pageloot.com\/wp-content\/litespeed\/avatar\/b08b5ea4331bae7b2040ada99100c9df.jpg?ver=1792526369","caption":"Siim T"},"description":"Siim Tiigim\u00e4gi je sou\u010d\u00e1st\u00ed inovativn\u00edch slu\u017eeb gener\u00e1toru QR k\u00f3d\u016f ve spole\u010dnosti Pageloot. D\u00edky sv\u00fdm hlubok\u00fdm odborn\u00fdm znalostem, kter\u00e9 se v\u00edce ne\u017e 5 let t\u00fdkaj\u00ed v\u00fdhradn\u011b QR k\u00f3d\u016f, se Siim stal odborn\u00edkem v t\u00e9to oblasti. V\u00fdznamn\u011b se zasazuje o vyu\u017eit\u00ed technologie QR ke zjednodu\u0161en\u00ed a roz\u0161\u00ed\u0159en\u00ed digit\u00e1ln\u00edch interakc\u00ed. Jeho cesta v\u0161ak neza\u010dala jen zde. Siim m\u00e1 rozs\u00e1hl\u00e9 digit\u00e1ln\u00ed z\u00e1zem\u00ed s v\u00edce ne\u017e desetilet\u00fdmi solidn\u00edmi zku\u0161enostmi v oblasti softwaru jako slu\u017eby (SaaS), co\u017e sv\u011bd\u010d\u00ed o jeho hluboce zako\u0159en\u011bn\u00fdch znalostech v oblasti digit\u00e1ln\u00edch \u0159e\u0161en\u00ed.","sameAs":["https:\/\/www.linkedin.com\/in\/siim-tiigimagi\/"]},{"@type":"Question","@id":"https:\/\/pageloot.com\/how-to\/qr-code-email-sign-up\/#faq-question-949bbe9c562d","position":1,"url":"https:\/\/pageloot.com\/how-to\/qr-code-email-sign-up\/#faq-question-949bbe9c562d","name":"Jak\u00fd je rozd\u00edl mezi QR k\u00f3dem pro e-mail a QR k\u00f3dem, kter\u00fd odkazuje na registra\u010dn\u00ed formul\u00e1\u0159?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"An email QR code opens the user's mail app with a pre-filled message \u2013 the recipient, subject, and body are already filled in, and the user simply taps send. A signup form QR code links to a webpage where the user enters their email address directly into a form. Use the email QR approach for simple contact or inquiry flows, and the form approach when you want to add subscribers to an email marketing list automatically.","inLanguage":"cs"},"inLanguage":"cs"},{"@type":"Question","@id":"https:\/\/pageloot.com\/how-to\/qr-code-email-sign-up\/#faq-question-ff2e6b13aa93","position":2,"url":"https:\/\/pageloot.com\/how-to\/qr-code-email-sign-up\/#faq-question-ff2e6b13aa93","name":"Mus\u00edm si znovu vytisknout sv\u00e9 materi\u00e1ly, pokud zm\u011bn\u00edm URL adresu sv\u00e9ho registra\u010dn\u00edho formul\u00e1\u0159e?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Not if you use a dynamic QR code. Dynamic codes store the destination in a redirecting link that you can update in your Pageloot dashboard at any time. The printed code itself doesn't change \u2013 only the destination it points to. This is especially useful for campaigns where materials are already printed or distributed.","inLanguage":"cs"},"inLanguage":"cs"},{"@type":"Question","@id":"https:\/\/pageloot.com\/how-to\/qr-code-email-sign-up\/#faq-question-83000e9fc922","position":3,"url":"https:\/\/pageloot.com\/how-to\/qr-code-email-sign-up\/#faq-question-83000e9fc922","name":"Mohu sledovat, kolik lid\u00ed naskenuje m\u016fj QR k\u00f3d pro registraci e-mailu?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes, with a dynamic QR code you can track total scans, unique scans, scan location, device type, and time of day. Pageloot's dashboard shows this data in real time, so you can compare performance across different placements or campaigns and optimize accordingly. Learn more about tracking QR code scans and analytics.","inLanguage":"cs"},"inLanguage":"cs"}]}},"_links":{"self":[{"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/posts\/22570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/comments?post=22570"}],"version-history":[{"count":3,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/posts\/22570\/revisions"}],"predecessor-version":[{"id":54939,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/posts\/22570\/revisions\/54939"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/media\/54343"}],"wp:attachment":[{"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/media?parent=22570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/categories?post=22570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pageloot.com\/cs\/wp-json\/wp\/v2\/tags?post=22570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}